Stop getting your facebook ad targeting wrong

Make sure in your creatives, the first thing, be very specific, be uncomfortably specific. If you think, oh, this is too specific, I don't know if anyone's gonna kind of look at this, that's exactly what you wanna do. You wanna be as clear, as specific as possible. The more specific about someone's situation you can be, the better. I'm gonna use this coaching business as an example. If you're looking for people that have a coaching business, you could have a few different angles. You could say, if you're a coach and you've spent money on other coaches and they've promised you the world and it hasn't worked, this is for you. That's a person in a very specific situation with a very specific pain point that you can kind of attack and then bring them solutions to in your business. I could go down the list, but that's the first very, very important thing to make sure you're looking at as far as your targeting goes, and as far as getting more qualified people from your Facebook ads.