The hook formula coaches don't know about

A creator shows how to use a Claude prompt to fix underperforming Facebook ad hooks for coaches. The prompt generates three tiers of 12-word hooks using proven structures, and testing one hook per ad set reveals which resonates. The whole process takes about five minutes.
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Now here's the actual prompt that I'm using. I'm telling Claude, you're my Facebook ads hook optimization specialist. Your job is to analyze ad hook performance data and generate replacement hooks for underperformers. So you're gonna go ahead and drop in your niche for coaches. My target audience is coaches and experts. My brand voice is, I'm just gonna say direct. Rules for generating hooks. Every hook must pass these steps. Use these proven hook structures. Keep hooks under 12 words. Never use generic filters. So then what I'm going to do is I'm going to go ahead and actually drop in both of the hooks that I've got here. We'll just copy and paste those in and then fire this off. Now, this prompt, like I said, will be below in the video description. You can also grab it on screen right now. Should be up on screen. And let's see what Claude generates for us. Okay, so here are some variations. We've got this tier 1 closest to the proven structure. Tier 2 with more pattern interrupt stuff, and then specific pain callouts and curiosity gap. All these are great, and it's very easy to actually start testing them. So once I'm happy with whatever hook that I'm testing, I highly recommend testing things in a one ad per ad set structure. So I'll just duplicate what was working. I'll pretty much keep everything the same, but just test the hook. Now, you could test this in a way where you're doing maybe multiple ads per ad set, but I just suggest doing one ad per ad set for some of these more granular tests, 'cause it can really make a big difference. Like I said, this takes me 5 minutes every morning. I do it with everyone that I work with, and I do it for all the ads that we run internally as well. And it's honestly been a huge game changer. So if you want access to the prompt, just see that in the description below or earlier in this video and try this out for yourself. Look at your hook and hold rates and check the link in the description if you want more deep dives and access to stuff that is going to take you way further in your paid ads and in your marketing. Now, if you want the full creative system where we actually show you how to do, you know, images, videos, etc., all from Claude on autopilot. I'm breaking that down in my next video, so make sure you subscribe so you don't miss that one. Thanks so much for watching, and I'll see you then.










