How to Have a Better Strategy and Win People Over with Seth Godin - Out Now

Seth Godin is the godfather of marketing. He's founded two businesses, one called Squidoo, the other one's called Yo Yodine, that got acquired by Yahoo. Seth Godin is the best selling author of 21 books and his books are just legendary. If you want to build a vibrant, resilient business, you have to start by solving the problem for a few people.