Omar Zenhom explains how coaches scale by cutting low-value work and moving toward group coaching. The shift lets you reach more clients while actually gaining energy instead of burning out doing one-on-one sessions.
The truth is, is that you actually don't scale a coaching business by doing more. You scale it by doing less of what's draining you and more of what's valuable to the clients. Group coaching allows you to reach more people with more energy and more freedom for yourself. It's not a step down, it's actually a step up for you and the client.
