A short motivational YouTube monologue by Omar Zenhom arguing that vague wishes ("I want to make more money") are not goals. Real goals are input-based, controllable actions you can measure (examples: 10 hours/week deep work; publish one long-form piece; one sales action daily; review progress every Sunday night). The speaker emphasizes tracking actions because unmeasured actions cannot reliably produce outcomes.
The first reason why you haven't hit your goals is simple. You are not setting goals, you're setting wishes. Like you have some sort of lamp and a genie is going to pop out and grant you your wishes. And often this sounds like, I want to make more money, I want to get in shape, I want to grow my business. These are wishes, they're not outcomes. A real goal includes inputs, the things you actually can control every single day, every single week. And a real business goal looks a lot like this. 10 hours a week of deep work. Publish one piece of long form content, one sales action every day, review progress every Sunday night. Those are goals. They create results. If you can't measure the actions you take, you can't achieve the outcome. It's that simple.
