Omar Zenhom argues people in their 50s should build side hustles around their existing expertise, not copy younger people's tactics. He recommends online group coaching: ten people paying $300 a month nets $3,000 monthly income with just a weekly Google Meet call and free tools. Money-management coaching, career guidance, and fitness for beginners over 40 are concrete examples.
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If you're 50 and you're trying to play the same side hustle game as a 25-year-old, you're going to lose. And it's not because your age is a disadvantage. It's because your strategy is. You don't need to learn how to code. You don't need to become an influencer overnight. You definitely don't need to gamble your savings on some sketchy get-rich-quick scheme. You don't need to do that. You do need something that is high leverage and is capable of making you $2,000 to $3,000 a month without taking over your life. If you've been alive for 50 years, you know a few things, okay? You know something things that are useful. You might not call it coaching, but that's exactly what it is. Yes, online group coaching. Even if you don't feel like an expert, it's useful information for other people. Some examples that really can get you paid are like helping people manage their money better, career transition coaching, fitness for beginners over 40. If you have 10 people paying you $300 a month for any of this type of coaching, you're making $3,000 a month. One weekly group call on Google Meet is pretty simple. It doesn't cost you much at all. Google Meet's free. Google Drive is free. With a Gmail account. No fancy tech, no paid software, no stress.