Start with Audio, Win with Trust
21 Jun 2025 · 0 min
0:25
Omar Zenhom argues creators should build audio content first to develop deeper listener trust and drive conversions, then layer in video for YouTube, Instagram, and TikTok reach.
Omar Zenhom argues creators should build audio content first to develop deeper listener trust and drive conversions, then layer in video for YouTube, Instagram, and TikTok reach.
Commit to audio first for depth and consistency. This is where real listeners form trust, and trust drives conversion, whether it's for products or programs or relationships. Then start adding video use to reach people who never will find you on Apple or Spotify. They're video first people, the people that love video, whether they live on YouTube or Instagram or TikTok, wherever it might be.
