Omar Zenhom argues that digital products are the most powerful business asset because you build them once and sell infinitely with zero marginal cost. The first copy costs the same as the thousandth, creating extraordinarily high profit margins.
I want to tell you about the best business decision I ever made. I'm talking about a digital product. You build it once. The cost to sell a second copy is zero. The cost to sell copy number 1,000 is still zero. There's no other business model in the world where you can have such incredible margins. And that's the fundamental reason why digital products are one of the most powerful assets you can build.
