Omar Zenhom argues that starting a business from home is harder than social media makes it look. Without strong entrepreneurial habits already in place, the home environment kills focus and tanks your chances of success. Your surroundings shape what you actually do.
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What I'm about to say is going to feel uncomfortable for a lot of you trying to build something from home. Your home is the worst possible place to start a business. That's just called the facts. I'm telling you, one of the biggest lies online right now is starting a business from home is easy. It isn't. Social media sold people a fantasy. They don't show you the reality. The reality that your environment shapes your behavior more than you think. And if you haven't built the habits of an entrepreneur yet, It's one of the biggest mistakes you can make. You're just making things harder for yourself. You're lowering the chances of success by putting yourself in an environment that is not conducive to focus.