Underpricing Is Self Sabotage
1 Aug 2026 · 0 min
0:27
Omar Zenhom argues that underpricing signals to the market that you lack confidence in your work. The price you set is a direct statement of the value you deliver. Stop undervaluing yourself.
Omar Zenhom argues that underpricing signals to the market that you lack confidence in your work. The price you set is a direct statement of the value you deliver. Stop undervaluing yourself.
The price you charge is a statement about the value you deliver. Whatever your price point is, it's a signal of what value you are going to offer the customer. Underpricing is not humility, okay? It's a signal to the market that you're not fully behind. You don't fully believe in what you have to build. So stop doing that to yourself and start pricing accordingly.
