3RWater (USA) - Smart Blue-Green

In this presentation, Lauren Rathvenu, founder and CEO of 3R Water, introduces the Follow the Drop mobile application, an enterprise‑level software and data‑management platform designed for municipalities and stormwater utilities. The tool enables communities to track stormwater metrics, engage property owners, and address flooding and pollution. For property owners, it collects and analyzes data to pinpoint stormwater generation, optimizes capture solutions of various sizes, estimates runoff reduction, and automates the calculation of potential municipal credits or rebates. All data are stored in a cloud‑based database built to support stormwater utilities and government agencies, allowing them to monitor captured volumes, locate and status‑track green‑infrastructure projects, and verify installation and ongoing maintenance. The solution is positioned as a means to help cities build equitable, climate‑resilient communities, with further information available at 3r-water.com.










