Thought leaders often feel isolated because they lack peers to talk to, unlike accountants or lawyers. The speaker uses a soccer game example to show how thought leaders stand alone on the sidelines, unaware that a hidden community of similar people exists elsewhere.
Chapters
So the fact that the practice of thought leadership is quite lonely, right? So if you're standing on the soccer field on a Saturday morning, you know, watching your kid's game, you're standing there, who are you talking to? Well, there's that guy over there is an accountant, that lady over there is an attorney, and someone over there is a cop and a fireman. Okay, I get it. So if I'm a cop or an attorney or fireman, whatever, I could, I could talk shop with those people. There aren't that many people that identify on the sidelines of a soccer game as, hey, I'm a published author and a thought leader. So it is lonely. And oftentimes they don't realize there are so many others out there that are trying to do what they're trying to do, right?