Keith Ferrazzi credits Peter with co-creating his early thought-leadership material, joking that he took full credit while the work was actually Peter's. He recommends talking to Peter about building thought leaders.
Okay, well, Peter and I— I mean, Peter was brand new to this thought leadership world with me. He and I co-created a lot of this stuff early on. I would fib a little bit, and I would say that he was fully responsible for all my success early on. And as a result, you need to talk to this guy. He knows his shit about building thought leaders.
Wow!
Record that one, Peter. Just excerpt the piece that I said I would fib a little. He and I were definitely—
I would, I would, you know, I would have somebody ask me the class, what's the fib? But I'd say I'm totally responsible, not partially.
