When ten people commit to showing up, expect four. The speaker compensates by generating twice as many invitations and commitments as needed, aiming for ten to land four actual attendees. He cites Jason's hiring funnel: half a million people hired, but only fifty thousand reached licensed or active status.
I don't know why when 10 people tell you they're gonna come to a meeting, only 4 show up. I don't know why that is. I just know it is, and I accepted it. I know to get 10, if I get 2 invites and 2 commits a day for 5 days, that's 10. If I do that every week, I'll get 4 guests to show up, I'll get 1 to join. Now, by the way, you heard Jason's numbers at the beginning. We hired half a million darn people and only 50,000 got like— whatever that was. Most don't ever get Licensed!
