What should I post this month? Bira webinar 28th February 2024, featuring York

Polly Barnfield and Hannah from Maybe show small businesses how to plan a month of social media posts using AI. They demo the tool on real York businesses like Fancy Hanks and Born of Botanics, showing how it auto-generates captions, hashtags, and images for dates like National Bed Month. Free 14-day trial and 50% off the starter plan.
Chapters
Foreign. Welcome to the what do I post next Month webinar sponsored by byra. Great to see so many people here. Please feel free to use the Q and A if you're watching live on Zoom. If you're watching this on Catch up, there will be a blue chat button bottom right of your screen and if you ask questions there, you'll also get those answered immediately as well. I'm Polly, I'm the CEO of maybe I've got with me our head of Social, Hannah. And we're here to showcase some amazing buyer businesses. Look at what they're doing well and then look at how we can help you schedule content for the next month. Reach more customers, grow your sales, stay ahead of your competition, do better business and be more efficient all in less than hour. Is that right, Hannah?
Yeah, sounds good, doesn't it?
Definitely. Any questions as you go through, please do drop in the Q and A. As we said, there is no, no, nothing's out of bounds. Please ask away. And if you watch on Catch up, use a blue button in chat. So who are we? Do we know anything about this stuff? Well, we've helped about 25,000 businesses connect with their customers digitally. Our customers range from SMEs to PLCs and the UK government. So we've answered many questions around social media and we, we. Hold on, type and keep up. We're going to show you today how we can deliver 24. 7 support to you, whatever your problem. And most specifically, we're going to show you how you can get access or how you can create your content for the next month in super quick speed. Questions just come in around. Did you get a copy of each month's weather webinar? 100%. As long as you register for the webinar, we always send them out. So it's really important that you register and then whether you attend or not live, you will get a copy of it. But if you don't register, you won't get it. But we do send it through live. We send it through after the event. And as I just said, if you're watching this on Catch up, please, you can still get support via the blue chat button that will appear on the page where you are. So great to see more people coming in. So no matter what size of business you are, our support and our tools are here and ready to support you. And now we so, so just before we go on to Hannah's section, which is all about showcasing six businesses that do are doing social media really, really well, I want to give you some context as to what we provide our clients with. So we enable businesses to transform their digital communication. What that means is that we provide all the tools under one roof. So CRM, web building, social media, you know, all of that stuff that you think, oh my goodness, I don't need another tool. We put it all under one lid and we've worked with some of the best providers out there to create a single solution. We're paid by local authorities up and down the country to help local businesses get better at digital and part of that is about making it really easy to do so. So a large part of what we do is deliver support. Lots of training. Hannah, how many videos have you published for us over the last 12 months?
Oh, good grief, Polly. Hundreds. Yeah. On every topic you could think of. I think around social media but you know, bite sized training. So you know, if you just want to dip in or there's some longer ones if you really want to delve into a topic or something. But yeah, we've got on our video hub there's, there's lots and obviously it's searchable so if there's something you want to know about, you can pop in there, search for what you're looking for and you should get lots of matches for videos that you can actually watch.
So we're not just tech, we do great support and we've got the most incredible 24, 7 expert support as well, which we'll talk about more, more about later. So we're going to look what we've done. We do every month in these sessions are sponsored by byro is we look at a place or a sector and this month, Hannah, you've done a deep dive into York, haven't you, and looked at what's great in York. So tempt us. I'm already feeling hungry.
I know.
Poor and beautiful dogs. Off you go.
Food and dogs. Exactly. But the tricky thing is York's such a beautiful place and picking just six businesses to talk about was a challenge. So if you're from York and your business isn't mentioned, it does not mean you're not doing an amazing job on social. It was just a challenge to pick just six to talk about, but it helps to dive in and just look at what real businesses are doing because you know you've got some businesses that are very savvy with social media, but it still doesn't mean there might be things you can't pick up from another business. That's just a small tip or something. You could change that, that could get Better results from your socials for you. So yeah, so the first one there is Fancy Hanks York. What I loved about this feed was the combination of taste bud tempting images. I mean, look at the drinks, look at the food. Your eye is immediately drawn to that feed and you want to have a look and I mean you want to go to their, their restaurant and eat their food, bottom line, which is exactly what they want to do. But they've, they've got all of their images of quality. It all hangs together as a taste of the experience you'd get if you visit their place. And they just follow a lot of best practice rules in terms of great use of hashtags to make their content more discoverable, including obviously place related hashtags. So, you know, if someone was looking at the York conversation, they would land on and find Fancy Hank's York feed. So yeah, I mean it speaks for itself really, I think. But it was a great one. It was lovely.
There's a nice mixture also of image and video. So they've clearly, they're clearly mixed up static with, with, with video images.
Definitely. Yeah, definitely. It just you, you already kind of know how much fun you would have if you went there just by glancing at that image, don't you?
Because it's just not hungry. I know that.
Yeah, yeah, I'm trying to be good with spring and summer arriving well soon. Although look out the window. It doesn't look like it today, does it Polly? But, but yeah, so that one I really loved because it was just, it was just the quality of, of all of it and put it all together and you know, as I said, if you can, if you can portray the experience the customer is going to have when you, through your social feeds, you're doing a great job because that's going to make them want to walk through your door. So yeah, I love that one. And then the next one is actually a hotel. What stands out with them is the mix of content. So they've got again, super quality images, engaging copy. They introduce their team through their socials, which is great because obviously it humanizes your brand, your business and you know, people start to build a connection with you before maybe they even visited you. So that's a great thing to have in the mix. But they also share content from other local feeds too. So you know, obviously if someone's staying at a hotel or a lodge, you know they're going to want to visit the place. So obviously that's something they do very, very well. Is, is actually, you know, showcase what else is going on in the area that people might want to visit. But this was the post. I mean, you know, throw in a gorgeous pooch and you're on to a winner, aren't you? I mean, look, look at the face. So cute. But obviously also telling people that, you know, their, their premises is. So if you want to holiday with your pooch, you absolutely can. So. And I, I holiday with that pooch any day, I think, because he's gorgeous. Or she. So, yeah, that one was lovely.
It just speaks a thousand words.
Oh, it does, it does. Your eyes just drawn to it, isn't it? So, yeah, how, how cute. I wonder if he fits in that suitcase. I'm not sure, but yeah, lovely. So again, great job. And the third one on this page is Born of Botanics, if you wanted to click this one, Polly, because what I really liked about this was how she tells the story of not just herself but of her business in a post. She has mentioned International Women's Day. So, you know, obviously she's getting involved in, you know, topical days and social media days. But in the post she actually talks about. She doesn't just introduce herself and have a picture, but she actually does do that. But she also tells a little bit of the story of her business as well. So she actually just says about, you know, how. Why she set up a business and how. And all that sort of thing. So again, people are interested in that sort of thing, you know, especially with independent businesses. So that was a great one. Have you clicked through to the post, Polly? We can. I can just see the slide, so.
Oh, that's weird. Let me have a look. Resume, share. Apologies. I must have shown only one screen. Apology callers. I might have to stop my share and re. Share.
And then, I mean the rest of her feed, you can almost smell the candles through it, obviously. So she. There's other things that she does extremely well. But that was just the one post that jumped out to me.
See the screen? Yep, perfect.
We can see it now. So she, she just gives you five facts about her, who she is, what she does, why she started her business. But I love it. That's great, you know, because even if you've never visited this store, you already feel like you know who she is and, and you know a bit.
A bit about her.
So. So that's lovely. Telling your story through social is. Is a great thing to have in your content mix. So, yeah, I really liked that post too. So three great ones followed by three more great ones. So Plush Cafe, their feeds are a Colorful delight again, food cakes, just beautiful. They join in topical conversations. So you can see there's Pancake Day, Mother's Day, Valentine's Day, all in the mix. So you know they're reaching an audience that are following those conversations and they do that consistently well. But you can see the eye catching images. Great use of hashtags. I think they're just a bit of a lesson in best practice really because they're just sort of tick, tick, tick, tick, you know, the things that they do well. And again, they're tempting you through their door obviously because it just looks like a delight to enjoy a drink or a cake or something there. So love that one. Lovely, colorful. Love how their brand stands through on their feed too with all the pink. Yeah, great job. Then this middle one, if you want to click on this Polly, you might need to share sound. But they. This made me really smile. It's different members of their team just showing off their fudge sauce, which I'm sure is delightful. But then saying fudge sauce to the camera, which is just funny, introduces their team, shows off a product. Obviously it's just, just a really lovely, funny reel. A bit tongue in cheek but. But lovely. But again, they're great adjoining topical days. You can see there's a Mother's Day giveaway there that they're hosting, I'm sure. I mean it looks delicious, doesn't it? They share behind the scenes footage showing how they make their products. So again, the mix is great. The team are there behind the scenes, lovely images again, makes you want to go and enjoy their fudge, obviously. So that was a great one. And finally Coco Joe's lovely quality images again, another one that's great at joining topical conversations. And you can see here they've already started their Mother's Day giveaway with a code for a discount. If your mother is a coffee lover, then you can actually get her some. A delightful coffee. So it's great to see York businesses already planning ahead, you know, and starting to get involved in topical conversations. Obviously there's lots coming up. Mother's Day is a biggie that's around the corner, but there's lots of others as well. We'll show you how you can obviously make sure you don't miss any of those, but I think, you know, takeaways from York. Great job. Lots of businesses consistently active. They post really quality images, let people get to know their teams so they build a connection with the businesses and obviously use those important place hashtags to join their conversation up with the place. Conversation. Yeah, great job. And the, the, the getting involved in the, the national days that are coming up really shines through on York feeds too. So wonderful. Yeah, loved it. Loved my virtual visit to York.
Hannah. That was great. Love that quick whistle stop tour of York. So, as we promised on the webinar, we're now going to show you how to create the next 30 days of content, content effortlessly. Isn't that right, Anna?
Yes, it really is as well. It sounds like a big promise, but it is totally what you can do. It's at your fingertips.
So I'm just going to switch. So we're now within the MAYBE platform and I'm going to switch to one of our clients that's very happy to let us use their data. It's very kind of them. So you're now sat inside the MAYBE dashboard, which you've all got free access to and Byro also sponsoring your ongoing access to it if you wish. But you have a totally free free go of this, as they say, which we'll talk more about later if you stay at the end of the webinar and inside the main platform as well as a whole bunch of other tools. But we're not talk about those today. We should talk about the scheduling calendar we with. Through all the work we've done with businesses up and down the country, without doubt the biggest block is always what do I post today? How do I create my content? What do I do? So one of the things that maybe has been working incredibly hard on is say, well, how do we make it simpler to think? All right, I've got a month's worth of content to create. Where do I start? And one of those places that we've done that is by delivering you an AI powered social media calendar that already knows every day of the year what, what stuff's happening. So look here you've got, let's take, so March is just around the corner. Endo Night, first of March, Brain Injury Awareness Month, National Irish American Heritage Month, Deep Veins. So this is just on the 1st of March. 1, 2, 3, 4, 5, 6, 7, 8, 9, 10. How many things you got? So all of these, do you see? All of these are on the 1st of March. Now I'm not saying for a moment that each one of you should, should engage with each one of these posts, but each one of you will definitely have something that's relevant to you. So if you're, if you're a National Bed Month. Love that. That's hysterical. That's a great one. D. Chalk hysterical.
That One because it involves giving up chocolate for a whole month.
But that's a great. So that's a great one. If you want to create engagement on your feed, this is fantastic. Mustache. You know, they'll love them or hate them. They're Marmite. You want to. I went to a fantastic webinar one day with somebody saying you want to post about Brussels sprouts. I said, why do you want to post about Brussels sprouts? They said, because people love them or hate them and you want stuff that creates engagement. So don't always want everything to be perfect. Awareness days are a great way of getting engaged in a conversation that takes you further away from your, your big audience but also gets people to engage in your feed. So what should we go to, Hannah? Should we go to National Bed Month? Because we're not spent. So let's go here. So you don't have to be a.
Bed retailer because, you know, you might sell pajamas or books. You know, there's so many things you can wrap into this conversation and obviously there's a whole month to post about it. So yeah, there's, there's lots of ways businesses can get involved. And even if you do nothing to do with National Bed Month, you could just post about what you personally like. You know, it's National Bed Month, so it would be rude not to have a lie in on Sunday morning or whatever. You know, it doesn't have to be. It could be just a bit of behind the scenes. Not too much behind the scenes, obviously.
But okay, Hannah, no, no, you're digging a hole. So we're in the account for seven View homes. So what mabee does is that we know, we learn about you from your webpage and from your social feed. So when you click write me a post, we are writing you a post or our AI is writing a post that knows it's you and knows it's National Bed Month. So what? Look at what's happened. Embrace National Bed Month with comfort and style. As we celebrate National Bed Month, we invite you to indulge in the joyous restful night's sleep Rejovening sleep with seven View home improvements. Your comfort and well being at the heart of our mission. And we believe that a cosy bedroom is essential for happy home. This month let's elevate your sanctuary with our expert solutions from luxurious windows and window treatment. So jitsu is done. The AI has crafted you a post around a theme that everybody will be engaged in. It's wrapped the content around you, it's added Some fun emojis at seven View Homes Improvements. We understand importance of Peace Retreat. It goes on and on and on. It's added all the right hashtags and it's given you some suggestions for how you adapt the content to Twitter for LinkedIn. And it's given you an AI image prompt. We're going to demonstrate to you live how that all works when you hit copy and schedule. But should we just go on and do. Should we go. Go on and do a couple more, Hannah? Yeah. Choose something. National Peanut. So National Peanut Peanut Butter Lovers Day. That's a really interesting one because peanut butter is another Marmite subject, isn't it? It's something. So peanut butter has got nothing to do with seven View Homes, but actually it's a topic that people will engage in because what you want is engagement on your feet. And this content is a really good sort of bit of fun to put into your feeds and without having to work. How long would it take you to write that? So happy National Peanut Butter Lovers Day 7 of improvements. We believe it's just like the perfect spread of peanut butter. Your home should be a comforting and delightful experience. So it's just. Just fun and weaving it in. I love that. So should we. Should we take this and copy and schedule it, Hannah? Yeah. So copy this. It's going to take it through to your account. Now, for anybody that has to create content, you know the pain, you know the pain of the magic piece of paper. You know, the challenge is so you can, from here you can copy what you've just collected. You choose a social account to put it in so we can put it into that. Don't let me post it. So Instagram feed. We're going to drop the. The post that we wrote there. We know. Take out the image prompt there. So you got the. You got the. All the prompt was written. You've got that there. We'll take out the adaption second. Take that out. Adaption two seconds. Take that out. We could go and think about that. And I'm going to create an image. I don't know. We'll do this. We've managed to get the controls in the model today and click AI. Create image using AI. And so this is going to be amazing. What kind of image do we have, Hannah?
Peanut butter levels there. You could have like, I always like dreamlike. I mean, obviously each of you will find a style that you think, you know, matches your business. You've got lots of image styles to choose from.
But now my screen, because it's Full width. It does stretch the image, which makes you feel it's wrong, but it. Let's look at the image here. So look at that. Create an image of a cozy living room with a warm lighting, accompanied by a jar of peanut butter and beautifully presented peanut butter and jam sandwich. Home improvements, Logan. Oh, it was asked for home improvements logo, which it hasn't done, but you might have to take the image and put that in Canva and do that. But let's take this one for example. Now, how long would it have taken you to get to that? That image doesn't exist anywhere else. Now, when I put it in the thing, it's going to stretch it because I've got a very wide screen. So forgive me for that. But look how quickly you've got to a post that I guarantee you is going to give you engagement because it's around a subject matter that is kind of, you know, edgy. Now, if you wanted to add and change that content, you can, you could use the AI to further regenerate it. So if you actually said, I'd like to improve the writing, I'd like to make it longer at a press of a button, you can do that and it will make it longer for you. You could translate it into other languages. I promise you, AI is going to transform the way we'll deliver content, but it's got to be. You've got to put the thought process in first as to what's the fun thing I want to do, what's the thing that's going to make it different for me. So there you've got a longer version of content you could prompt. Anything you want to do with it, you can do just at the press of a button. And how much is it changing the way we run our business?
Oh, good grief. It just, it just enables you to do everything so much faster so you can just deliver more. You know, you saw there that, you know, you might go into that calendar and think that many dates, you know, could be overwhelming because there's lots of things you get involved in. And as Polly said, you wouldn't get involved in every conversation, but you saw the. How quickly it is to generate a piece of content, but that's relevant to you. So it's not like going to you, you know, getting a generic AI response that, you know, obviously would come up with the same for anyone that asked it. You know, it's talking from the perspective of your business, your tone of voice, who you are and obviously it's, it makes that topic relevant to you and what you do, it's amazing.
It's incredible. Uniquely Hannah, if you want to. So you can schedule content like that, we're also going to show you how you can go create another way. But if you want to bulk upload content, and we've actually got a training session tomorrow where we're doing a big bulk upload where you literally can upload it from a spreadsheet. So whichever way you want to schedule content, you can do it. But use AI to help you create content. That's my message. And maybe you have got access to a social media calendar that gives you every date and writes the content for you with all the right hashtags with an image prompt. We can't make it any easier than that. Now, going on from there, we know that as you look at that, you will have a million questions. We're being very quiet today. Oh, there's another question here. So are you saying that this will create content for every national day? In my tone of voice, yes, we are. Yeah, I know that's amazing. I know that's amazing. That's amazing. Yes, I know. We're excited by it. Are all hashtags there? Yes, they are. Does it create it for. It creates it by default for Facebook and it gives you the alternatives. We're working on a setting to be able to let you say which one you want to do.
I think that's. It should be, because that's the kind of. The longer form that you can then adapt, can't you? So that's the one. You know, I think that's. That's right, that it delivers that one for you.
Question around. Can it be set to another country? It's being set to another country. Yes, it can. It's on our backlog of. We have a very public roadmap of what we're developing next right now. This is multinational, but we are adding a. Adding a. Adding a default option to countries. So what? That's coming soon. Another question coming in. Are there any options other than national days for content ideas, such as popular topics and news? So we've got all of the national days and holidays in here. We're also working on adding a facility for you to be able to add your days in. So, for example, you've got a big event coming up or you've got a certain thing you do every time of the year. It lets somebody in the organisation say, this is what's coming up. So the social team then pick it up and then the. The. Such as the question here about popular topics and News. That's a great idea and that's one I think we should put onto our backlog. Hannah, I love that. The idea that. Yeah, so it takes up like the. Yeah, any big. Any big of incoming elections and things like that. You put them in. That's probably an attractive thing to do.
Yeah.
Does that happen every year?
But.
But extraordinary conversation online. Yes, we can. So we control. One of the. One of the big tasks that our team does is they manage the data that sits behind this. So the answer is we can do anything we like. So again, if you'd like to see something in here and you're using it, please just let us know because then it can get added. We are a team that delivers tech every two weeks and we love to serve our clients. So any suggestions you've got, please let us know. We're really excited by this. We think it's a massive step forward for that age old question of what do I post today?
There's lots of coming up in March as well. So do have a look. I think it's National Butchers Week, British Pie Week. Yeah, loads. Loads that would be totally relevant to, you know, independent businesses. So yeah, have a look.
And I think it's also because it can. You can get stuck with what do I say about me again? And social is not about you, it's about your customer, it's about what they want, what they want from life. It's, you know, you've got to sort of join the. Join the conversations. So as well as posting about your thing, you've got to find a way to join other conversations. And national events are a great way to do that. So if you sell a certain product or brand, can you get a post that generated around information. Hold your horses. That gentleman or lady. Apologies. I'm going to show you exactly how you do that. Do you need a maybe account? No, you can do you. So the calendar part of this, you can actually. We're just about to release a version that you can use in guest mode. It does have a limited functionality, but you can use this without having a maybe account. But I'd recommend you get a maybe account because we'll make your life a lot easier. But you can do it without a maybe account as well. So we're now going to go on to the questions about can you create content that is not just about national days? And the answer is 100% yes. So hold up your horses. So what else can AI do for you? Within your maybe account, there's also a section called personalized AI which we are mind blown by. So this takes the same philosophy that we have with the calendar. That which is that this account is 7 view homes you can now exclude. We've got a whole bunch of pre written prompts and so if you said I'd like to write content and I'd like to write some Facebook content it will now create you. Let's say, let's say Facebook campaign concepts is going to create new Facebook campaign concepts knowing that you're seven view homes and if you as one of the question customers just asked wants particular products. So let's have a look. So certainly here are three creative campaign concepts telling Facebook to boost brand visibility engagement for seven view home improvements. Home comfort stories campaign theme celebrated celebrating home comfort and customer stories Objective highlighting the impact of seven Views services or customer contents. Active action concept encourage customers to share their heartwarming stories of how seven view homes has transformed their homes. So let's say we like that idea. Yeah. And let's say we've just got a new range of doors as an example. Let's just have a look at the other ones. They've got Transformation two days. Well that might be better for new doors. Transformation two days campaign showcasing transformative home upgrades demonstrating the visual impact of how 7View setup service and expertise. That's a better one. That's nice.
All nice. But that one stands out, doesn't it?
Harmony tips. So do you see? I mean Hannah, it's all. If I was trying to work out to do seven of you homes. I have three ideas. Home tip campaign that providing insightful home improvement tips. Positioning seven of you as a trust expert. That's nice too. Let's go the middle one. Nice.
If, if I was. Yeah, if I saw those three, I'd probably want to do all three.
So should we go for the middle one? We like the second idea. Can you expand and offer the first three posts? Posts that support a range of new doors.
Yeah, brilliant.
New front door, new doors using this idea. So it's given you an idea and you're now asking it to do the work. Even with my poorly spelling, sorry.
That doesn't. It still works around that, doesn't it? It still knows what you mean and that's the amazing thing that it does.
Support and the support a range that's meant to be a range. I get a bit more clue than that. A range of new doors using this idea. Right. So we're now asking you to actually write the posts for us. So to the gentleman earlier that asked or lady who asked Will it actually write the posts we've now taken the idea? Certainly. Here are three sample transformation Tuesday's posts showcasing transformative impact of 7views new doors post 1 witness the remarkable upgrade achieved with 7views latest door installation from outdated the outstanding this stunning entry term and elegance Swipe left to explore the before and after transformation.
Love that. Transformation always goes down really well. It showcases what you do as a business perfectly, doesn't it? Whether you are a home business or a hairdresser or any businesses that take something from A to B, this type of content is brilliant.
Just another question coming in. Does it work for TikTok too? Let's ask it. So these are great. These are great. Please, please, can you provide. A series of three or three on this theme? Theme for TikTok?
Yeah, obviously with kind of media for TikTok. If, if you're looking to just upload still images to some platforms, you'd have to just look at that for TikTok because obviously you'd have to turn it into a video form, but it could obviously be a series of stills for TikTok.
There you go. Absolutely. Here are three sample TikTok videos for seven view improvements campaign. Yeah, it's amazing, isn't it? Quite. It's just mind blowing. I mean it, it what it does and I've said to all the team, it doesn't take away the work but it helps you do your best work so much faster. And I think what's really interesting with that. So we've integrated image AI with the product. There are some incredible video AI stuff out there. Now, I would caution as a retailer that you need to have a product of your. A product, a shot of your product. You know, okay to use AI for some things, but you do need your own product shots. But this, this means you know what pictures you need to take, you know, it means you know how you want to use them and you can schedule all of this content through maybe Hannah, can't you?
Yep. Oh, absolutely, yeah. Yeah. Including TikTok. So. Yes.
Yeah. And if any point you get stuck, you just ask this button here and say, for example, if you said, if you wanted to know, how can I shed your TikTok? Don't even spell correctly. I'm the most appalling typist. Anybody that watches our videos will know that I'm a dyslexic idiot. So sorry. Don't know how I got. Got away with it for so long. So how do I. I showed you a tick shot. Now Hannah, put your hands up here Put your hands up here, Hannah. Hands up. There you go.
Oh, it's not me.
No, no, we didn't answer that. That was AI answering that. But the AI has answered that question based upon articles that we have lovingly written after goodness knows how many years of helping businesses so that all help is available like this. So, you know, one of the biggest problems about using technology is that you think it sounds like a good idea. You get involved in it and you start using it and it's a completely lonely, soulless experience. We know that when you want help, you want help right now. Not. Not when somebody chooses to come back to you after they've had lunch or because you've forgotten about the thing you had the problem with at that point. Right. We, we take to spend a lot of time and effort making sure that the, your answers can be responded to immediately. And actually critically, if when you, when you read the answer, you go, that's great, but actually, I really do need some help. You can hit book now. And we have daily help sessions where you have lovely people like Hannah. You turn up for you just to go, oh, I'm stuck with something 11 o' clock every day and ask for help and we'll help you and we'll help get you unstuck. Nine times out of ten, we use the help as well, because one of our challenges is the platform is getting so big and there's so much it can do, but, but we can work it out with you and we, we do this ourselves too. So we've got a really friendly, lovely team, Hannah. They're awesome, aren't they?
Oh, absolutely.
Yeah.
Yeah. Whatever session you join, you'll get someone lovely and, and knowledgeable that will help you out. So, yes, great team.
Somebody just asked, are we running a deal for bar members? Yeah, we are a deal. Full stop. Anyway, that's another whole conversation with Bira. You can use all of this for free for 14 days and then there's a 50 off voucher. That means I think you're therefore paying about 40 pounds a month for access to all of this, which is insane. Yeah, incredible. So there's a link at the end. If you stay at the end, I'll show you where it is. It is ridiculous what it does for you. It takes away the pain of getting this thing right. So showing you how to help work.
Maybe literally replaces, you know, schedulers, email marketing tools, CRM, you know, all of these things because it's all, it's all here for you. When you add up kind of what a Business would potentially spend on all those different things. The cost savings, huge, isn't it?
Massive. Absolutely massive. There's another question here about does maybe have any influencer analysis software tools? Yeah, we've got a range of reporting that will show you who is. Who's got the most influence in your conversation. And again, it's us. Again, it's one of those things in our roadmap to improve. So to the lady that's asked about that, I would say the answer is ish and getting better. And we're doing a lot of work with the AI around doing the AI analysis of competitors. So hold your thought for two seconds. For example, you can ask an expert to review your content. So you could, for example, ask your content to be reviewed by Steve Jobs or somebody extraordinary that has done amazing things as content. And we're doing the same kind of thing for the lady that asks about influences around finding influences out of content. So we work with a lot of data and so, yes, the answer is yes. Yes, for the influencers, we're working on making that really quite extraordinary. So the gentleman's asking around, can it write marketing emails too? Yes, we're going to show you doing that live. And I've just shown it's currently what it's showing is what Steve Jobs would. How Steve Jobs would respond to how Jobs, Steve Jobs would improve this. So embrace minimization, storytelling, interactive content. So whatever you're writing, you can ask a question. I remember you could actually say, you can now say here, great. Can you rewrite. Great. Can you. Great. Can you rewrite our content based on this advice? It's incredible, isn't it? Based upon Steve Jobs advice, you're now turning seven views, you're rewriting content. So there you go, you've got your, your social post rewritten with his feedback. Incredible. Gentleman's. I don't know if you're a gentleman. I'm sorry if I got that wrong. Asking about email. So write great content. You want to write some email content? Blog writing, email marketing content, email campaign ideas, newsletter content. So I've got a. We've got our new doors. We've established that, haven't we? We have, we have some new doors. New front doors. Okay, we have some new front doors. Please can you add this in? Because I'm trying to multitask, talk to you and read answers. I'm not thinking about this very hard, but the more detailed instruction you give it and you can give, you can give AI the longest prompts if you want to come to any of our training. One of the trainings I do that literally, you can give it pages of prompts. We'll see how well far we get on at the end of this. But do you see how I've now said sneak peek? New front door designs. So it's like having a very, very earnest. Sorry to the gentle lady. I've been calling a man. I've been calling a woman. Apologies, but I'm writing your newsletter here. Just drop me another message in saying what would you like the newsletter to be about in under the Persona of home view improvements. Because it's like, it's like you've plugged in the most earnest student and you, you literally can keep chucking work at it, Hannah, can't you? It's incredible.
Kind of like, it's like you've got an assistant to help you do all of the legwork and then you've got kind of a colleague to sort of proofread and refine. It's like having a kind of a team of people to do all of that stuff for you. So it's, it really is incredible. You can use it. Yeah. To, to do the research. Right the way up to actually doing the final proofread and review of something. It's. It's amazing.
Let me just look at how we're doing on time. We're good on time. I might just, I might just. Well, let's, let's get the deck finished. A lot more questions coming in, keep coming through here. But yeah, literally the, the what's difference between this and any other AI that you're seeing, like GPT, for example, this is using G Picture chat GPT, but it's using it knowing it's you. And one of the hardest things to do with ChatGPT is to make it consistently be you. And that's when you get all these vague sort of gray content. What this is doing and giving, more importantly giving your team is access to AI that knows it's you. That's the key thing. It knows it's you and then therefore it maintains your voice, whether it's for emails, for blogs, for web pages, for social media. And then you've got the tools to schedule all that at your fingertips. Maybe support is. Is there across all the products. So I know that the challenge with digital is it's just there's always another thing. There's always another problem. You get one thing done and there's another problem. We've A, tried to put all the tech you need in one box, but B providing all the Support you can get access to 24 7. So I've given you a really little whistle. Top store of the tiny bit the platform, but baked within it is a complete social scheduler that lets you schedule content across all platforms. It's also got an AI ads manager in it that rates, writes the ads for you and finds the audiences. And we've got an amazing team of people who sit on our calls on a Thursday and Friday and help you run your ads because there's no point creating beautiful content if you don't put some money behind it. Really brutal. But organic is great and it has its purpose in life. But you have to be prepared to put some money behind if you want to. If you want to really sell stuff. We have got retailers that have gone from nothing online to doing consistent six figure months through learning and using tools. Doesn't happen by magic. There is no magic button other than our blue help button. And what they've done is ask for help, ask for help, ask for help, get it working, repeat and then put it on autoplay. Once they get there, it does run. But if you want to see any case studies of how businesses really change the way they're trading, two particular really stand out for me is two independent retailers who had no online presence at all and now are doing more money online than they're doing through the stores. But the stores are still there. We're really good at that. And the T is the combination of the tech, the team and your team taking the help and deploying it. We really pride ourselves on having happy customs. We're not a tech company that disappears. We're here to help you because that's what it's about. If you go and look at our trust pilot, you'll see that everybody talks about our team and we're. I'm blessed to work with such an extraordinary team. Just, they're just great. They're really great. I love this and I'm afraid to be a bit blunt, AI has taken the world by storm over the last 18 months. You will be using it in some way, shape or form in your business because of the products you're using. Google or whatever it is, everything is having more and more AI powered into it. But it's really down to you to decide what sort of wheels you want to put in your business. Right now, saying no is not an option. What we try and do is bake AI into everything that you've got inside maybe. And I think you'll find that a lot of things you possibly think right now are too hard, as in there's not time within, maybe you'll find they get done much quicker because we've bolted the wheels on for you. But you've got to come and do the work, you've got to come use the tools, you've got to come to a bit of training. So we want to help you reach more customers, grow sales, stay ahead of competition, do better business and be more efficient. And if somebody asked earlier on, is there a deal? Yes, there's a deal and it's with Bira and Byra have very kindly sponsored A, these webinars. But B, we give a 14 day free trial. There is an account, the starter account is 97 pounds a month but you have a 50% voucher code. If you come to a meeting with us so we can get you set up and to do that you need to come to maybetech.com booking. We will send you an email with that link in really is risk free. Not only do you get to use it for 14 days, if you think after that we are totally useless, you want to cancel it, you can you get a 50% voucher code going forward. So it means it cost you the, the sum total of I think 45 pounds, 40, whatever half of 97 is. Can't do the math, sorry, not regular maths either. Go to maybetech.com viralbooking and if at the end of 365 days you think we were totally useless and you've come to the training, you've used the product and nothing's worked, we'll give you money back. That's simple. We love helping independent businesses. And how many independent businesses have we worked with?
Oh, good grief.
Thousands.
Lots.
Yeah.
And it's, it's a delight to work with independent businesses. They're all very unique and you know, that's what makes them so special. But yeah, lots. And the, the journey that we've seen, you know, and a lot obviously there's some very, very tech savvy and social media savvy independent businesses, but then there's some who literally we've worked with right from the point of them setting up their accounts and we've helped them with that process and therefore to see them go from, you know, literally that point to, you know, being active on social media and putting out great content and reaching new people and being, you know, really happy with the success they're getting is, is, is fantastic. So yeah, we've worked with so many lots, such a range and it's, yeah, it's great.
So please Feel free to, to go to maybetech.com forward/byra booking. So we'll send you the link as well. And just remember that you're going to have access immediately to be able to create all your content for March with a calendar like this that will know who your brand is. Know who your brand is. So it, it just changes the picture completely. It's not just Mark, it's April, it's maybe. And if you've got newsletters to write, you've got blogs to write, you will be able to come here and you'll be able to ask Rai to write them. At the moment, it's learning from your social media feeds. It doesn't need that much data if you've got no social media at all. We're also adding a facility for it to learn from your website and your blogs and so it's always up to date. It's like adding a new employee to your team. Thank you for all the lovely feedback. You've been an awesome team too. I can see the calendar links going berserk at the moment. You'll also have your own calendar links as well that you can use. So please hop on board. This is, I mean, we've talked to you today about social media. There's much, much, much, much more within the Mavy platform. But you don't have to do all of it. You know, we've touched on the fact it's a CRM. You don't have to use the CRM, but you can choose to use it if you want to. In each plan, everything is included. So as your business grows or you want to do something else digitally, you think, oh, well, maybe I don't need to go and buy something else. Maybe it's already inside. Maybe you don't have to use it all up for the get go. You can just use the bits you want. The AI is a foundational part of it and it gives you access to everything you could ever need to run your business with. So you've got, if you like, every day when you scratch your head and think, what do I do? You've got all of this help here and you've got 24, 7 help here. So you just aren't going to get stuck. Somebody's asking, does it let you post reels? Hannah? The answer to that question is yes, isn't it?
Yeah, it lets you to post them, shed them ahead, which is really handy. And stories too. So yeah, that's a really handy feature because stories and reels are, you know, things that people tend to flick through when they're on the bus or the train or something like that. And you know, you're, no matter how, you know, dedicated your socials you are, you're not going to be able to be active all of the time because you have a business to run and therefore the fact that you can schedule things like that, you know, you could schedule some little behind the scenes snippets, you know as stories to go out through the day or through the week and you know, it just keeps you in the forefront of your customers minds. So yeah, great features.
Somebody was saying can I come to as many live sessions as I want? Yes. So we run this session once a month for Byra but this time at 11 o' clock every day one of our team is available for you to jump on and ask questions. We do theme the day so we make sure we've got the right experts on. Monday's about setting up your maybe account. Tuesday is very much about social. Wednesday is always a webinar. Thursday and Friday are about ads. So you've got access to people that can help you five days a week and you've got 24, 7 help here we also look at the. Whilst the help is answered automatically by AI if you ask something, for example, if I ask us a question, let's say I need. I want to talk something about. I want to talk talk about billing. It will probably say no, you need to talk to one of us. We also read all of the comments every day. So if we can see somebody's getting stuck or they've got a problem, you will get a real human being. Don't think that we don't exist and we're not here a we're available via daily sessions and we are available. We watch this so that we can understand how to make sure the articles are tailored to you and make sure you speak to persons. If I say that I need to speak to person person, please see how it works. It's always dangerous when I go off piste Here you've got access to people whenever you need them. Think of it as not just a technology, it's more than just scheduling your content. Think of it. Yes, please think of it as having 247 help to sort your marketing, your technology, your delivery of it out. And yeah, we love it so we'd love to help you too. Thank you all for booking. Understand much information you can and one of our experts will be in touch. So there you go. That's now landed in our CRM. Somebody will be in touch so coming back here, please don't be shy. Please book onto maybetech.com forward/viral booking. You'll have a half an hour meeting with the team, they'll get you set up. So make sure that when you create your account, you're booked in with Byra and you'll get 50% voucher off BYRA. Thank you so much for sponsoring today's session. Hannah, thank you very much for your research on York. I don't know where we're going next month. Do you know where we're going next month?
Don't yet. No, we will, we will reveal all as soon as we know but no, I don't know where we're going next month yet but we'll let you know.
Just question, few more questions come in saying can we do do, can we, can we build a website or maybe yes you can. There's a website builder, integrates Shopify. You've got all the tools you need to build websites. Yes. You can do newsletters, anything digital. Pretty much the answer is yes. We've worked with a whole range of partners to make it the most all encompassing under one roof platform. So you don't have to use all of it, you can just use the bits you want for social. It's extraordinary, isn't it? It's incredible. Yeah.
I've never used anything as good as maybe for social media management and more though. It's, it's, it is just incredible. And I know you might think, or you know, I would say that, but it really is, you know, if do put it to the test because you'll be just as, as delighted and amazed by it as we are. It's great.
It's, it's, I think it's the, it's having watched the pain of so many businesses struggle to get all of their digital bits working that sometimes, you know, they just go. But now we've got to a point where there is no option. The customer is digital first. And as a business you've got to find a way to make your digital experience as slick as the ones that your customers see elsewhere. The big challenge is that from a customer's perspective, they go from a Facebook post or a Facebook ad to your web page, to a booking page, to an email, maybe to a text within about 30 seconds. Now if everybody else is making their experience slick and yours isn't, you lose the sale. So you know, I'm a great advocate of offline but in order for offline to thrive, your digital experience has got to be great. It's not all about making the digital sale happen online. It's about making sure this customer still comes into your store and that's about your digital being great as well. So sorry about. Sorry. I put the link in and it's asking me to book a time slot for a meeting. Can you please help? Yeah. So we're saying in order for you to get your voucher, you need to book in for the meeting. For us it won't be long. We'll get your account set up and so you, if you go and go to maybetech.com and book a meeting, we'll make sure because we just need to make them confirm that you are a buyer member. If you're not a buyer member, you can still get the voucher code but we'll also send you to buyer as well for them to sign up. So we don't just send you a link because you can't get this offer anywhere else. This offer is probably haven't sold that very well. You can only get this offer if you come to a meeting with the maybe team. If you want 50% off maybe and a 14 day free trial book into the meeting, we don't bite, we're lovely, we're really friendly. But book in and we'll make sure you've got your account set up, you've got your onboarding set up. We want to, we really look after buying members and in order to do that, we'd like you to book a meeting first and then we will hold your hands to get set up and have an awesome experience and get you rocking and rolling. Hope that helps. If you've got any problems with that, please let me know. But the reason for it booking a meeting is because we want to make sure you get your buyer voucher and your 14 day trial. You can get a 14 day structure on the website, but you cannot get a 15% voucher off for buyer anywhere else. You have to come to the webinar and you have to then book in through this link. So for us to get you set up, because it's a great deal, it will cost you, it'll save you thousands in the long run and make you thousands. So thank you. I think we are pretty much done. One more question. Come in saying. So if I come to, if I go to the meeting, you'll get me set up? Yes. Is there on boarding call? Yes. So you come to this meeting, get your account set up and then you can choose when you'd like to come to a boarding call and who'd like to be on it.
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