Short YouTube coaching short by Rich Bello explaining why people procrastinate. Uses a simple three-point timeline (A: assignment date, B: actual start, C: deadline) and a chart showing that from A to B the immediate pleasure of delay outweighs the future pain (stress, missed deadlines), arguing humans are biologically biased toward immediate gratification until stress becomes unbearable.
Chapters
Why do people procrastinate? Let's take a look at the chart here on the slide. So point A is the assignment date. Let's say this is the date that you invite everybody you know to a goal setting webinar. Point B is the actual start line. This is when you actually start working on the seminar. Point C is the deadline. This is the day of the webinar. In other words, today. Now, why not start at point A as soon as you set the deadline? I'll tell you why. It's a very simple equation. From point A until point B, the pleasure of delay is greater than the pain of procrastination. So what do I mean by that? The pleasure of delay is all of the immediate gratification, things that can be doing instead of preparing for the webinar, like seeing what's in the refrigerator every five minutes or surfing the web for the latest sports news. Whereas the pain of procrastination is the stress of missing the deadline. Public humiliation. We are literally biologically programmed for immediate gratification, to choose pleasure every time until the pain, the stress, gets unbearable.