Rich SchefrenEntrepreneur Driving Strategic Marketing Growth

Buying likes? Buying followers? You’re decimating your numbers… but not like you think!

7 Sept 2024

Watch on YouTube

This is a YouTube video titled "Buying likes? Buying followers? You’re decimating your numbers… but not like you think!" containing a conversation between two speakers discussing the negative impact of buying likes and followers on data validity and marketing effectiveness. The discussion focuses on the importance of authentic engagement and accurate data for success in short form creative content. The speakers are not identified as Rich Schefren.

I see people in our industry who are buying likes, buying followers, and what I guess they don't get at all.
Is that they're.
Decimating any chances of getting valid.
Data whatsoever.
And if you believe what I believe, right, that short form, creative, organic, or paid is the primary.
Skill today to.
Make things work, then the last thing you'd want to do.
Is corrupt the data that.
You'Re getting from it, because it's like going into a fight and deciding to put a blindfold on in advance like it makes no sense.