Rich Schefren Live From Nicaragua 12/20/24

This is a YouTube video titled "Rich Schefren Live From Nicaragua 12/20/24" containing a live stream by Rich Schefren recorded on December 20, 2024. In the video, Rich shares insights on using ChatGPT effectively as a thinking partner to grow his business, specifically focusing on strategic prompts for marketing and sales campaigns related to his products "Steal Our Winners" and its coaching program. The content includes a detailed walkthrough of generating and refining AI prompts to create a high-ROI retargeting ad campaign. The video also features casual live interaction and a scenic view from Nicaragua.
Oh, wow. I am live. Cool. All right, let's see here. Trying to get Instagram live, and then we will be in action. All right, we got a couple people joining us now, trying to get this Instagram one going. There we go. Instagram is now live as well. I am in. Let me know if you guys can hear me. Obviously, I don't have my mic with me. I don't really have much with me, but I do have my laptop, and I did want to show you something that I think would be insanely valuable as far as Chat GPT goes and questions to ask that get you the maximum benefit. So I have no idea whether this is working or not. You're hearing me well. Oh, cool. All right, great. So awesome. I'm excited. So right now I'm in Nicaragua, as you can see, and the water is over there. And I'd love to show you the water, but then I'm completely black because you can't see me. But maybe I'll just turn it at some point so you guys can see the view. But anyway, so next week is Christmas week. That's kind of exciting. And I just want to see who's here on Instagram as well. All right, cool. So there's a bunch of stuff I'd love to share with you, and I'm going to try and set myself up for next week to do that correctly. But what I wanted to share with you today was just something that I thought was really kind of cool that really extended on the conversation that we did last week about how to use AI better, to be, like, a better thinking partner. And so what I wanted to show you was how just being in an open dialogue and asking ChatGPT for advice and asking it to give you the correct prompts to facilitate that advice is insanely powerful. So I want to show you. I'm going to share a page here. So let me present. Share screen. All right. And let me go to Chat GPT. Allow and share. Okay. Make sure that I can see that. Okay, now you're seeing that. Okay, great. Cool. Good morning, Lorna. All right, so if you remember, I was saying that last week that Chat GPT can be the ultimate, ultimate thinking partner. And so I wanted to kind of show you a process that I went through the other day that really is very much along those lines. So I want to share with you this little dialogue. I had, what it gave me and then what I did with it. So because I'm in a. Let's see. Hopefully. Let's see. Okay, there we Go. Cool, cool, cool. All right, so let's see. I'm just going through screens. I gotta set up my second screen. Yeah, no, I can't see it if I look at it there. All right, okay. I'd love to see the book on AI. All right, so this is the question that I asked it. You might have to give it a little bit more information because maybe Chat GPT doesn't know who you are, but Chat GPT does know who I am and does know Steal Our Winners and does no Steal Our Winners Coaching program. So here's the question that I asked. I asked generate 10 detailed and specific prompts that Rich Shefford could use personally to get the best advice from Chat GPT to grow his company strategic profits by selling more annual subscriptions to his flagship products, Steal Our Winners and more sales of Steal Our Winners Pro coaching program. Now, I want to kind of like just talk about that for a second. I think a lot of people make the mistake of just trying to get output right as opposed to do better thinking with Chat GPT. So when I asked that question and I asked it to give me the prompts, let's see what it says. Right. So it says positioning and messaging. How can I refine the positioning of Steeler winners to emphasize its unique value as the go to resource for marketers seeking cutting edge proven strategies Include specific messaging angles that would resonate and entrepreneurs with entrepreneurs skeptical of fluff and looking for tangible roi. Right. Like then there's a question about annual subscription sales, but you know, influencer and affiliate partnership. So it has some pretty good ideas in here. Right. But let's look at number three specifically outline a step by step retargeting ad campaign designed to convert leads who didn't initially subscribe to Steal Our Winners. Include ad copy examples, creative ideas and the customer pain points to be addressed at each stage of the funnel. Now the reason I'm isolating number three here is that I'm just going to go back to me for a second. The reason that I stopped at number three, the retargeting one, is that for those of you that don't know genius layout, I mean a highest layout, highest ROI of any type towards this seems like a really good idea because I know that retargeting has the highest roi. Let's see what Chat GPT has to say about that. Right. Like now that it's given me that idea. Right. So I'm going back here. Cool. And now what I did was I really liked number three. So I took number three And I started a chat with that and it might take a second. So as it's loading. Sorry for the. If there's any like lag time or anything like that. It's just, I don't know why this isn't working. Let's see. There we go. All right, so as you can see, right? All I did was take what that prompt was and then from there actually put it in and see what happens. Right? So here we go. Outline a step by step retargeting and can't and ad campaign designed to convert leads who didn't initially subscribe to steal. Our winners include ad copy examples, creative ideas and the customer pain points to address at each stage of the funnel. And I thought this answer I thought was really, really good. Segment your audience. Identify leads who visited your sales page but didn't convert. Use tracking pixels. Right? Okay. Create subsets based on engagement level. High intent, they watched a video, they added it to the cart or spent significant time on the page. Medium intent, they clicked an ad but didn't spend much time on the sales page. Low intent kind of bounced, right? Like visited the site and just like bounced right. Now step two, now we're going to go after the high intent people, right? Header. You're this close to uncovering strategies that top marketers won't share. Blah, blah, blah, right? Here's another one. Wondering if Steeler winners is right for you. Right. Then pain points, etc. Right. Like I thought this was right now this is like overcoming objections, right? So might have like an ad that says think you don't have time. We've made it easy for you. Our strategies are bite sized and actionable, designed for busy entrepreneurs like you. Right. If they thought they didn't have enough time, right. If they thought it wouldn't have enough, wouldn't work for my business. Right? And these are very common objective OP objections to making the sale. So this I imagine would be a very effective strategy and it, you know, and it goes on. Right? So this is a great plan and I was just really impressed with what I was just really impressed with what chat CPT outputted there because I believe that what it gave me there would be an insanely effective high ROI campaign. So that is what I wanted to share with you today. And I just also wanted to get do my best to get the live stream started, knowing that having this experience will make it easier for me on Monday. Thanks, Priya. And since I, I want to just show you the view real quick. Let's see, there's the view now back to me. So that's it. I'm gonna. Actually wait. I'll stay seated for a second. Anyway, that's all I got for you today. Quick one, but doing my best to really be consistent. I didn't do a video yesterday just because of all the craziness of getting down here, but hope you guys have a great weekend. I hope that you join me on Monday at 9am and have a wonderful weekend. I know I will. Here in sunny Nicaragua. Till then, to higher profits, beyond rich, different, over and out.
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