Dana Ladjevardian explains how to make videos that go viral: produce a lot of content, figure out what topics work, don't sell early in the video, and use delayed gratification to keep people watching.
I still don't think it's hard to get views and grow. I think it's just learning what works. You got to pump out a lot of content to figure out what works. And when you figure it out, you double if not triple down on what works. And when I say what works, that's just knowing what to make videos about. The biggest thing people struggle with is I don't know what to make videos about. You know, once you figure that out, then it's just tweaking that. And, and also I encourage people to don't sell for as long as you can on your short form stuff. Like if you sell in it, it will impact things. Oh, and I think that that's where like the Gary Vees, the hermosis and like all those people, they were rich before social media. So they worked and didn't sell shit and grew. Then they started selling shit and now they're rich from social media as well as they were already rich before social media. So it's, it's a delayed gratification thing that I think pays off. And I mean that's not, I'm not saying you shouldn't sell. It's understand the dynamics of like, culturally, people don't want to share a video if it's selling somebody. Like they just won't do it. It will kill your reach. You don't need to ask somebody to follow you. If they like you, they'll follow you. They don't need instructions to hit a button. It's the easiest thing in the world. All that is to me is three seconds of wasted time. You could have been putting more information in somebody's face to make them emotionally convert.
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