Richard Milligan says recruiters kill credibility by overselling. A good story needs conflict, not just wins. He suggests using "but it hasn't always been that way" to show what you overcame and make candidates actually believe you.
I had a good laugh the other day when I was thinking about a story that someone shared with me from their personal recruiting experience. And it had me thinking that a lot of recruiters, they oversell and actually undermines their credibility. Let me give you an example of this. If you're the recruiter that shows up saying, everything is awesome, everything is cool when you're part of a team, then maybe you're not that credible. So here's an easy way for you to become credible. It's okay to be awesome, but you need 2 other elements in your story. There needs to be a beginning and there needs to be conflict and struggle that you add to the overcome or the highlight reel. So an easy way to do this is to simply tell the highlight reel, make a simple statement. That simple statement is this, but it hasn't always been that way.
