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In this video, sales and recruiting veteran Richard Milligan argues that sign‑on bonuses are ineffective for long‑term employee retention. Drawing on his extensive recruiting data—claimed to be among the most comprehensive worldwide—he explains that while sign‑on bonuses are often used as large, short‑term incentives in certain industries, the percentages show they do not improve retention rates over time. Milligan’s stance is that CEOs and hiring managers should reconsider relying on these bonuses as a retention strategy.

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