The real reason people leave your company
13 Feb 2023 · 0 min
0:19
In this brief segment from Richard Milligan’s YouTube presentation, the speaker challenges the common misconception that employees quit because of the companies they work for. Using the example of 4C Recruiting, he explains that the true “product” is not the brand itself but the leader—personified as “Richard,” which sits on the back of the cup rather than the front. He reinforces the point by citing decades‑long research that consistently shows people leave leaders, not organizations. The core message is that leadership quality, not corporate identity, drives employee turnover.
