15 Min Mentor: How To 10X Your Business and Your Finances

Rick Pino’s short unedited YouTube mentoring video (15 Minute Mentor) encourages viewers to stop thinking in incremental addition and instead pursue exponential growth (10x) in business and finances. He grounds the argument in biblical language ("be fruitful and multiply"), cites Daniel 1:8 and Romans 12:2, and uses personal anecdotes (ministry travel, early business results) to show how aiming for 10x produces radically larger outcomes. The video includes a CTA for a free training (digitalproductacademy.org) where students reportedly earn $5,000–$10,000/month and a claim that his first business made $900,000 in its first six months; he also recounts ministry travel to 79 nations.
Questions this video answers
October 3, 2024.
digitalproductacademy.org.
"literally making anywhere from five to $10,000 a month."
$900,000 in the first six months.
79 nations.
Chapters
What's up, everybody? Welcome to this video I'm going to be calling the 15 minute mentor, where I'm going to take a little bit more, a little bit less than 15 minutes on this Morning drive with you and bring you some business insights, some tips, some tricks. I wish somebody could have been my 15 minute mentor back in the day when I was starting my journey here. And here's the thing. If you, if you like this video, it might turn it into a series or something like that. So they're going to be very raw, you know, super chill, unedited videos. Basically, I just want you to feel like you just jumped in the car with me here and just chilled and picked my brain and got some insight. So that's what this video is all about. In today's video, I'm going to be talking with you about the importance of thinking bigger, of dreaming bigger in your goals, in your business, in your finances. And it comes out of Genesis, chapter two, I believe it was where God blessed Adam and Eve. It said that he blessed them. And then the next thing that God says to them is, he says, be fruitful and add. Is that what God said? No. God said, be fruitful and multiply. How many of you know that Everything that God does is not by addition only, it's by multiplication. See, the only limitation in our lives when it comes to our finances, when it comes to our business, when it comes to life in general, the only limitation that we have is this thing right here. It's our mindset. And for whatever reason, most people, when they think of growing, when they think of scaling, when they think of like, I want to add more income to my current income or I want add a new stream, they're only thinking in double, right? Like, how can I, how can I double what I'm doing? Or like, man, if I could just get a little bit more. And that's not God's way. God said, no, no, I want you to not think in addition. I want you to think in multiplication. This is God's way. Think about it. Everything in God's creation. Like when an apple tree bears fruit, it doesn't do like one apple in the first season and then two apples in the next season and then three apples in the next. No, God's creat blooms, and then the next season it blooms even more with even more fruit. And then the next season, even more fruit. It grows in multiplication. So that's how God has set up creation. That's what he expects from you and I. He expects us to Be fruitful and multiply. Well, Rick, it's really hard. I'm struggling right now. Tell that to the fig tree. Remember Jesus, he came up to the fig tree and the fig tree was out of season, and the fig tree was like having a rough time. It was really hard out there for the fig tree. And Jesus says, yo, I want some fruit. And the fig tree, like, didn't have any fruit. And then Jesus cursed the fig tree. Why? Because in all seasons. Somebody in the comments drop these words. All seasons. In all seasons, God expects for us not just to be. In addition, he doesn't expect for us to go backwards. In all seasons, God expects for us to be fruitful and multiply. Okay, so that is the context of what I want to talk to you about today. And when it comes to our business, when it comes comes to our finances, when it comes to growing our wealth for not just for us, but for our children, for our children's children. Because Proverbs tells us that a righteous man leaves an inheritance for his children's children. Okay? So when it comes to setting our goals, setting our dreams, setting our expectations, stop thinking in addition. Start pursuing multiplication. And one of the best ways that you can do this is to begin to. Let's say that your goal is like, man, I just want to double whatever I'm doing right now. Okay, that's a small goal. That's a limited thinking goal. What? Instead, what you should do is you should set your expectations to be 10x 10x of where they currently are now.
Hey, I really hope that you're enjoying the video. I want to invite you guys. I have recently created a free training teaching people how to make money online. My students are literally making anywhere from five to $10,000 a month. And some of them even make hundreds of thousands of dollars not in a year, but in a sing. If you want more information on how you can get started, all you need is a phone and a laptop. You can go to digital productacademy.org or you can click the link below in the description. Guys, after you watch the free training, if it sounds like it might be something cool for you to check out, you can book a free call with one of my client success coaches and they'll be able to help you more. Now back to the video.
So let's say you make 100k a year. Your your dream should not be like, how can I make 150? How can I make 200? Your your goal should be how can I make a million? And I know before you like Start thinking, like, that's impossible. That's the point. That is the point of setting your dreams, your goals, your expectations to the point of impossibility. Because let me submit this idea to you, okay? I say it like this. 10x is easier than 2x. It's easier to grow exponentially than it is to grow incrementally. Okay? What does that mean? When you are setting your goals, your expectations, at just growing a little bit or doubling, right? Like, I wish I could just double the mindset. The frame that you begin to try to process those goals through is one of, hmm, if I'm gonna double, how do I double? Or how do I. If I'm gonna add just a little bit, how do I do that? Well, I guess I have to do more of what I'm already doing. And the problem is, is that if you just do more of what you're already doing, okay, you're only going to grow very, very slowly. But if you set your goal to this place of, like, impossibility, I like to set them 10x, you know, 10 times more than what I think I could do. When your goal is set at a 10x, okay, now you can no longer think of, like, well, maybe I just do more to get there. No, like, if you're trying to 10x, it's going to take a whole different idea, a whole different creativity, a whole different mindset to get you from where you are to where you desire to be at that 10x level, okay? So you gotta, when you set your goals, when you set your dreams bigger, not into addition, but into multiplication, it allows you to begin to think in a completely different mindset. You have to use new creative muscles, you have to think new thoughts, you have to dream new dreams in order to go to that 10x. And I was coaching one of my students on this recently, and they're like, well, Rick, they were a believer and they're like, well, Rick, does God really want us to 10x? I said, I don't know. Ask Daniel. Ask Daniel and his friends. Daniel, chapter one, verse eight. The Bible says that Daniel and his friends, they chose to not defile themselves. And because they chose to have upright hearts, AKA they chose to walk in integrity and character, okay? They chose to live by God's ways. Because of this, God raised him up to be 10 times better, 10 times better than all the magicians and the, the sorcerers and the, you know, the soothsayers and basically all of, like, the earthly wisdom guys and gals who were in that political spher. God Said no because they chose to not defile themselves. I am going to raise them up 10 times better. Guys, think about this like God is calling us. God is expecting of us to not just try to add a little bit at a time. Like for whatever reason, especially I'm talking to believers on it, for whatever reason. Believers think that the way that God wants you to grow is just a little bit at a time. But God's saying, I expect multiplication. Be fruitful and multiply. I want you to become 10 times better than anyone in your industry, than anyone in your niche, than anyone who does what you do. Why don't you pursue the 10x the 10 times better, not for selfish gain, but because you chose to do it out of integrity and character. That was your positioning. And God says, man, I like that. Let me put a 10x grace upon your life. So when it comes to your business, when it comes to your finances, okay, whatever you're doing right now, whether working at a 9 to 5, maybe you're trying to start your business, whatever that is, I want you to begin to dream bigger, okay? Like, here's a couple of stories for you, okay? My wife and I even back. A lot of you guys and gals know this. I come from missions, world worship world, ministry world. And even in those days, okay, people come up to us all the time. Like, Rick, how are you guys doing this? This is crazy. Like, how are you doing the level of stuff that you're doing? And honestly, it's just because we would set expect and goals 10 times bigger than what we thought we could do. Like in every single area, like in the finances, in the impact, whatever we were doing, we're always like, how can we just blow this out of the water? Why? Because here's the cool part about setting your vision, your goals, your dreams, your expectations 10 times bigger than what you think you can do. Okay? One of the cool things about that is, is let's say you don't achieve the 10x goal and you quote, unquot, fall short, and you only 6x. My gosh. Like, 6x is way better than just 2x or doubling, right? So whenever you set these gigantic goals and these gigantic dreams, these huge visions for your life, for your business, for your finances, even if you fall short, you're going to do way better than what you would have done just trying to double and think about that, Think about that. Like in our ministry, we would, we would make, you know, humongous impacts with a very small team. 79 nations, 79. And not just like I went to 79 nations once. We went to many of those nations dozens and dozens of times. Like, why? Because my goal at the time, and maybe I'll still fulfill this in the future, but my goal at the time was I want to go to every single nation and I want to worship over every single nation. Now in that 15 year span, I got to 79. Like, I didn't get to all 200 nations, but I got to 79. Like, that's pretty amazing, right? So what I want to encourage you. And that's just one story of a bunch of different ideas, right? I want to encourage you this. Okay, here's. Here's one more story. So when I started my first business, this is probably. Well, my first business I started when I was 15 with my friend in Vegas when I was growing up. But my real. My first real, actual business where I was like, really doing it okay, was probably eight or nine years years ago. And when I started the business, my thought was, man, if we could just do like three grand a month, that would be insane. If we could just make an extra three to five grand a month, I would be so happy. I would be so content. I would not know what to do with myself, because that would be amazing. And then, of course, my wife is like, why are we gonna just try to do three grand a month? Like, why don't we try to do 30 grand a month? And I was like, that, that's crazy. That's impossible. And she's like, what? That's not impossible. We should push for 30 grand a month. And I was like, well, maybe we should push for 30 grand a month. So our goal at the time, my. My limited thinking was, man, if I could just get three grand a month, then we set our goal to 30 grand a month. And can I tell y' all this in the first six months of starting our first business? Because we were pushing, and only because I was pushing for 30 grand a month, like, it gave me a little bit more hustle, a little bit more like, I gotta push. Because our goal was set to 30 grand a month initially, is going to be three. In the first six months of launching my first business, we made $900,000. 900. So here's the other cool part about setting your goal, your dream, your vision, your expectation to 10x. Because yes, sometimes you might, you know, not hit the target. And Instead of hitting 10x, you might hit 6x or 5x or 7x or whatever it is, you're still doing better. But guess what? If you set your goal to 10x sometimes. You might surpass it. What? You might even surpass that goal of 10x sometimes. Just like I did in my first business. And Instead of making 30 grand a month, we made 900,000 in the first six months. So why am I saying all this? Okay, I am saying all of this to encourage you guys and gals this morning that you need to stop playing small. You need to stop playing safe, and you need to stop thinking in addition. You need to start thinking in multiplication. You need to learn how to play bigger. And the only way you can play bigger, okay, the only way that you can grow exponentially is to set your goals, your dreams, your vision in life, in business and finances, wherever. 10 times bigger. 10 times bigger. God is not just calling us to addition. He's not saying, hey, let your apple tree produce one fruit this season and then two fruits next season and then three fruits next season. He's not not saying that. He's saying, I want you to be fruitful and multiply in every single area. Well, Rick, what if I grow too fast? That would be an amazing problem to have because I would rather grow too fast and then allow Jesus the gardener to have to prune me back a little bit so that I could grow even more in the next season than trying to grow incrementally. One here, plus one here, plus one here, there. So I want to encourage you. I know if you're watching this video and especially if you've made it this far in this video, okay, you feel called to more. You know that you're called to more. You know that you want greatness. You know that you desire to have your life go to the next level. Then stop playing small. Stop thinking small. Your only limitation is your mindset. Romans, chapter 12, verse 2. You guys, guys and gals know it most of the time it's quoted by be transformed by the renewal of your mind. I love that. That's awes. Okay? I like the NLT where it says, let God transform you into a new person by changing the way you think. If you want real transformation, if you want real transformation in any area of your life, you got to start thinking about it differently, okay? And one of the ways that I start thinking about, you know, my transformation differently is I just dream big, bigger. I set my goals to 10x, right? I set my goals to at least 10x. And then from that point, I'm not able to process in the old way of thinking. I have to process with new creativity, new ideas, new solutions. Because what got you? Let me say it like this. What got you here is not going to get you there. Something that I always tell my students is this. The old patterns don't work in the new season. Okay? If you are, if you feel called to this new season and you know it's time for you to level up, especially in your business and your finances, in your life, the way that you're going to do that is not by doing more of what you already know. You're going to have to think bigger, dream bigger. Okay? 10x is easier than 2x. By the way, there's a fantastic book about this. Okay? I'm so glad that this book came out. I have no affiliation whatsoever. Look at that sunlight. I've got no affiliation affiliation with this book whatsoever. But after my wife and I spent years of kind of living in this concept already as it was, a book recently came out by a guy named Dr. Benjamin Hardy and it's actually called 10x is easier than 2x. And they give a lot of really great language and insight on this very subject. So let me know down in the comments if you guys would like me to turn this into a series, the 15 Minute Mentor. Let me know down in the comments if you got any inspiration from, from this. And then also let me know down in the comments if you would like to see more like this. I guess I just said that. Guys, make sure to like and subscribe to the channel. Hit the bell, all that good stuff and we'll see you in the next training. Peace.
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