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Oreo released 3,000 limited-edition alien-themed Oreos called "Offering to Aliens" to capitalize on the Pentagon's UFO declassification. The move shows how brands jump on trending news cycles for marketing campaigns.
Oreo released 3,000 limited-edition alien-themed Oreos called "Offering to Aliens" to capitalize on the Pentagon's UFO declassification. The move shows how brands jump on trending news cycles for marketing campaigns.
Use what's trending to launch your own marketing campaign, and Oreo is doing that. They're launching their own version of Oreo, which is alien-specific, and they're launching 3,000 Oreo packages called Offering to Aliens based on the time where the Pentagon is releasing the declassification files of the UFO. That's super smart. They're using existing trend to get their own product out there. Guess what? You like this kind of content? I'll be posting a lot more of those kind of content ideas. On about marketing and advertising.
