
0:27
Google started as BackRub, named for its focus on backlinks. The founders renamed it after googol, a mathematical term for an enormous number, and the name eventually became a verb people use every day.

Google started as BackRub, named for its focus on backlinks. The founders renamed it after googol, a mathematical term for an enormous number, and the name eventually became a verb people use every day.
Did you know that Google was initially named BackRub? Like, back rub? But what happened is they changed the name to Google, which is initially a number, but they misspelled it. And because of that misspell, Google is the company we know today. But for them to build that brand, they worked a lot on the content of it, the animation of the O's, the G's, and then the value they're providing. A name is a key differentiator for a company. Now it's a verb, and we will never forget Google because we Google everything.