Ruth Kusemiju outlines six steps to convert leads into distributors: create value through blogs and social media, demonstrate it in emails by positioning yourself as an equal, use story-based sequences to address objections, follow up within 24 hours, stay emotionally detached from outcomes, and give clear calls to action.
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Hi there, and I'm back again. I have a question for you today. Now, do you sometimes feel frustrated because so many people don't just see the value in your business? You don't know what to say when you talk about your business, your products? Well, I have good news for you. It's about time to get the full scoop right here, right now, on how to turn your leads into distributors. Hi, my name is Ruth, and I'm going to be talking to you today about how to turn your leads into distributors. 1. You need to create attraction by acquiring value. Now, people have a subconscious attraction to others who convey leadership qualities and people who have a high level of personal view, a confidence mentality. So how do you bring value through your blog, through your business, through your website? Through your social media platforms and to the people out there? What do you personally bring to them? If you can answer these questions— can you teach them how to advertise, how to draw and generate leads? Are you great on the phone with doing a 3-way call or writing a killer post? One thing you should know that your company here really doesn't matter, your business here really doesn't matter because there are a thousand, even over a thousand more people that offer the same thing. Now, it doesn't take a lot to increase value or to increase your value in the eyes of your prospect. So you need to focus on how you demonstrate that value in order to turn your prospects into leads. So are we clear on that? Okay, now step 2 on how to turn turn your leads into distributors. Now, you need to demonstrate the value that you have via email. So I have a question for you: what do you put in the emails that you send out? Do you put yourselves in your prospect's shoes and try to understand what it is that they are looking for, what they want? Now, for instance, let's say you have newbies that you're trying to prospect now who don't want to make a mistake in maybe how to pick the right business for to prove doubters wrong, or how to build their business, or how to get help and training from, or where to help actually to get help and training from, then how much does it cost and where to get these leads from. What do you put in your emails that speaks out value to the newbies? Now for maybe those that are experienced prospects that are experienced, What or who are you and what do you bring to the table in terms of value? Because when you're talking to these experienced marketers, you must be equal in status and value. In your emails, maybe you could show that you work with someone of a higher level or higher status or higher value. In your emails, you bring in your experience, you bring in your corporate company policy online, You give details about the content and you tell them that training is available. And you could also in your emails tell them how you and your team are marketing the business and how successful it is. So what do you say to your prospects when you call them? Now, the third way to do this is you need to address objections. With educational stories. Now, here's what I mean by this. You need to answer whatever questions or objections your prospects might have through your autoresponder series, and you don't address them directly. You teach and tell stories. That's how you answer objections and questions. Now, Here's what you do. You could write an email that gives out your personal lead generation strategy. Let's say you generate leads online like I do. Show them what you're doing. Let's say, for example, you have a headline that says or that reads, um, how I generate 10 leads per day for my ABC business. Now, in your email, you need to describe what it is you are doing, but not how you're doing it. You could show screenshots of your back office, of your ads, or show results whenever possible. And at the end of your email, make sure you give your readers a call to action, that is, what they need to do next. What I see as this is, this is attraction marketing. This allows you to pull the people to you instead of you just drowning them with a sales pitch. It actually makes you more appealing because of the value you offer. You're trying to answer objections, you're trying to sell your opportunity, and you're just trying to position yourself as a leader. So basically, any objections that you can think of, write a story-based email. Now, the fourth way on how to do on how to turn your leads into distributors is that, um, always call your leads. What I mean is that call your leads within 24 hours to let them know that there is a real person behind the emails, behind the headlines. 5. Never get attached to the outcome. Have an abundance mentality and never get emotionally attached to the outcome. Just let the outcome go. Definitely, you're gonna ask them questions that will direct them down the path to go. And the last point is that, um, tell them what to do. Now usually this could be done by email, it could be done by phone. Just try to get inside your prospect's head. Look for successful people when you look for prospects. Find out their reasons and why, and ask them— ask yourself basically that would this person be a good prospect? Remember that whenever you, you first contact your prospect, the primary aim is not to recruit the prospect at first. The primary aim is to get to know them, to understand what it is they want from their own point of view. So I think I have covered it all for you guys today. So what I just want to share with you before I kind of like closeout. And it's that, it's what I found, the discovery of the most incredible resource with some proven inside secrets that basically would cause an avalanche of new leads, recruits, and sales over the next few days, weeks, months in any business. Now with these techniques, you can, you can create for any business that you have, you create a stampede of traffic to any website. You could send your business straight to the top of search engines. You could create a never-ending stream of fresh new leads with simple, easy-to-make videos. And these leads will actually pay you to show them the plan. Are you all excited? I'm sure you're excited as I am. So whether you are a beginner just trying to get your first lead and don't know how or where to start, or you have been at it for quite some time like I have been and you've had a couple of mixed results and you're not— you're ready to make a dramatic improvement or dramatic change in your business right now without wasting any more time, any more money. This special offer is your best option. So if you're really and really, really serious about solving your problems or generating leads and prospects and clients and growing your business online, you better click on the link below this video. Now, this resource, this valuable resource, is what I used to get my results. So when you order through my link, on this video and you email me a receipt, you can get from me a free consultation call with a step-by-step process on how to grow a business online. So if you're really excited about turning your leads into distributors and knowing more, just click on the link below this video and discover how. And that's all for today, folks. My name again, it's Ruth Kushi-Miju, and don't forget to follow me on my blog, on my Twitter account, on my Google+ account, my Facebook account, my— you could also like my fan page, and the list is just endless. And I hope I see you again sometime again next week. Have fun, guys. And oh, let me not forget, a merry, merry Christmas season to you all, and I do hope you all have fun. Compliments. Bye.
