From 4 Rupees to ₹1 CRORE in One Day | Praveen Calvin’s Journey In ILH

On my 5th standard, my father, he is doing a coolie normal job. He passed away. And that time all the society is looking our family and saying that at least these people have to reach to SSLC, 10th standard. I don't know where my life is going. Busy, busy. On lockdown situation, I came to the ILSS and the first decision I take, I disconnected my incoming call. That is the first decision I take. From that I'm start enjoying the freedom. I said to my community that whoever want to join Diamond, just pay ₹4. I repeat, ₹4. That ₹4 is given this one here. We want to learn more. Every niche and every coach have the game changer moment. For me, last 3 month preparation, one day hit. That's the game changer. How many of you want to see the real change? Real, real change.

After all the expenses, I am so excited to present to you our next Speaker, our next creator. He is an amazingly heart-centered being. He's a digital leadership and automation coach, everybody, who has been with ILH in the last 4 years. And in these amazing 4 years, he's earned an awesome 5+ crores. And in fact, this month, April 2025, he hit his first 1 crore day. So even though he is a public speaker, he is a mentor to thousands, he spends a lot of his hours quietly studying his community people. He studies his community members' journeys one by one. He remembers their names. He remembers their stories, their struggles. He truly believes that deep transformation starts when people feel seen. Yeah, give it up, give it up. Because that's a very deep one. We all want to feel seen. We all want to feel heard, right? So this personal bond that he develops with his community people is his superpower. In fact, it's his silent superpower, I would say. That is also one of the major reasons that he built that 1 crore a day business, not just with strategy, not just with tactics, but with pure heart. Please help me welcome digital leadership and automation coach Praveen Kalvin. Standing ovation. Let's hear it, come on!

Thank you. Please sit. How many of you want to test this one CR with a shorter time? Actually, that's not the main question. 50 lakh to 1 CR, maybe some many of members getting the 5 lakhs and 10 lakhs. How it will test to the 1 CR? When we are normally thinking, we are thinking we need big system, big team, lot of things need to connect with the 1 CR. Am I right? Yes. From now I'm just want to lead you to the different way. Because I got this all the achievement without big investment, okay, without any bigger things, nothing funnel, no, very simple strategy I did. And in your own existing funnel, if you make small changes, you can test the 1 CR. Are you ready? But the real problem We are getting all the things, 10 lakh, whatever amounts is happening, but after all the expenses, including the family, education, whatever it is, want to get at least the 1 lakh back to the pocket. Am I right? Is that we need? Many of you, right? Okay. Here I am leading to the next level, the symbol system which I am working. My name is Praveen Calvin from Kerala. I am teaching Digital Leadership, Video Confidence, and Automations. And last, uh, this April, I was doing my 4th anniversary. My L3 product is 2 lakh, and on the, based on that, normally 3 years Diamond certification, I did 4 years. I converted to 4 years Diamond certification. And on February Diamond Showcase, what I did, I said to my community that whoever want to join Diamond, just pay 4 rupees. I repeat, 4 rupees. That 4 rupees is given this one Seer. Do you want to learn more? Yeah, thank you. And I just want to say something. See, we all are doing many things, you know. When we are calculating the 1 CR, we have lot of step. We will think we need this, this, this, this, this, then only we can test 1 CR, right? But when you go deeper to your community, everything will Follow automatically. Every niche and every coach have the game changer moment. For me, last 3 months preparation, one day hit. That's the game changer. How many of you want to see the real change? Real, real change. After all the expenses, we need something here, right? If you— whatever situation you are, but you can test the ones here. But there is a real problem. The next program, I want to hear that, "I got this idea, the small changes I made in my system, and I got this result," from the 10 members from this crowd. And the real question is here: How many of you? Really thinking, I want to be one of that number. Good. Yes. Before that, how many of you have the solid L1 product? Solid L1 product. Yes. Many hands. Good. Who told that's a solid product? What's the measurement? Tell me. Is the course completion? Or what is— who told that is solid? Testimonial, or 100 member in the L1, how many members is completing the course? What, what the measurement tool for solid L1? Yes. Yeah, here I would like to show you how I am building my system, and from now you can just use the simple— it's not the bigger thing, very, very small thing I made in my system. Okay, the first one Whoever coming to my system, I made a course path. It's a 40-minute video, and in the greeting message, whoever coming to my system, they will see, uh, saying that you have to watch the course path before you are moving to the course. In the 40-minute course path, I am giving the clear instruction why this Community 4, what is happening here, all the details. I am explaining all the courses, what are the thing is there. Then my offline event, some of the achievements, the alignment, everything happening in the 40 minutes. The real game start here. After that, I am asking the right question to them. Why you join CalSoft? I'm asking 4 question. Then I'm asking them to record a video and post to the TagMango feed. That means if I am getting 20 registration in one day, I'm getting 10 to 20 video to the feed. So I am able to see it's the right audience or not. Why they join? What made you this decision? Like that I'm collecting the videos and I'm asking, do you respect other members? Getting my point? So the first initial stage, why this video working? Me, everyone coming to the TagMango main home before course, they are seeing the feed, right? Feed. In the feed, everyone sharing the video So automatically new member also seeing many of the commitment video, they will also take the action. Getting? Okay, that's the first point. Then what I did, made it simple. Start here, then 1, 2, 3, 4, like that I made it course bit more simple. Anyone can follow the course path. Okay, otherwise people will watch some other course, whatever it is, and they will go somewhere, will not get the result. So in my weekly meeting, purposefully I am saying that this is the path. If you are the new member, you have to submit the commitment video before you are going to the course. And on the weekly meeting, repeatedly I'm asking, how many of you completed the 10 courses? Comment. Like that, the momentum is happening. The course path they have to follow. This is the system. The new person getting, oh, this This much members video I seen, only commitment video they can see when they are coming initially. After that, they are moving to the next course. I have a course called 10 Days Ultimate Video Creation. Here I am helping members to get video confidence in 10 days. Personally, I did 100 video in a day. It's a small thing or big thing? It's a small thing. It's a small thing. It's an easy job. Collect the 100 questions. You can also do it, right? It is not big. If you are thinking it's big, it's big. If you are thinking it's easy, it's easy. Like that, I tested myself. It is possible. 100 videos I did in a day. Small videos, not the lengthy. 30 minutes, 30 seconds, 1 minute. Small, small videos. Okay, after that I came to this course, and in this course, one day they have to build, uh, 10 videos they have to record. 10 videos means I'm help giving you instruction something like this is a video confidence program. Whoever messaging you on WhatsApp, you just replay by video. Like that I am giving an instruction, very comfortable, small level I am giving. Whoever getting the WhatsApp message, you replay by video. That's a task. After that, they have to share their feedback to the feed, feedback to the feed. That's the first day. Okay, so every day they have to record the 10 video and they have to share the feedback to the feed. So what's happening? One person taking action, that is inspiring other person to take action. Getting my point? I connected my course with the feed. So whenever I open my feed, I'm getting lot of video. Like that, I'm helping members to create small, small video And sometimes I will say the eye contact, the lighting, mic, everything I will teach. Finally, the last day, that's the magical day, and that's when I got the real insight from Siddharth Rajsekar. 10th day, I will appreciate. I will say very confidently, I will say, "You did 90 videos, very good, but..." Today is the real day. Take a white paper. Yes, please pause this video, go back and take a white paper. And write 10 members' names on this paper. Whoever supported you in your life. Maybe a school teacher, maybe parents, maybe 10 years back, whoever supported you. Just write 10 members' names. Then record a gratitude video to them. That's the final thing, okay? Imagine the output— any retired teacher receiving a video. So finally, they are just forgetting about the camera. They are sharing their emotion to the camera. They are getting the result. And the 10th day, they are sharing the massive testimonials to the feed. So automatically every hour in my system people are taking action that is inspiring other members to take action. The course connected with the feed, so the momentum is happening. I'm not there in the game. It's the same that it is actively is going on. This is the moment happening in the solid course. That's why I said it's a solid course. Is that clear? Getting point? Good. Okay, so the next one I have a product called Small Product Sell and Celebrate. I'm helping members to build 4 double name small product, okay? Then they have to sell to 100 members, so they will get the 50K or something, whatever it is. And what I do when they get the first sale, what they have to do, they have to celebrate with a cake. First sale. Do you think how many sales they will get? You are getting the point, not the 100. First sale, I am celebrating with the family. So my feed, many of the cake celebration photos are coming. So seriously, you just think about, should we celebrate the first sale or the last? Okay. If anybody in the weight loss field, 1 kg reduced, should we celebrate or not? Yes. Small, small thing also we have to celebrate, then the momentum will happen, automatically the bigger thing will happen, right? So this is the feed happening for that. And after that, the real momentum is happening. Okay, this all the trailer, the main game is here. Actually, the normally we are posting something in the feed, but now nothing, everything is happening like a Facebook. I am not using Facebook anymore. My Facebook is ChatMango. All my courses connected with feed. So I am getting a lot of video and their feedback. I am able to see how many members coming to my system, human. I can see, no other ways, only the data, how many members. But I am able to see the faces, their emotion, the first video and 100 video, what the change happening. I am able to see. And the other thing, 2 point I just want to share very seriously, uh, see from the backstage, I will just connect. Pallavi have the big good community and she is doing a weekly meeting and she got one person, you know, good spark on her. And on the FBR or any other event, she is sending an OIS message to her community member saying that I am traveling for this event on this day, if you are available you can also come with me. And taking a ticket, and I saying, "I will take care of the ticket and accommodation." And they are flying with the nearby seats, they are flying. And after the event, she is going on, the community member. And on the way, she is touching the community member hand saying that, "Don't worry, it will be okay." I personally feel that course is okay, but this touch, that receiver never, never forget. Right? Think about the receiver mindset. Who receiving, how much value is receiving, right? The same way, if Siddhi is coming to your city, how much you will be excited? Yes? Do you make your availability? Yes? See, one more step. If Siddhi is coming to your home and sitting on your sofa city, What do you feel? Yes! That's how your community member will feel if you go to their home. I did that. Last 15 days, I traveled 1,600 kilometers without a driver. Me and my wife, we go on a super trip. What I did, I sent a Google Form to my community saying that I want to meet you personally. Whoever want to meet me directly, just submit a Google Form, and Google Form is systematic. Okay, because we have to follow the system, otherwise people will fail. Have you completed this course? Have you completed this course? That's also there in the form. So they are submitting the Google form, and I'm asking them to join the Telegram group. In the Telegram group, when I start my travel, I will share my live location. Okay, when I start from my home, I'm just informing that group I started the travel. The first person I will inform that I'm coming this time After completing that first-person meeting, then only I will inform the other member. So this is very crucial. If you have the 1,000 member or whatever it is, at least one member home have you visited? People know that in my community, people know that I am a human, I am alive. They are tested. Whoever don't have the offline meet, at least 6 months we are have the offline meet. This is required or not? Human connection. Okay, this is how I created. All the photos will show the, uh, share some stories. If you see their home atmosphere in my Tag Mango feed, whoever coming to my system, what they are seeing? Commitment video. I am so committed, that much video is coming. Then 10 days video challenge. This person taking action, this person taking action, this person take action. This person crying after the 10th day, then cake celebrations, getting the result, getting the result, and finally, oh, he is going to meet all the person like that. Then finally what they will feel? They are on the right path. Yes? This is the base. Clear? Whoever coming to my system, they are seeing the real photos, finally they are seeing his life, his actual real person. So this 15 days travel helped me a lot for achieving this. Many of the members I met, and when you think people for L3 sales, all will think that we need who have the money to pay, right? Almost member who paid, they don't have money. Okay, how it's happened? Do you want to see? This is my solid product. This is why I said solid. When I take any one person profile, I can see in TagMango, you know that one person profile, if you take all the post, we can see, right? Whatever they are doing. So like that, I am able to see the changes from my eyes. I am able to see. This is my solid product. So without TagMango, I will going to be here. TagMango helped me a lot to build a system and the system is working. I'm not in the game. No single post from my side for the feed. Sometime any announcement or nothing. All the time members are taking care of my system, or they are taking action. What's your takeaway? Getting the point? Okay, how need to build? Yeah, thank you. So coming back to the one CR journey, how I built. And 3 months preparation I did for achieving this one day. And what I did February, I set up something like that, hackathon is happening on, and after 2 weeks I did my Diamond Showcase. In Diamond Showcase, I said to my member that this is a special batch I am going to happen. This is the 4th anniversary. It's a legendary batch I am creating. Whoever want to join, just pay ₹4, but please don't make any payment if you are not serious. Okay, then I given 4 years time, 4-year certification. Then they have the 4 days time to complete the ₹20,000 amount. And whoever made the ₹4, I added everyone to the WhatsApp group, open WhatsApp group. Okay, so 130 member came to the WhatsApp group. Then they have the 4 days time to pay the ₹20,000. One, just imagine the calculation, something like that. 130 members in my WhatsApp group. I am getting the first 20,000 payment. I added the payment screenshot to the WhatsApp. The second payment came, I added to the WhatsApp. Like that, 5, 5, 20, 20,000 came to the WhatsApp. Then 10, 20, 30, 40, 50, 60 payment screenshot coming to the WhatsApp. Like that, 80 payment came. I said 20,000 to the WhatsApp group. Imagine everyone is paying, so I have— I am also have to do. The momentum is creating. 132, 80 member made the 20,000. Is that clear? Getting? After that, what I did, I made some strategy, something like that. I want to give one-to-one for whoever paying the 20,000, but make it fast. If you are too late, maybe I am not able to give the one-to-one. Who are making for fast registration I can give. Whenever I complete my one-to-one, I made a screenshot and I shared to the WhatsApp group. So everyone is warm up. Finally, I given 30 days time to complete the 1.8 lakh including GST. This is a strategy I made. The simple system, when we are going down to your customer, automatically they will convert to the L3. And the WhatsApp, only the small changes I did. What are the changes I did? Can you just repeat? What? Yes? Git? What else? Course path, solid course. This is a summary. The last 4 years I was working on my root, automatically fruit will come. But from my experience I would like to say, all, you know, whoever here, your game will change when you are working deeper on your root. Giving maximum value to the customer. As I said, the small touch is required. And when people are making ₹4, I know their pain. And I said that, "I know what is going in your mind. ₹4, I'm able to make the payment, and ₹20,000 also I'm able to make the payment, but how I will make the balance ₹1.8?" That is the real change. And I called one person from my community, And I said, when last time when you are joining the Diamond, how you made the payment? You have any idea or plan to complete the payment? You just share the experience. And she came to the system and she said, when I am making the ₹20,000, I don't have any plan to complete the balance. I, without informing my husband, I made the ₹20,000. She said, then she came to the offline program She is seeing many of the horror films happening, many of the stories happening. End of the section, the husband touched her and said, "I want you to be on the stage." And he said, "You go and ask him if he have any other program, I will support you." Then the game changed. So 22, 1.8 different success stories I collected because people will share to me, right? Always I am connected with them, how they are making the payment, the possibility also they are sharing, how they are arranging, they are managing. So all the path, the transparency is the key, okay? If they are going for any situation, they will inform because I'm there for them, okay? Like that, once the trust build that automatically we we can convert to the L3. The main— my message is here: when you are seeding a mango tree and you are nurturing everything, when the mango comes, it will not be one mango or two mangoes, it will be the bigger abundance of mangoes you will get, right? So be patient, work on your root, and deeply, how much deeply you can go, that much fruits you can have. My 5 points: solid product, I have a hackathon, and I given a goal book and voucher. On the goal book, people will write their personal goals, right? I have no hesitation. I create the 4 Rupees group, no? I said, write goal book, share a screenshot to the group. How it will be? Is that possible to say write their personal goal to the WhatsApp group? Yes, I did. And I said, I don't want to see your writing, I just want to see you are writing. Then whoever writing 10 days goal, goal, I am giving additional coupon. One coupon I am giving as a gift. I am for 250 member having hackathon, I send as a gift goal book and the 50K voucher and additional 50K voucher whoever writing the goal book. Okay, that's what get And do you know what they will write in the Gold Book? 'I become Diamond Member.' Yes or wrong? 10 days if they write the Gold Book, automatically they will be my Diamond. No chance to escape. 130 is automatically converted. Then my Kerala drive. 15 days we travel, my family and me and my wife travel. Normally the outside, all the members seeing that he is traveling, the all the place, everything. But for me, it's a beautiful alignment days, 15 days, yearly 15 days. Go for a travel, on between just meet your people, that's fine, that's good. Lot of things happen in this 15 days, okay? Don't ignore your customer. And don't worry, just go with a system. Because I made a system. Whoever submitting the Google Form asking, have you completed the course? No, no, no, no visit. So people are communicating that to want to meet. I'm going to this city and this city. People are communicating, oh, he's not called me. Then they are saying, oh, that's because maybe you are not following the system, you are not following the course. You are not completing. Oh, that's why. Yeah. I have very good routine. This FBR, I got all the ideas from this FBR. Whenever I meet members, I will take a selfie. I have an automated system. I will just share my QR code to scan the WhatsApp and I will travel a lot of members to ILHS because, you know, when we are working on the root, fruit will come. I spent 2 days with Kartikeyan on Coimbatore and one day I gone to Mumbai early morning, 7 o'clock. Deepthi just now spoke. Then afternoon I gone to Pune, evening I back to Kerala. Like that, many travel I did. So I have— I am working to that deeper root. If just 2 hours I am spending with other person, I am getting 2 years learning real from the computer. I able to see, I seen many of Mumbai's one-to-one section. So I focused on my root. When I offered, everything fall into place. So don't forget to work on the root, then you will get the thing. And this is the game. My tag was red color, you know, automatically within 2 years the last 2 years back I was there and automatically game was changed and once here and now I have solid L1, L2 ready to launch to the next stage and I had a small issue in challenges in my life, uh, 2 finger gone broken, um, one accident happened. I'm not going to the diff, I'm not able to use the keyboard and going to the local hospital and they are given the bandage everything and stitches everything. After 3 months I don't have, I'm not able to move this Only my thumb is like that. 6 months I was be like that, no movement. Then again I find the other doctor and I got the operation and everything is working. That moment also one of the Namda then he connected me, we can spend some time in ILHS. I said, it's okay. On train I is— I'm talking about the 2 years back, I gone to Chennai and I spent some time. And that's all my route. I don't have any hesitation when I have the problem, I keep on showing up. With the ILHS member. This is my route. I just want to conclude with where I started. On my 5th standard, my father, he is doing a kuli, normal job, he passed away. And that time all the society is looking our family and saying that At least these people have to reach to SSLC, 10th standard. My career goal was at least how to go 10th standard, that's all. And 10th standard completed, then degree completed. And that time, first time my mother going for job, there is no previous experience. She did many of the job. Finally, I got an opportunity in Dubai. And everything is going good. I did my best to the world. I am basically, I am a decent person, creative person, and strategic. I help lot of member, and I go into a trap that busy life. Before lockdown, I am conducting many of the offline meeting, lot of thing is doing, but I don't know where my life is going. Busy, busy, many of the people giving their order, something like that. Then on lockdown situation, I came to the ILHS, I go sit And the first decision I take, I disconnected my incoming call. That is the first decision I taken. From that, I'm start enjoying the freedom. Now, all the society is looking there at what will be this kid's life. And now I'm using my 10% of ShaktiTable with my mother account. And she's happily doing everything. Now she's with— she's watching this. Beyond every spotlight moment, there is a shadow of sacrifice. That is my mother. Thank you all. And thank you. My message will not be completed without my wife Varsha. Varsha, please. Thank you all. Thank you.

Let's give it up for Praveen Kalvin. Was that amazing, IELTS family? Taking a lot of notes? Can we have your mother? Is your wife there? Bigger round of applause for Praveen Kalvin's family. His mother and his wife.

Namaste. Please receive the love.

Bigger round of applause.

We'll take a picture together. Thank you, Praveen, for sharing.

Namaste, ILH family. Now do all of you realize there are some things way, way beyond digital coaching? And what he has done, driving and, you know, going 1,600 kilometers, is something that's unimaginable. Once again, a big round of applause for Praveen for innovating community building on a totally different scale. Thank you, Praveen. Thank you.