How to Find Your Niche — The ₹1 Crore Coaching Blueprint

Siddharth Rajsekar walks through a framework to build a coaching business to ₹1 crore. Start with your freedom goals and a one-line transformation promise, audit your skills against market demand, create a signature system, pilot with feedback loops, then scale with AI-powered funnels.
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If you are not making 1 crore with your knowledge there is something actually wrong in this video I'm going to be walking you through what does it take to actually find a profitable niche in a coaching business and how you can take it through the different six through six different steps that I'm going to be walking you through. Because in this particular video I'm going to share with you how some of my top students have made multiple crores. And these are the 10 crore champions that you're seeing on the screen. Yeah. For example Sri Damla, she teaches angel card reading and, and she's made 10 crores following this. Shruti Chaudhary, Imran Beg, Sandeep Bansali, Vishal Saini Vamsi, Harvisha Dinaz and there are so many others. And as of today, as of me recording this particular video, I've given more than 2020 crore awards to our top students. We gave the award ceremony recently and that's like that was a 400 crore on the stage. So this video is important because you are going to be learning exactly how you can find a profitable niche and how you can scale it to your first 1 crore, take it from there to your 5 crore to 10 crore mark and then take it to 20 crore and eventually how can you build a hundred crore coaching business in the next 10 years? Okay, so if you're ready for that, I want all of you to take notes. My name is Siddharth Rajar. When I started in this journey I did not know what to expect. So in 2018 I got into coaching, like coaching the coaches. Before that I've worked with some top names like Tony Robbins, Brian Tracy, Robert Kiyosaki and a few others. And basically I've brought the essence of what I've learned from all of them into the coaching model by observing what they've been doing. And I've adapted this for the Indian ecosystem. And currently we have a community of more than 35,000 experts. And based on me working with all of the top coaches in India, I'm going to give you the essence of how do you find a profitable niche. Take notes and we going to go straight in the mind map. See the first part of what I'm going to be covering is I'm going to share with you a few concepts that are going to be important. From there we'll be going into how do you align yourself and how do you find your niche to hitting your first 1 crore, then what all should you be auditing, then what how do you really create a demand with the topic that you have so that people are ready to buy and come towards you. What are the, what is the promise that you can deliver once somebody actually enters the ecosystem? And then how do you validate to see whether your niche is going to work or not? See, there are so many videos that you may see on YouTube on niche clarity. But I want to tell you that this is, that is the, this is the video that you need to watch till the very end in order to monetize. Because many people give just surface level generic information that you can Even find on ChatGPT and other places. But what I want to do is, I want to explain a little bit deeper. Even though I have designed my plan, what you're seeing on the screen using ChatGPT based on all the content that I have delivered to my top coaches over the years, I'm going to make it very simple and easy and I'm going to elaborate that to all of you today. Okay? So before I even begin, I just want to say you don't choose your niche, your niche will choose you. I did not choose this niche. Whichever I'm doing right now, okay? The niche that I'm, I'm in right now is because it chose me based on my own journey and my own experience. So I just wanted to keep this in mind that your life is your niche. And whatever you have done for so many years, everything adds up. And what we are doing right now, whatever niche that you pick right now is not going to be there forever. It's going to evolve along with you. For example, I started in 2018 in the niche of affiliate marketing and then that evolved into digital marketing, then it evolved into digital coaching. So it took its own evolutionary journey as I was also growing through this. So let's get into the mind map and I want to share the first few concepts. So the first concept I want to share with you is why your niche actually wins. Okay. First I want you to write down what is your freedom goal in one line? Like what is it that you really want? Then identify the one transformation that you can promise for another person and drop every idea that doesn't serve that goal. So every niche wins when you are able to go micro and get absolutely clear. Like for me, my freedom goal in one line is to. Is to build ecosystems that can run without my presence. Okay? And the one transformation that I would like to promise for all of, I mean for all of you is how you can hit your first crore. So how can you build ecosystems and achieve Your first crore. Everything that I'm building my niche around is based on these two statements. How you can build your own digital ecosystem and make your first 1 crore okay as a coach and of course take it from there to 10 and 20 and beyond. The second idea is use AI as a mirror. You know, many times I speak to ChatGPT and you can even go to ChatGPT and ask, okay, summarize my top five lessons. You can even ask, okay, based on what you know about me, summarize that spot patterns in what excites, what excites you to teach and circle the topics that emotionally light you up. In fact, you can even ask AI based on the conversation that we had, you can tell me, what do you think emotionally lights me up. And when you use AI as a mirror, it can speak to you more than you can ever imagine. And that will help you find your niche in a much better way rather than you just getting into analysis paralysis. And the third is in order to really build a niche that is sustainable, it has to be bigger than you. It has to have a bigger mission and purpose. So I want you to write down how your work redefines education or purpose. Like if you want to like coach others and teach others, I want to write down how does that, that work, redefine education or your purpose, link it to values. Like my values are freedom, family and service. So if it's, if your values are say truth, simplicity, community and also state how your niche can make the society better. Because the more you vocalize that, that becomes the, the magnetism for your niche. Magnetism means there are many people teaching tactics and tools and stuff, but in order to really create a pull factor for people coming towards you, it has to be much bigger than you and it has to be something that is mission oriented. Okay, so that's the first thing we've got into the concepts. Now I'm going to go to the second piece which is how do you align yourself with your niche? The first piece is it has to have an inner match. If you're just choosing a topic based on what was the hottest trend right now, after some time you'll get bored and you'll chase the next trend. So there's no sustainability in that. You again have to start from ground zero. So in a match is all about I want you to list down the 10 things that you love doing daily. Note the five results that you've already achieved in those 10 things and merge both the lists and shortlist the top three topics. And maybe that is the area that you need to focus on. And from those three, pick any one that you feel more aligned with as a mission. The second thing is how do you align is through an AI lens. Just like how I did using the AI mirror mirror AI lenses. Ask AI which of my skills can solve paid problems and also generate career clusters and pick the recurring ones. Okay. And validate with a friend or a mentor. So if you have your close friends, just, just chat to them and say, okay, what do you think about this? Maybe speak to five, six people and you'll get a validation from five, six different perspectives and that is going to be a way for you to align. And the third piece is how do you use an energy filter? See, for me, energy filter is everything. I always, even though people tell me different things I learn from different places, I always want to do my own inner gut check. I want to just make sure that I feel right about it. Okay, so ask, can I teach this topic for the next 10 years? Does this energize me after a hard day? And if the answer is no, just drop it. No matter how profitable that niche is. Because in order for you to be a super coach in whatever that you're teaching, you got to be super aligned energetically to your niche. And I've seen many coaches who start a niche just because somebody else is doing it. And after some time they get bored because they don't have the drive to really do more and more and more and do research. And this is what I learned from my master, my, one of my mentors, he says that don't aim to be the best, aim to be the best student. So if you can be the best student of your niche, of the topic that you have chosen, that you never get bored of, that is a topic that you got to. That you got to move forward on. Okay, so now we're going to go to the third piece is how do you audit this? Now the auditing happens again in three parts. Number one is skill inventory. You got to really check and see whether the topic that you have chosen is something that you're really good at or not. So, for example, I want you to review your past jobs done, the wins that you've had and the compliments that you got from others on the particular topic that you have chosen, and tag each with confidence, impact, and joy levels. Okay? If you have the confidence, if you're able to create an impact with it, and if you feel happy doing it, then that's the topic that you got to move. Okay, that's the audit, which is going to give you a skills checklist over there and keep only high impact and high joy skills because this is what's going to help you become the best in your niche. The second thing when it comes to auditing is Again, do an AI scan. An AI scan is you can use ChatGPT and Google Trends. You can even use Google Gemini for keyword demand. You can check YouTube for auto suggested topics and also screenshot some of the top results and also spot what is missing. Okay, so use AI. Feed AI with all the data that you have to analyze and audit whatever you have chosen. And finally, you need to have an edge, an X factor. An edge factor is something like this. Number one is note if the story. Note if it's story, system or speed. See for me, all the three are there. I have a very strong story on why I've chosen my niche. Because I come from the broken education system and I keep speaking about my story. The system is what I teach because I've learned from my mentor systems where people fail. And now with AI, you're able to move with speed. So note down whether the niche that you've chosen has all these three elements. Okay. And also blend your technology with spirituality and marketing edge if you align with that. Because for me it is tech, spiritual and marketing all combined as one. That has been my edge factor. And this will help you craft a unique positioning phrase. So what you can do is even speak to AI and say that this is my story, this is my system. These are the areas that I've been able to grow with speed. And these are the things topics I'm more aligned with. Please craft me a unique positioning phrase so that I can stand out from the crowd. And when you do this, you're going to be, you're going to be very unique because many people think that, okay, there's another person who's the same career coach or a business coach, or a health coach or a wealth coach. But many people don't understand that each one of us are unique and different. There could be a million people in the same niche, but they'll be very different because their vibe attracts their tribe. Because their story is different, their unique experience is different, their skills may be different. So keep that in mind. Now let's go to the next point, which is number four. Number four is how do you know whether the topic that you've chosen is in demand or not? The first checkpoint is pain. Index the topic that you have chosen. 3 points. Write down the top 5 pains that your audience feels every single day that gives them sleepless nights. Score each of these for frequency and financial value and keep 8 out of 10 only. You can even use AI for this. You can say that this is my topic. Can you please create a pain index for my, for my audience. Identify the top five pain points, score each of them on the frequency and financial value and only show me the 8 out of 10. In fact, when you prompt this, you'll know exactly what it is. And that's what I said. Use AI as a validation. Ask what are trending coaching subject sub niches. You can also check Quora, Reddit, YouTube and also save repeating questions as a proof of demand. If you go to Reddit Quora and just, just do your own research, you'll know there are some people asking the same question again and again and again. And that's a validation that many people are looking for that an answer to that particular solution or the problem that they're facing, they want a solution to the problem. Number three is look at what all can give you a higher roi. You know, is the topic that you've chosen, is it going to help people save more time and achieve more freedom? Is it going to help them make more money? And with the proof and the systems that you have built and is going to help them reduce their stress. So when you can map everything to how they can save time, make money, reduce stress, they'll be in a position to buy. And of course just check to see if the topic that you have chosen is going to fulfill one or more of these criteria. Okay. And that's what happens. So when you're able to validate the pain index and also find out which has a high ROI and do your bit of research following my ideas, there's a higher chance that you're going to be hitting your 1 crore. Okay now in case you're not in my community yet, I'd like you to go to my website, Sidharth Rajshekhar.com there's a link over there. You can join my webinar and I in the 90 minute webinar like this video is just like 10, 15 minutes but in a 90 minute webinar I want to break down the whole thing, the entire system and also show you some AI tools which where you can find your niche within 10 minutes and you can actually be a part of our community. At the end of the webinar you can join our premium community, over 35,000 members over there. Okay, so if you found this video useful till this point, I just Want to tell you that you are just tasting just a little bit of whatever. I. I will share in my webinar and inside our community. Okay, the promise is also important when you, if you really want to make sure that you hit that 1 crore with your niche, you got to check on these three things. Number one is the outcome line. What are you helping people achieve? For example, my format is I help experts, teachers and coaches achieve 1 crore plus with the knowledge and skills that they have without any office, 100% working from home. Okay, again, refine with AI for clarity and emotion and read aloud. Does it feel powerful when you read it aloud? Okay, the second part of the promise is use AI copy assist like generate 10 headline variations. Highlight emotional keywords that really connect with your audience. Like for me emotional keywords are like freedom, family, service, learning, lifelong learning and choose the one that feels alive and start using more of that intention. I have many words that I use that are very charged up. Okay. And from that you build your own signature system where the vocabulary that you use, the methodology that you use, all is embedded into that system and that becomes your own niche which is unique to you. So outline the steps on paper or on Miro. And I use ChatGPT for all the steps. Name each step using verbs and design your first mini course skeleton. In fact, what I would like to do is I just want to share with you on our platform. Okay, so we have a learn.internallifestylehub.com I just want to show you. So you have a bunch. Of course we have a community. What you can see on the screen, we've got a bunch of people who are here. We've got like more than 35,000 members on this community. Everyday people are learning. And inside this I have a particular course called Niche Clarity Codex. Basically I'm going to be helping you use the power of AI to find your niche. And from there we go and design the curriculums using the power of AI. So it's an extremely powerful process that I don't want any of you to miss out on. And that's why come for my webinar and I'm going to teach you more about that when you come to the webinar. Okay, and finally number six is the validation piece. How do you validate to see whether your niche that you have chosen is going to be profitable or not? Number one is I wanted to pilot it fast because I know, I know many people who enter even in our community, they get into analysis paralysis, they're thinking too much, they Want the niche to be so perfect when they launch that they don't even launch. So pilot it really fast. That like run a two week test, speak to 10 people, your family, friends, do a beta test with a few students, even create a course, maybe launch it, give them access and just ask them to record some feedback videos and send you their videos and capture three success metrics, maybe it's clarity, confidence, roi. Ask them to share with you what are the three success metrics that they were able to achieve by just going through your content. So pilot it as fast as you can. Second thing is use AI to get a feedback loop. Feedback loop is what you can do, is take all the student feedback, throw it into AI, feed student feedback into ChatGPT, ask what patterns and objections do you see and update your curriculum accordingly. Okay? It's all about giving the market what they want and you know what they need and you match both of that. And the third part is just lock it and scale. Okay? And I've always said don't get married to your niche the first time. You don't know whether it's going to work or not, but just keep piloting it and until you hit the sweet spot. Once you hit the sweet spot, then you, then you lock, lock in, lock and scale. Build your AI powered funnel with my webinar system flow, connect your CRM, WhatsApp, ChatGPT bots, all of those tools that I teach in my community in our hackathons and announce your niche publicly and own your lane. So what I've shared with you in the last few minutes is just the, just a glimpse of what it takes to building a profitable niche. Okay? Now if you're somebody who's an expert, you're a coach or a teacher and you truly want to build something for yourself to hitting your first crore, taking that to 10 crore and 20 crore and beyond. And that will serve you. I'm here to support you. So once again, thank you so much for watching this video. Thank you. Make sure you subscribe to this channel and hit the notification bell for future updates and any more videos that I'm actually going to be publishing. More important thing is I want to see you in my webinar. Okay? If you're somebody who's been watching my videos for a long time, but you've not actually come and attended my webinar, this is your moment. You need to attend my webinar. It's 90 minutes to two hours every morning at 11am and I'll just break down the entire system and More importantly, after the webinar, I want you to be a part of our community because that's where rubber will meet the road. And I'm going to help you put all of this together so that you can actually hit all of your financial goals. So wish you all the best and please share this video on on your WhatsApp status on Instagram and other places if you found it useful, or share it with a friend who feel who you feel can benefit from this. All the best and catch you in the next video. Bye bye.
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