Sonya Shelton (creator of Red Thread Leadership and author of You’re an Executive But Are You a Leader?) presents a YouTube training preview about building a motivated, aligned ‘dream team.’ She argues the main barrier is lack of leadership alignment and introduces the Red Thread Leadership Model — starting with purpose and vision, then creating a connecting thread so teams are clear, committed, and accountable. Shelton cites workplace changes (virtual/hybrid teams, talent shortage) and gives specific statistics: 85% of leadership teams spend barely an hour on growth strategy and 67% of those strategies fail before gaining traction. She cites client work (including Disney, Nestle, Microsoft) and concludes with a call-to-action offering free private access to a training via the link below.
Questions this video answers
Sonya Shelton
January 23, 2023
85%
67%
Disney, Nestle, and Microsoft
Chapters
Do you feel like the vision you had for your business is in the rear view mirror because you can't seem to find and hold on to the best people to keep your business running the way you want it to? Well, you're not alone. This is a concern for many businesses. I want to share with you one thing you can do right now to build a winning dream team. Imagine having a team that's energized, focused, motivated and passionate about what they do so they achieve their goals. Yes, it's possible and I'm going to show you how. I'm Sonya Shelton, creator of Red Thread Leadership and author of the best selling book youk're an Executive But Are youe a Leader? In my more than two decades experience consulting with companies ranging from startups to Fortune 100, the one thing I see time and time again stopping teams from growing their business is a lack of leadership alignment. Did you know that 85% of leadership teams barely spend an hour on their growth strategy? And 67% of those strategies fail before they ever make any traction. On top of it all, the workplace has changed. Have you noticed we have virtual or hybrid teams? We have a talent shortage and relentless change and volatility. If you want to compete in today's business environment, you need to be able to compete for the best talent. And the number one thing employees want today is confidence that the organization is well led and headed in the right direction. Let me share a little secret. To have a winning dream team, you need winning and aligned leadership. And this is what that looks like. It all starts with purpose. Then using your purpose to create a thread connecting everything you do in your business so you reach your vision. To have winning and aligned leadership, you need three things. You need clarity about your purpose and your vision. You need commitment to it and accountability to make it happen. Through our work with hundreds of clients including Disney, Nestle and Microsoft, we see every day how much businesses and the workplace have changed. That's why we created the Red Thread Leadership Model. We start with purpose and vision to make sure everyone on your team is aligned and committed to make it happen. We want you to be excited about what your team is building, to feel energized by your work and your business and confident that you will achieve your vision. With the right leadership, you will gain total buy in from your team and it will have staying power. Imagine no more overwhelm, no more fighting fires. Imagine having a passionate, driven dream team bringing your vision to life. To get you started, I have created a free training on how to create a winning dream team and I want to give you private and immediate access to it. Right now, I All you have to do is click the link below, go to this page, and start the training. I want to give you immediate relief so you get out of being overwhelmed and stuck and start being the leader. You can be with a dream team that's energized, focused, and passionate about what they do so they can help you grow faster. Just click the link below, go to this page, and I look forward to seeing you at the training.
