Insight from the CEO of ELC: How do you align why and purpose?
30 Mar 2022 · 1 min

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This short transcript excerpt captures a conversational Q&A where Sonya Shelton (CEO of ELC) explains that a person’s "why" is essentially their core purpose and can also function as a practical guide for career choices. She says the "why" is the purpose at its core, but its application can vary across jobs; she finds her role aligns with her why and enables her to simplify work for clients so they can act.










