Sonya SheltonCEO of Executive Leadership Consulting

Is Your #Team #passionate About What They Do? @benjamindelgrosso #internalcommunications

Name: Is Your #Team #passionate About What They Do? @benjamindelgrosso #internalcommunications
Uploaded: 2023-09-09T23:30:01+00:00
Duration: 30 s
Channel: Sonya Shelton
Description: Short YouTube clip (speaker: Sonya Shelton) arguing that team passion arises from a clear organizational purpose. Shelton emphasizes knowing the company…

9 Sept 2023 · 1 min

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0:30

Short YouTube clip (speaker: Sonya Shelton) arguing that team passion arises from a clear organizational purpose. Shelton emphasizes knowing the company 'why'—the purpose and meaning behind the work—and connecting that purpose across the organization via what she calls 'Red Thread leadership' to create sustained passion in teams.

Chapters

When your team is passionate about what they do and they're passionate about what the company does, it comes from that place of purpose. So that's why it's so important to know your why and understand the purpose of the company. What are we doing here and what is our purpose for being? What is that meaning that's coming to life through us? And then if you connect that purpose through everything that you do as an organization, which we call Red Thread leadership, then that's what creates that passion in the company.