Success Mindset for Freelancers and Entrepreneurs - Q&A with Stefan Georgi - Freelancing Tips 👍

And I think that's important, but there's no. I'll melt the recording after too. So the reason for this call, and it's really just people asking for it. I've had a lot of people talk to me about mindset stuff, and it's something that I'm really pretty passionate about. And up until like a year ago, maybe a year and a half ago, I really didn't feel like mindset was even a big deal. I just like never really felt that way and I didn't fully get it. And then it kind of clicked for me. I think I understood certain aspects of mindset, but I didn't really think it was a good real. I thought it's kind of rah rah or BS or whatever. So what I want to do the way I want to approach it today and obviously all that shifted and I want to kind of talk about the way I approach it and then maybe it'll help you, maybe it won't. Hopefully it does. And I want to kind of go through, like my just some thoughts I have on it. I kind of made some talking points and then from there I'm going to open it up and I'm going to answer, you know, questions that people have and we can kind of just talk about it and, you know, I'll give my thoughts and other people can kind of contribute to and via mostly via chat. Once we get to the question portion too, what we'll do is I'll have you guys ask questions probably in the chat and I'll get with them and then we'll potentially have you unmute yourself at that point and we can kind of talk then. But let me go ahead and share my screen. I want to kind of just talk through. I just like threw this together. Super top of mind, honestly, but just some kind of basic stuff that I personally believe or think about via mindset. So I'll probably talk for about 10 to 10 minutes or so, maybe up to 15 minutes. I don't want to make this all about me and me just talking about myself, but I want to kind of share some stuff because maybe it'll help you. And after that I will open up to questions from that point on. So I don't know why I decided to capitalize the first word of almost every single sentence here, besides the fact that I'm a psychopath, which you may have gotten from today's Facebook post. But I kind of want to share a few things. And also, please do mute yourself, guys. If you're. For now and Then when it comes time to do questions, we can kind of. You can unmute yourself at that point. So, okay, the bold things are kind of the main ideas or topics. Eric, I'm going to mute you. Good to see you though, by the way. Eric. So one of the first ones, and these aren't in perfect order, but it's about responsibility, which is something that Stephen Covey talks about in his book the 7 Habits of Highly Effective People. And maybe you guys have read that book, maybe, maybe you haven't. It's a classic book for sort of personal development and effectiveness and all of these things. But the one thing that really, there's a few things for Stephen Covey that stick out to me, but one of the biggest is this idea of responsibility. And it being that we can't really control what happens to us. We can't control different stimuli, but what we do get to control is how we respond to it. And that that's our really, really huge blessing and kind of what makes us humans and special and unique. He talks about Viktor Frankl who wrote, you know, A Man's Search for Meaning. And for those who don't know anything about Viktor Frankl, he was a scientist or psychologist, like a professor, well educated, a Jewish man who got sent to one of the concentration camps during World War II. And he wrote this book when he got out about how this is what he realized. He realized that while he couldn't, they could take everything else from him, right? And really the most depraved way in all of his humanity, they couldn't take, they could not take from him his freedom or his ability to respond. And, you know, that's an extreme example. But for us in our everyday life, I truly feel like we get to figure out how we respond. Like, things bombard us, sensory inputs bombard us, stimuli bombard us. But we do get to pick how we respond to that. And now I managed to like draw a yellow thing on my screen here. I know there's a way to get rid of that. Clear, clear. All drawings. Perfect. Okay. But like, the other thing is that you are kind of what you focus on, right? So I feel like we talk about how you're a product of the people you surround yourself with, right? You are the sum of the five people you spend the most time with. And I think that's true, but you're also the sum of the five things that you spend the most time focusing on as well. And we get to be kind of selective in how we approach that too. So a few kind of examples just off the top of my head from this week, you know, one would be for my RNBC course which I've launched and it's going extremely well. I've got. My goal for May was 200 to sell 200 copies of it, right? Like 235 now. I think I'll probably get to 300, 400. People are giving incredible feedback. Like all this great stuff's happening. It's something I worked really hard on. I'm really proud of it. I think it can change lives. It's just like awesome. And I shared it and there's one person who in my it's not included in my copy accelerator Mastermind. And I went back and forth on if I should do that or not. And the reason I decided not to is like, because the Mastermind trains you on RBC in a really in depth way. There's weekly training calls, all of this stuff. And I figured the people in the Mastermind get all of that. They don't need this course. If they want the course, they can get it. But I want to do something separate on my own, which I talked with Justin, my partner in the Mastermind about. He totally got it. Totally cool. And so that happened. And I think something like 12 or 13 of the people in the Mastermind have bought it and they love it. And others have asked me if they need it. And I've talked through it with them and been like, either. I've never been like, you absolutely need it. I've mostly been like, you know, you don't need it, but if you want it, you can get it. But there's one person who sort of has been upset about it and feels like I, you know, was being greedy by not including it in the Mastermind and like that I missed this opportunity and sort of like been negative about it and is like now not as much of a fan of me. And when I heard that, like, it, you know, it upset me a little bit. But then I kind of sat there and thought about, oh, did I make a mistake? Do I need to change everything I'm doing? Do I need to put it into the Mastermind now? Like, did I blow it? But then I realized, what do I want to do? I want to focus on that one person and their opinion that sort of is like jarring to me and maybe makes me doubt myself. Or do I want to focus on the 230 people who have gotten this course and who love it and the Mastermind members who've gotten it and love it and the fact that no one else in the mastermind cares at all. And like, why? So the point being with this example, like, right, where do I focus my attention? Do I focus it on this one unhappy person? Aren't all the people who are happy? But what I think we tend to do sometimes, especially if we have challenges of self worth and things like that, which we can get into, is we're just waiting for that one critic to come out of the woodwork, that one person to come out and say that we're a fraud or we're a phony or a fool of shit or whatever it is. And if that person comes out, then we cling to that because it validates these inside fears that we have and these kind of doubts and all these things. But in reality, like, is that logical to do right? Does it make sense to focus on that one thing or does it, you know, or everything else? So one thing is that where do you put your attention and looking at like your kind of confirmation bias, like, right, because you're going to be confirmed with what you get. Cool, Michael, I'm glad you're getting value from this so far. Another really silly example. You know, I did that webinar with Justin Goff this week and went for an hour and a half. Sorry, notice my connection is unstable. But hopefully it's good, right? Okay. I did that webinar of Justin Goff for an hour and a half, shared all this value. Really, like tried to just bring it. And then Justin put up on his YouTube channel. It's got maybe, I don't know, 600, 700 views and had like, the last time I went to check, it had like, you know, 37 likes and had one dislike. And same thing, as funny as that sounds, I was like, hey, maybe who's this person who disliked it? Why do they not like me? What is it they don't like about me? Do I have an enemy? And I legit got kind of like worried about it for a second. And it's the same thing. I'm like, why am I worrying about one person who doesn't like me? I think that the truth is, as you become more and more public especially, there's always going to be people who just, for whatever reason, don't like you. They're gonna find a reason to just want to bring you down. And that happens. Even if public means that you're, you know, marketing yourself and promoting yourself and branding yourself and doing stuff like I'm doing, or if it means that your friends and family find out that you're starting to have success as a freelancer or as a business owner or as a copywriter. There's always going to be someone out there who can't be happy about that and who kind of wants to bring you back down. And usually it happens because they're unhappy. Right. If we think about it, it's because they're in a shitty place in their life or seeing you win makes them feel guilty about the fact that they haven't won and they want to take you and cut you back down so that they don't. It lets them off the hook. When you think about this way, you almost feel bad for these people because what they're trying to do is they're trying to let themselves, they're subconsciously trying to let themselves off the hook for not achieving whatever they think that they could really actually achieve. And they do that by hating on you and thinking that whatever you've achieved must be bullshit or you must be a shitty person or whatever it is. So when I look at that stuff, I think about back to like, what do I focus on? And what I focus on is the majority instead of the small few who are trying to bring me down. So I think that's very mindset oriented. Right. Because again, where do you put your attention and focus? So that's the first point. Again, I do want to do, I promise, I want to get to lots of questions and answers. But I do hope that this stuff is valuable. Is this so far, is this valuable to some of you guys hearing this or is it not? Please let me know either way. If it's not, I can shut the F up for real. Okay. Okay, cool. Awesome. All right. I really appreciate you guys letting me know that. Fantastic. All right, perfect. The next part to this, and it's similar with what you focus on, but it's the idea of like, do you look at challenges as like a problem or as an opportunity? So I wanted to see the chat here. Yeah. David says, Chris, haters will always be haters. Totally agree. Yeah. John, the one person who says it's not, and I'll focus on that one person and just totally stop. No, just kidding. Okay. Yeah. The next thing, and this is a big breakthrough for me in business, was realizing that there was no such thing as a crisis in business especially. It's really just a never ending series of challenges and kind of riddles and things to be solved. Right. Like that is like the inherent nature of business in general is that there's going to be problems and you're a professional problem. Solver. Like, if everything went perfect all the time, then everyone would be a gajillionaire. And actually, it would be a weird thing because the economy would grind to a halt if everybody solved everything and it all worked perfectly. Right. The difference in business and this will then transfer to our lives as well. Is that going? It's tied to responsibility, but it's not like crises are going to happen. Issues are going to happen. So that's not. You can't be reactionary and panic to that. Otherwise, don't be in business. It's not about that. It's how do you view them and how do you respond. And for me, when I shifted my mindset to that and I realized that I get to, like, solve interesting and complex problems in business, it became. It was such a game changer for me because instead of freaking out with this, like, feeling in the pit of my stomach of anxiety and fear, I started becoming really desensitized to them in a good way. Because it was like, I'm not worried. Okay. Like, yeah, of course. Here's something to solve. And it doesn't mean you're thrilled that you have, you know, when shit hits the fan, but. But you don't freak out either. Cause it's very rarely the end of the road. Like, the other thing to realize is you can pretty much bounce back from anything and everything besides death. Death is pretty final, at least on this road. But beyond that, you can kind of bounce back from almost anything. And so starting to look at that in business was really, really helpful. Yeah. Unless you're Chuck Norris. Good point, Andrew. Just one example. I got one of many. I had an affiliate network for about two years that went horrible. So I lost my successes. Crush it with copy. Tons of successful offers. Great with copy. Accelerator. I've got this course going. My family. I've got all these wonderful things. I started an affiliate network in 2018. Thought it was a brilliant model. The model was essentially, we'll write the copy for you, but then we'll do the design dev integrations, build the funnel, but then we'll also get you the traffic and we do all this kind of stuff for you. And basically the model sounded good. What happened is, turns out you're kind of running a business for people, but you don't own it. And those people don't know how to run the business themselves. And so we have people who didn't know if they were profitable or not, and they'd skip out on bills and owe us hundreds of thousands of dollars over time, which we're still owed money by all these people. Not that everybody didn't do a good job, but there was. It became this huge thing when you're on the hook for traffic too. Because then if I help somebody to get a bunch of traffic to their offer and they never give me money, but I promised the money to somebody else, I'm the middleman now. I'm still responsible. So I found out yesterday, like, I was out by the pool with my wife and my daughter, and we were swimming, and I'm, you know, sun shines on me and I'm feeling great. And I get a message from somebody that said, first and foremost, he was like, hey, I think, like, your old network owes me $256,000. Which is not a great message to get when you're hanging out with your family at 5:30 in the afternoon, you know, swimming, having a couple beers, and, you know, it's pretty blindsiding. But even there was a case where. And again, I get that it's a lot of money and everybody's different, right? But it doesn't really matter if it was $560 and that's a ton to you, whatever. But the point is, it really hit me and it was stressful for a minute, but even there, I'm like, okay, I'm like, so first of all, let's see if that's true. Like, it became from. I went immediately from like this panicked, like, anxiety depressed mode to, all right, well, like, how do I solve this is true. How do I solve this problem? What do I need to do? And it was like, first of all, like, let's find out if it's true. We got the team from that company to go through and start finding accounting. Then if it is true, like, what does that mean? Like, and do I need to pay that full amount? Can I talk to this person and explain how it was for money that we got sipped from other people? Can we negotiate? You know what, Can I. Can I break it into, like, kind of like a series of payments? Like, what do I. What's. What's the outcome that I need to have? And I started going into like, problem solving mode instead of being in just pure crisis mode. And it's a huge paradigm shift because you could get that and just be like, you know, destroyed. I had the same thing. I had. I'm going to use a big number again. I had a supplement offer with a partner in 2017 that was in the CBD space. And we were in the CBD space before you were supposed to be in the CBD space. Like, it was, like, not even as accepted as it is now. So the offer did great, but one day, the processing company basically freaked out and took, like, $2 million of profit from us. And that's money that we never got back. And we tried threatening lawsuits, we tried all this stuff. Then we owed a bunch of vendors because we'd sold a bunch of inventory, and even there, it was this huge pain in the ass. We ended up having to pay, you know, I don't know, a half a million dollars or more of, like, debt to vendors that we could have tried to, like, you know, kind of backtrack on. But we paid it off and it sucked. And so instead of getting $2 million and million dollars each in profit that would have my bank account, I didn't. And I ended up having to pay a bunch of extra money that then, you know, so it hurt me, like, double. But even then, I had this very clear feeling about this where I was like, okay, I could let this define me, because how many people could have that narrative right now for the rest of their. I could envision that person who for the rest of their life goes around talking about how they were a millionaire, but it got taken away from them, and it was a hard luck thing, and they took years trying to get it back, and they focused on it, and all this shit happened, and they never got it back. And that's their hard luck story, and that's why they're not as successful as they could have been and all this stuff, right? But, Bailey. I know, man, but I've seen so many people doing this stuff, and I was like, you know, but I don't want to be that person. I'm like, what if instead of that, I just let this go as much as it sucks? I mean, sure, we'll try to pursue legal means and get this money and things like that, but I'm like, I could spend the next two years fighting for this money, spending a ton of money to get it, doing all these things. I'm like, or I can just go out and add a shit ton of value to the world. And I believe I can make that money back tenfold by doing that. And I decided to focus on doing that instead of doing the being a victim to this, like, really shitty thing that happened. So those are examples of where, you know, I think you look at stuff, they're not always money related, but where you look at stuff that's like a. You know, it's not a crisis or a problem. It's just it is what it is. It's the nature of business or in some cases life. And the thing is, how do you solve it? Because it's the same thing for life. Like whether it's like a marital thing or like a crisis with friends or a crisis with health, all kinds of things like that. Like, it's all about how you respond. Going back to responsibility. A couple more here. I do want to go through. Keep doing this thing with my bottom screen. Okay. Another question that I ask myself, and maybe you guys do this too, is how often does your worst case scenario actually happen? Right. That's the other thing too, because we start thinking about these worst case scenarios, we start thinking about the most awful things that can happen. Whether that's, if I raise my hand and speak up at this event, people are going to think I'm dumb or whether it's, if I put myself out there, I'm going to fail and go bankrupt or whatever the thing is. But if you actually look at it and you actually look at it in your life, how often has the worst case scenario happened? There's certainly a few people out there where their whole life is a worst case scenario. There's people in the third world who are born into slavery and there's people who are tortured. Awful things happen. Sure, okay, but like for the, for you personally, is that what your life has been like or has it been something where, you know, for the vast majority of the time it hasn't been the worst case scenario? And then maybe from what I do, and again, this is up to you, is like think about the most jarring moments in your life. Right? And like when, when were like worst case scenarios and like what really happened or worst case scenarios? I mean, you know, I've got, I've told the story of where. When I was in like fifth grade and I moved to like a new cross country from rural Maryland to San Diego and I was overweight and I was coming back from like gym class and there was a hill with like the letters of our school on this hill. They called it like the grassy knoll. And it said L, J, C, D, S for the school. So kids coming back from gym class would go up this hill and then jump over the letters and down the hill. And in fifth grade I was coming back down and all the kids were like, hey Stepan, come jump with us. And I remember feeling so excited because I was being accepted for the first time because I moved to this new school. I was this kind of more country kid. And yeah, I was overweight, Linda. I wasn't, like, morbidly obese, but I was chunky. And I remember going up to the top of the hill and all the kids were like, jump. And I jumped when I landed. Like a coordinated 50 plus, kids all fell to the ground and pretended that there had been an earthquake because I was, like, so fat that when I jumped, I caused this earthquake. And, like, it sounds funny kind of. I don't know, but fifth grade, Stefan was so devastated because, like, you know, at the time, it was this whole feeling of, like, being accepted and all this. And it damaged me for a long time, I think. But, okay, so that's one of them. What's another? And here's another one that I thought about just recently here. And it's true, too. So I. Right when I went back to San Diego and my dad was, like, dying of cancer. And I went in to a bar, my buddy's house near downtown, and he wasn't there yet. So I went to a bar and I got, like, a Budweiser from the girl who's a bartender. I sat down by myself. I had this Budweiser, Bud, Heavy. Then I went back to the bar to get another one, and this guy came up and kind of, like, replaced her and was like, you know, hey, what's up? And I was like, can I get a Budweiser? And he was like, can I see your id? And even though I'd already given it, I did. I gave it to him. He looked at it, and the place I'm from is called Poway. Poway, California. And he looked at it. He's like. He's like, no, you can go back to Poway and go fuck yourself and never come to this bar again. And I was like, what? He's like, you heard me. Like, go fuck yourself. Go back to Powell, you fuck. And he just cussed me out. I was a total, like, asshole to me, out of nowhere, right? I was completely jarred. And I'm like, what's happening? And then basically he's like, yeah, you didn't tip, like, the girl when you ordered the first beer. And I tried to explain. I'm like, I'm sorry. I'm in a weird headspace. Like, my dad's dying. All that guy's like, yo, just go out here. Go fuck yourself. Leave. And I was so angry. I mean, I wanted to go back and just, like, vandalize the bar. I wanted to, like. I was like, how does he not understand? Like, I'm in this terrible emotional state. Like, I always tip, which is true. I'm a great tipper. It was like this whole jarring, awful thing. I wanted to cry. I was just. It was so brutal. So, okay, that happened when I was maybe 20, I don't know, 24. So there's a between when I was 11 and when I was 24. But the point is this. Like, when I really look at it, Andrew, I just tipped. I just closed out because I wasn't sure I was gonna get a second one. But it was just. It was just brutal. The guy was trying to look cool for the girl, probably. I think he was trying to get laid or something. But it's like, okay, those are two shitty events in my life and there's others. But that one's dramatic because very rarely is somebody, you go to order something at the bar and somebody's like, go fuck yourself, right? And they're really mean. Like, in our head, in my head, sometimes people are gonna say that to me when I just say, hi, I'm Stefan. But it doesn't normally happen like that, right? It's very rare like that. People just are that abrasive. And so it was very jarring. That was like my worst case scenario of like a social interaction. It's something very, very uncommon. Right. I appreciate that. Michael's gonna vandalize it for me. But guys, if we really look at it though, it's like those are two events. How many events? Every single day in my life, there are countless events. There are so many things that have happened in my life that. Where things didn't. That didn't happen that way, right? Where I had great interactions with people, where I met new people and had wonderful relationships where people like, you know, loved me for who I was. Like, there's all these incredible things that have happened. And so even for those things, I can think back to those really jarring things and be scarred and traumatized and all that, or I cannot. I mean, even my dad dying, my dad dying fucking sucked, right? I saw terrible things, like, happen as he was dying because his body was wasting away. And of course, like, it was effective. It affected me. But, like, I also knew even that I'm like, I can let my dad's death defy me and be like, oh, my dad died. Now I'm going to be an alcoholic, or I'm going to go back to using drugs like I did in my early 20s, or I can do all of these things, or I'm like, okay, man, I can grieve and be sad and then I can Go on and just try to, like, move forward in the road and do the best I can and be as most effective good human being I can in honor of his memory. So there's a decision to be made, even in something as severe as watching your father wilt away from you with like a severe cancer in a matter of five months. Right. Is how you respond. Responsibility. And very often we don't have these worst case scenarios. Okay, a couple more here and then I'll open up to QAs. But I'm going to check again just to make sure. I know I'm talking a lot, but I think this is valuable. But please let me know if it's valuable and if this is good. Okay? Okay. Cool. Cool. All right. Awesome. Okay, a few more things I want to. I want to hit then, you know, one, One question, another question to ask yourself, I guess, because there's a lot of questions here, right. Is like, what's the downside to believing positive things are going to come your way? Right. Like, what's the downside to believing in the best case outcome? And like, what I mean by that is, like, I think sometimes we're afraid to be too optimistic because we don't want to be hurt or let down. Right. I think that that's the big thing there. But what really happens when we're let down? So say I reach for the stars and I miss. What's the real downside? Does everyone look at me and say, okay, like, you know, Stefan's a failure, or like, oh, you know, he said he was gonna do this and it didn't work out. Like, what a loser piece of shit. You know, like going back to the worst case scenarios. Does that stuff happen very often? Like, no. Right. Generally, like, there is no downside except for what we make up in our head, the myths and stories we make up. If this doesn't work, it means this, this, this, this and this. And then we think about it and we're like, you know, we're the ones who are saying that's the case. Like, nobody else feels that way. Like, we've created this myth we invent of, like, punishments for ourselves if, like, things don't work. Right? But, like, nobody else really ever imposes those onto us in general. Like, it's never again, it's hardly ever as bad as we think it's gonna be. And so I really feel like when I look at it that way, it helps me to be really optimistic. Again, a really cheery example, and I'm actually not being sarcastic, is with my first health supplement company. I was like, we're gonna do $150 million. And, you know, I got everyone on board. Everyone believed it. And, you know, the first year, we did a million and lost 200,000. And I almost just folded it up and went and got a job as a copy chief. And the next year, we did 23 million. And then we kind of, like, ended up. I went and started doing other stuff and kind of, like, shifted focus. I still had assets for that company, but I didn't, like, focus on acquisition as much at that point. But then it's like, okay, like, I shot for 150 million, and I got to 23 million. Am I really, like, am I that upset about that? Like, I became a millionaire for the first time. Am I really that upset? But I'd rather just shoot really big. And even if I, like, Even if I fail, right? Yeah, even if I fail, like, okay, whatever. I'm still getting, like, pretty tremendous results. And even, like. But even for something as simple as, like, I'm gonna get this job, right? And then, like, I do think you need to have, like, a detachment from outcomes on some certain level, right? If you're like, I want to get this job, I really believe it's going to happen. You don't get the job, it can't be like, you know, what does that mean? It just means you didn't get the job. But did it hurt you by believing you would get it? I think no. I would say it probably helps you because you probably acted with more confidence, felt better, you know, you were better for your communications with the potential client, all these things, because you believed you were going to get it. And if it doesn't work out, then it just didn't work out, and now you can just go on. But if you get it, the upside of believing that the best case is gonna happen is so much better than the downside of what happens when the best case doesn't happen. You know what I mean? It's like, okay, here's like, a flat line. You know, the outcome doesn't happen like you want, okay? This is like, your downside. The outcome happens like you want. This is your upside. So when you look at it that way, why wouldn't you just always go and reach for the upside and always believe in the upside, right? I really believe that that's super important. Like, nobody, if you don't get the client, not a bunch of people know about it except for you. And then again, this is you. You're the one who could be Attributing things to it and saying it's because I'm a piece of shit, it's because I'm a fraud, it's because I'm not really that good, it's because I'm all this stuff. But it's like, that's probably not what happened, right? Probably. Just, who knows? Maybe they didn't hire anybody. Maybe somebody was more qualified. Fine, no problem. Right. Are we going to focus on the outcome that didn't happen, or are we going to keep focusing on the outcome we want to happen? And if we keep focusing on the outcome that we want to happen, you know, it's a much better outcomes can happen. Yeah, John, I am talking about risk versus reward, and I'm looking at asymmetrical risk, right? This is what Nassim Taleb talks about and what Zell talks about. People talk about asymmetrical because your downsides here, your upside's here. So asymmetrical risk and going after things that have this huge asymmetry and your upside is one of the biggest hacks to getting leverage into being really good in your life. Because when you're wrong, a little downside, when you're right, a massive amount of upside. Cool. Another question, and there's only a couple more before we move to the qa, is that maybe ask yourself or think about it, right? Do people make their own reality? Not maybe you don't, but to other people, think about all like, people who are really successful. And if you look at them and it comes back to, like, what they believe, but a lot of you guys have probably seen it, there's like that person who just wills, who wills himself to victory or to success, who just, like, who just knows that it's going to happen. And they create that reality for themselves, right? And so if they're able to do it, and they are like, everybody does it. I feel like I do it. I feel like I've willed myself to where I am, right? But if I'm allowed to do it or somebody else is allowed to do it, why aren't you allowed to do it? You know, like, because the big secret, it's like we all know everyone has their origin story. Everyone started somewhere else, and then, you know, they got to this place where they wanted to go, no problem. Eric, I'm glad you're enjoying this, right? But, like, if you feel that way about it, then, like, why aren't you enabled to do that? Why can't you do it either? Why can't you? Like, people respond to Those to make their own reality. I mean, look at fucking, like, Tai Lopez, right? Who? People want to laugh about Tai Lopez. It's like, okay, yeah, sure, the guy makes between, like, seven and $10 million a month, owns a bunch of companies, has done all this crazy stuff. And, like, when he first started out, he was like, I'm an expert. And everyone was like, go fuck yourself. And he's like, no, I am. And he just kept putting money into Facebook ads and, like, getting his name out there and doing his own personal branding and all these things. And now, like, again, you may still not like Tai Lopez, but he basically has created this whole reality for himself where there's a massive amount of people who believe that about Tai Lopez. You could look at Grant Cardone in a similar fashion with what he's done. There's all these people, but if they're allowed to do it, why can't you do it? And there's no reason why. The only reason is because you're telling yourself that you're not allowed to do it. You're putting these limitations on yourself, but where are they coming from? Are they real? Are they true? Right? Like, is it because you're not good enough? Like, why? And it's like, well, because in fifth grade, I jumped off a thing, and people thought I was fat. You know, so now I can't do anything in my life, because that was kind of how I felt for a while. I. For a long time. Yeah. The Kardashians are another example. I remember being really little and my mom talking about Madonna. This is Madonna in, like, the early 90s, and how she was like, Madonna just decided she was gonna be famous and just became famous. And I didn't really understand it at the time. And then I got older, I'm like, oh, shit. Like, massive respect for Madonna because she, you know, did something incredible here. So think about that. Like, right? Why? Because the big secret for so much of this stuff is like, a. You get to. What's your true limitations? Alberto, save that question. We'll come back to it, I promise. Okay? Like, you get to choose how you respond. And, like, generally, the person pulling you back is yourself. And even when you miss. I guess, to answer your question a little bit, Alberto, it's like, you don't really know unless you try, right? You don't know what your true limitations are. And so, like, I'd rather going back to what I said before about, you know, believing that positive things will come your way. And the upside, like, I'd rather shoot really high and, like, think my limitations are limitless. It's kind of, you know, not the right way to say that, but, like, believe that there are no limits, more or less within, you know, obviously reason. Like, I don't believe I can fly and jump off a fucking building and die. I'd rather do that and find out than I would, you know, just, like, never trying and never getting to experience all these incredible things in life. And that. That's a tragedy to me, is when people, you know, never look to their full potential because they're afraid. Cool. So. I'm just kidding. Cartman, the south park episode. Yeah, totally. Okay, so. All right, three more things here. I know I had another question. Elizabeth, if you send me a question, please, please save that as well and then repeat it in a minute when we get to the questions, because I'm not gonna keep track of it. So. Yeah. How do you view most other people you meet? Here's one more right for imposter syndrome and feeling like, when you're in a room with other people or when you just meet strangers, if you have, like, kind of social anxiety, which I honestly kind of have being on Adderall because my ADD helps some, but I get nervous or anxious if I'm in a room with people I don't know. I'm not great about walking up to people, being like, hi, I'm Stefan, and, like, having this whole conversation. I'd like to. Right. It's something I think I'll continue to work on, but I don't. And I'd love to. Laura and I used to joke that they should do, like, a pickup course for couples for just making other couple friends, because we've been at, like, social events where there's other couples, and we just stand around awkwardly talk with each other the whole time and leave. And, like, we're not. Like. We don't just go up to another couple and go, like, you know, hey, how's it going? I'm Stefan. This is Laura. Like, how weird is it, right? It's not that weird. Not doing. It's not weird. It's so weird that we feel like we can't do that. But if you think about, you kind of flip it and go empathetic, right? When you meet other people or if you're at, like, a place socially and somebody comes up and they're like, hey, I'm whoever. And they start talking to you in your head, are you. You're probably not like, fuck this guy again, right? Nobody really feels that way. Maybe you feel like I'M busy, so I don't have time to talk, and you tell me, hey, man, you're actually kind of busy, but it's really great to meet you, or you talk for a minute and leave. But nobody hates you for doing that, and you don't hate anybody for doing that, and nobody else feels that way either. So, you know, getting mentally to be like, why would I. I feel this way about everybody, right? Why do they all feel differently than I do? And if you talk to 10 people in a room, they all have the same experience that you have. It's not like, you know, you like people, but everyone else secretly hates you. It's illogical. It doesn't make sense. The two last things I want to cover here, I know I'm going way more than 10 minutes, but whatever. One of them. One of them would be. This is a little one. Sorry, my headset's dying on me, so I'm gonna turn it off. Two more quick things here. Like, one would be the difference between getting what you want versus getting what you need. And I talk about this. I talked about this with a friend today, which is that, you know, if I look back at my life, I very often don't get what I wanted, but I almost always end up getting what I needed. And there's a huge difference there. Like, if I got. And I said this to my friend when I was talking with him, if I got everything that I wanted in life, my life would have sucked right now, right? Like, I would be working. I wouldn't. I said this on the call with Justin. I'd be working at Enterprise Rental Car, living in Pensacola, Florida. And that's about it, right? Because when I was in my mid-20s or early 20s, all I wanted in life was to get a job with Enterprise, right? But then I didn't and ended up through this journey, meeting Laura, discovering copywriting, entrepreneurship, all of these things because I didn't get what I wanted, right? So I just think. And it's a total rolling Stone. Rolling Stone. Like, tip of the cap to them, the Rolling Stones. But it's just super true. And I do look at that. Even if I journal stuff or if I've done, like, you know, kind of, like thinking about what I want in life. And I look back, and usually the big things, like, actually did happen, they may have just not happened in the way that I thought they would. So there's a huge, huge difference between focusing on, like, what you want and then accepting that generally the universe is going to give you what you need. Like the Ian Stanley, my good friend, talks about the surrender experiment, where you surrender to things and it's almost like surrendering to that fact. And the last thing before we go into QAs is if you're able to identify patterns of behavior or cycles in your life. Which is something that I only really started doing, I guess in my 20s, but it was really valuable. So, you know, one that I've talked about a little bit publicly is that when I was like, addicted to like, cocaine, which was in my early 20s, basically I was part of a music startup and I got like addicted to coke. But cocaine addiction, for those of you who have never done it or never been addicted to cocaine, it's not necessarily like in the movies where, you know, you're sort of like doing it all day, every day. Part of it can be that way, but like, but. But for the most part, it's not like, you know, you sit around shivering all day like a junkie. What I found is like, I did go through that period where I did it like almost every day. And I was able to kick that part actually pretty, pretty easily. But I couldn't kick doing it like once a week to once every 10 days. And the reason why what would happen is like, I realized there was a cycle. So, okay, I do cocaine next morning, drink a ton next morning I feel like shit. I just stay at home all day, like having foga and watching movies and they self flagellate. Like, I hate myself. I'm so mad at myself, I'm not gonna do it again. There's this whole shame thing that happens. But then I'm also like, oddly comfortable in that shame because I'm like, numb. And then this blanket, watching TV and not moving from the couch. And like, I've, you know, absolved myself of all these like, sort of like responsibilities in life. So I'm almost using it as a way to like, you know, relax, force myself to relax. And then like the next day I feel better. You know, a couple days in, two things happen. Actually, after about. By the third or fourth day, I'm feeling like a lot better. And then by the 5th, between the 5th and 7th day either I have a day where I'm just fucking super irritable, just super mad. Everything sucks. And I'm like, I need a drink. You know, like, I need a, you know, I've had a busy week and I need to blow steam. I need a drink. Or I may feel really good and, and be like, you know, man, I've had a really good couple days Things are going well, and it feels like forever ago that I last went on this crazy coke binge. So I'm gonna go and have some drinks. Either way, you go out one drink, suddenly you find a way to get yourself way more drunk than you expected to get. You're the one pushing for shots. You're drinking shots. Then you're like, oh, hey, now that I'm drunk, I need cocaine to sober up. You get cocaine. You go through this whole night of doing coke and drinking. You feel like shit. You're smoking cigarettes, all this crap. You wake up, you start the whole cycle over again. I wasn't able to break that cycle, though, until I realized I was doing it. For a long time, I didn't realize that that was the cycle. And then it was so fucking obvious. That's the most obvious thing ever. Even with my Holy Land health supplement company. What I would do is I realized when I started really making money, I would go to, like, I was living by myself in Vegas. Cause Laura and I were, for one part, we were on a break. And then she was in grad school in New York, and I was in Vegas with my company. So I would go out to have, like, dinner by myself at a casino, and I would, like, have a couple martinis, get drunk, gamble. And then I would lose, like, I don't know, like, a couple thousand bucks, right? But I would do, like. I realized there's this correlation between. Every time I'd had a really good week, I would go drink and I'd lose. And I used to not. You don't lose every time you gamble, right? If you play blackjack, you're supposed to win, like, 49% of the time. But I was, like, finding ways to lose to basically, like, punish myself for making money. But it took me a long time to realize that. And I'm like, holy shit. Like, I'm literally going out. I wasn't doing the cocaine anymore, but, like, I'm going out, you know, getting drunk and then gambling as a way to punish myself and get rid of this money that I've gotten. And, like, why am I doing that? Do I feel like I don't deserve the money? Do I feel like, you know, guilty? Right. All these questions started coming to my mind, but I was able to break it once I realized the cycle. So once you realize these cycles that happen. And a lot of, like, what? Yeah, a lot of it, too, I realized, was me trying to handicap myself. Even. Even today, if I go through where I start drinking every day, honestly, I'm Drinking every day right now, but I'm like, two bud lights by the pool, and I'm not hungover, and I'm like, it's good. I'm not doing shots or anything like that, so. But if I go through a period where I'm, like, drinking, like, scotches every day for a while, and then I feel like I'm tired in the morning, not as effective, I'll realize I'm doing to, like, handicap myself so I don't achieve the goals in my life I want to achieve. It's a crazy realization. Yeah. So, Bailey, to your question and a couple people's question, once you realize that there's that cycle, how do you break it? So, obviously I'm not a, you know, a doctor, psychologist, or an expert or whatever it is, but the big things that I've realized for this cycle, or there's a couple. One is once you realize it, it helps, right? Because you have to realize you're in the cycle. And then, like, once you realize that, there's always that kind of trigger moment where you're about to go to the, you know, bar and have drinks, you know, to, like, celebrate or because you had a bad day, but you think you're like, all right, well, let's be honest with myself. That's gonna lead to me doing cocaine. Or there's that moment of you're gonna. You go to dinner, and you're like, now I'm gonna go gamble. And you're like, well, okay, this is, like a cycle I go through where I'm gonna do that. So part of it is, like, trying to really be hyper aware and then. But really what we want to do is give ourselves. Again, this is just my approach to it. And don't, you know, sue me if this doesn't work for you. Is like, then I give myself permission. I'm like, all right, we can do that. We can totally do it. So let's take, like, you know, let's take a minute or two and just make sure that we really want to do it. Because the second we give ourselves permission to do it, like, we remove all of this guilt and shame, like, suddenly, if we. If we told ourselves and we have to truly believe it, but if we truly believe that, you know, it's okay that, like, we can do it, and we're not gonna be mad at ourselves, and we're not gonna, like, punish ourselves, and we truly believe that, and we've truly made that accord, and then we go out and do it, then this is the healthiest behavior no, but you take away all the fun because even the next morning you wake up and you're like, you want to start getting mad at yourself. And you're like, well, I mean, I had this conversation with myself and I told myself I was going to do it. So if anything, you kind of shortcut the guilt. And then when there's no guilt there, it actually is like, starting to break the pattern, at least in my experience. Because then, well, if there's no guilt, like, there's no fun. And like, you know, because something you've broken the cycle that you're going through before. So, like, one thing is like. But what also happens is once you just take a couple minutes and you give yourself permission and you remove the guilt from it, you'll kind of find that you stop wanting to do it all the time again. At least for my experience, because when. And I've said like my experience like 10 times, but the reason why is because, like, suddenly again, once you remove this taboo, it's not as much fun when somebody tells you not to do something. It's way easier to do it. But when someone's like, yeah, go for it, you lose your motivation a lot faster. So for me, it's giving myself total permission to like, fall. Even. Even if it's getting to like a funk or getting angry or depressed or, you know, whatever it is, if you just give yourself permission instead of trying to fight it. And like, because. Because you're. It's a fetish. You fighting that stuff is like a fetish for yourself. You're subconscious, some part of your subconscious is like getting off by the struggle in the fight and by you losing. It's like a sadistic thing that's happening when you take all that away and you're like, all right, yeah, cool. All right, that's what I want to do. I'll be depressed. Then it's like. Then you sit around and you're like, well, I know I can be depressed, but like, why do that? Like, why am I doing this? And it just takes all the fun out of it. So for me, that's how I found as the best way to kind of break the cycle again. Other people may have other things. So, okay, that was a lot of talking. I'm gonna stop sharing my screen here and then I'm going to. I can figure out how to do. We'll go to qas here. So as far as questions go, I'm gonna start kind of answering them kind of as much as I can. If people, you know, if I Don't get to one. I apologize. I see some coming in. That's perfect. I'll start with Andy Jeffs here in a second. For people who ask questions before, feel free to like repeat them if I don't get them right here. So Andy asked if I have a mindset routine. I don't have a routine as much as I have habits. And a lot of those habits are kind of what I shared previously. So one would be, if I'm about to make what's potentially a self destructive decision, give myself permission to do that. But pausing and being like, all right, let me just, you know, stop for a minute and make sure that I really want to, because I totally can. Or when things come my way and stopping for a minute and being like, okay, I get to choose how I respond. I mean, what's funny is like Sesame street, which I watched because of my daughter, they teach breathing where when the kids are upset, they teach the kids like, all right, stop for a second. Do you want to breathe with me? And the kids do like a 20 second breath and they teach this on Sesame street and the kids do the breathing or sometimes like the Muppets do it and then do you feel better? Yeah. So you're essentially just doing that in your life and you're doing that before you respond, before you take action, all of these things. So that like 30 seconds of mindfulness really helps. But I go back to these almost like maxims for myself or dictums, and I apply those. David, you asked about time management. I promise I will. Let me stick on mindset and I'll get to time management at the end. Connor, mindset wise, what changed for you when you started earning a lot of money? How was the adjustment and how did you stay motivated? Yeah, it was. It was weird. Connor, the big thing for me is that at first I got less motivated for sure. And I just sort of coasted and chilled when I was starting to make a lot of money and it was through a health company where I wasn't having to do anything new. And that was cool. And then the reason I think I'm so motivated today and now is because I really did attach it to a why and a higher purpose and a higher value and mission and things like that. So today, with a lot of what I do with coaching, training, teaching, mentoring, all those things I hear from people I've interacted with every day about how I'm changing their lives, whether that's they've got new clients and their income increased and now they're Able to move to a nicer apartment or a house, or they're able to get their wife something, or their husband something, or their company has grown and they're hiring more people. All these deeper things, that's what makes me motivated now. And when I realized that, plus the fact that then for what I'm doing is so aligned, I'm getting to like, be a bit philosophical, right? I get to like, write, I get to teach, I get to do all these things I love doing. And so that alone is what really motivates me. And then just knowing that there's so many people out there who can use my help who have no idea who the fuck I am. I mean, like the vast majority of the people out there have no idea who I am. 99.99999%. And it's not an ego play, because that was the biggest thing. Going back to mindset really quick, when I was gonna first, not the whole thing is mindset, but when I was first gonna put myself out in public, I was like, am I doing this for my ego? Am I doing this because, like, I want to be like, you know, become famous or become known? And I want people to tell me how great I am. And I had to have this whole internal conversation with myself and really, really evaluate it. And I'm sure there are people out there who think that I do. Like, that is part of my motivation. But what I was, the reason I did it now or did it like a year and a half ago versus like before that is because I really felt comfortable in that. No, the reason I'm doing this is because I get to help people and I get to really make an impact on people's lives. And then that's what's propelled me. And then hearing people, the results from people propels me further and that keeps me motivated. So the money is great. I still love money. I'm a capitalist. I like money. But you'll find very quickly that there's a diminishing returns on that. As weird as it sounds, the difference between making 100,000 and 200,000 actually isn't like a crazy difference, like over time, you know? I know, I know. It is like you can buy more shit, I get it. But the way you feel like the fired up part just is different. And so that was it for me. Let's see here. Brandon asked, have you ever had a limiting belief when it comes to making a lot of money? I feel like I'm subconsciously terrified of making a lot of money. Like it's not possible for me. So I sabotage myself. Yeah, totally, dude. I absolutely have. I, you know, I think for a long time, I think that again maybe was why I'd go to the casino after I started making money and like give it away. I think it comes back. It does come back to like self worth and like, you know, the feelings of, okay, like I am. Because it's not about the money. It's about you feeling like you're not good enough and you don't deserve it. Right? So, you know, I've seen therapists before. I saw a therapist back in 20, 2018, November of 2018, more for like my ADD and stuff like that. But he helped me with a lot of these things. So like I'm. First of all, I recommend people see like therapists, you know, and things like that that can really help them to work through that stuff. A good one. There's a lot of shitty ones. I don't think you should get married. Don't have the sunk costing where you go to one therapist or not the right one, but you're like, well, I guess I gotta keep seeing this person. Find one who you feel really good when you talk to them. But yeah, I think, I think it really just comes back down to your self worth and like. And then, and then I think also maybe Brandon back to like visualizing what are you gonna do with the money, right? Maybe part of the fear is an unknown or an uncertainty about it, right? Are you gonna take the money and are you gonna fuck it all up? Are you gonna become an asshole? Are you gonna, you know, have problems? Is it gonna create issues like there's an unknown for you? I think if you visualize like a clear path to like what life looks like, what it looks like with that money, what you're doing, who you're helping, tying it to your bigger purpose and your bigger why, then it becomes a lot easier to accept that money because now you're like a steward of it. You're just taking that money, you're deploying it towards these deeper objectives. I think the fear that a lot of people get with money is the unknown that comes from it. And so if you remove that, I think that really helps a lot. Tom Merritt said, assume you can be optimistic about hitting your goals, but there are risks along the way to hitting them. For example, mid risk, legal risk advertising in the health niche. How do you get comfortable with risks that are not fully in your control? Super detrimental if they happen, but at the same time super unlikely. Dwelling on these things can really Screw up your mindset, but ignoring them causes even more problems. Tommy, that's a complex one, but a common one for people, especially in the health marketing space. I think you just have to. You have to accept it, because, again, we go back to symmetry and the upside versus the downside. And I also think you can work to minimize your risks, right? Like in the world of, like, health, for example, like health marketing, health supplements, like, you're not actually gonna go to jail. I mean, unless you sell, like, I don't know, like, rat poison and pretend it's like, you know, garcinia cambogia, like, you're probably not gonna go to jail. Really, what's gonna happen is you might get a fine. It's gonna be a huge pain in the ass. It's extremely rare. The only people who go to jail were people who, like, you know, ignored multiple warnings, tried to sue the ftc, kept selling stuff, like, all this crazy stuff. Like, you know, unless you're gonna be that guy, like, you're not gonna. And you're not gonna go to jail. That doesn't mean, like, a fine would be fun. Giving me the money back would be fun. And, you know, it means that, like, it'd be a huge pain in the ass. But I think you have to accept the, you know, the risk there if you're gonna do it, or you have to change it and do something else. I mean, really. Right. That's the decision you have to make. But then you have to understand that to your point, the upside, you know, outweighs the downside tremendously. And I think also talk to people who have gone through it. Like, you know, Jason Akatiff, who runs a Facebook or an affiliate network now, he got. He's banned by the FTC from ever selling weight loss. And Jason Akatif is a multimillionaire who flies private all the time, skis with his kids, and having a great life. I had to go meet with a bunch of district attorneys in California for something a while ago, and it was, like, scary. But then they basically were like, oh, you know, hey, just change a couple things on your page. And I was like, okay. It's, like, not as bad as it seems like it's gonna be. So I think about that too. What is the actual. Is it the worst case scenario? And what does that look like and what actually happens in my life if that happens? So I think if you think about it, instead of being afraid of it happening, visualize. You don't want to visualize it happening, but think about what Would it look like what would happen if that were to come true? And that takes away a lot of the fear from it. I think Julie Lawson said, do you simply change your mindset by making a firm decision? I think you. Yeah, Julie, but I think it does. It's a habit, too. It's practice. It's like anything else. You have to build this muscle, right? There's like a mindset muscle. And I think, like, you know, you have to accept that at first. Like, you're not gonna just perfectly. It's like you just flip a switch and your mindset's perfect. But the more reps you get, the more repetition you get, the more you practice it and the more you become aware, right? The biggest thing is awareness. And you realize, oh, hey, wow, cool. I'm proud of myself because I shifted my mindset in this one instance. Like every one of those little wins kind of snowballs. And the more of those that happen, the more you start to feel good, the more you realize your life is changing, the more you can kind of build on that momentum. And then as you're doing it, you do have to keep aware of those cycles and patterns, because what can happen is you make changes, you start feeling good, then that part of your subconscious mind that was causing all the problems in the first place sees you coming up and tries to reach up and yank you back down. And so that's where being aware of those patterns and cycles and habits in your life and comes in really valuable. Andrea? Yeah. Three questions for you here. Time management. I'm going to come back to. Do I have any routine. I'm going to go to the last one first. I'll come back to time management. Do you have any kind of routine, hacks, tricks, secrets or something? Some more that you have developed over the years to have this type of mindset they have today that is truly inspirational. Well, thank you for saying some inspirational, but really it goes back to what I just said. It is just developing habits and it's. If you have these frameworks in mind, then it helps. Because again, every time something happens, every time there's a crisis, I can think, wait a minute, what's my philosophy on crises? It's that they aren't actually crises or just challenges that need to be solved. And that's the nature of business. And you're like, oh, okay, fine, if that's true, so how do I accept it? Or if you're really panicked about something. Wait a minute. Okay, well, what is the real worst case scenario? What really happens? What's the likelihood of that. How many times have I really had a worst case scenario in my life? Why? Is this going to be one of them? It's probably not. What if it's a mild case scenario? Well, this would be annoying. Would it really change things for me? Well, not really. So it's having the right questions, asking the right questions, and then based on that, having this criteria, then that helps you to then keep putting things in your life through that. So those are the filters I use. Peter asks, what do you find to be the biggest challenge mindset for yourself right now? And how are you dealing with it right now? Sorry, my daughter's crying a little bit, hopefully, and she cried. She's a two year old. It's not. She's fine, I'm sure. But I think the biggest one for me right now, maybe Peter is feeling like I'm gonna become a lot better known. Like, I'm doing this, the Jeff Hayes's docu series thing with like Tucker Max and Jay Abraham and Dean Graziosi and all these people and like, I mean, I don't know how much it'll be viewed, but like, you know, it may help me get viewed a lot. And I've got a Forbes article coming out that I'm gonna be featured in this month and I'm gonna be on this and that. And I'm doing it kind of intentionally because again, I want to reach as many people as I can and share stuff like what we're doing right now with as many people as I can. If it helps them. And I just want to help people. It makes me. I'm addicted to helping people. It feels fucking good. But I think the mindset there is just continue to get comfortable with that and being like, you know, when that happens, people, there's gonna be certain people who make fun of me or say, like, I talk too fast. I have a slight lisp, which is true. I'm, you know, dumb. I'm like all these things that people are gonna say, like just being like knowing that that's gonna happen and being okay with it. And I am. But, you know, I'm sure that some people will say things to me the months and years and etc to come that will, you know, make me feel crappy. So my challenge will be just continuing to go back to what I'm sharing with you guys here and not letting it really dictate my life. Focusing on the good, not the bad. Susan asked about talking about imposter syndrome. Yeah. So, you know, as far as imposter Syndrome goes, like, how do you. How do you get over it? I mean, I guess one part of it goes back to thinking about, you know, everything. Okay. Everyone in the room was just like you at one point. Even the big people were just like you. Nobody actually thinking about your actual interactions with people. Like, have you. Again, how many times have you ever said like? And I brought this up during my copy accelerator event when I was trying to let people with imposter syndrome know that they're lucky or not lucky, they're welcome and safe. Where we at our event. I mean, how many times have you ever gone up to somebody and said, hey, I'm so and so. And they said, fuck you. Right? It doesn't happen. Sorry, guys, one second. I got a sad daughter potentially here. Aw. I don't know. I think maybe the tablet might have gotten taken from her. But, you know, it happens. Like, this kind of stuff just like, doesn't. It doesn't happen. So when you think about it that way and you think about what are the worst case scenarios, I think that helps a lot. And then I think you just think about how welcoming are people. Like, challenge yourself to talk to one person who's kind of like a big deal, or maybe like three people who are like, a big deal. And there's quotes for that, right? And see what happens. Like, how do they. How do they actually treat you? Right? Like. And again, because, you know, sure, it's possible they're gonna be kind of an asshole. It's unlikely they're not gonna be, like, a total asshole. When you actually look at, like, reality versus, like, your expectations and realize that most people are nice and gracious and kind and loving and caring and supportive, Like, I think that helps you to start to kind of get, you know, get past that. So those are big things I think about there. Alberto said, man, I know we have a lot of questions going on, but I'm good rapid firing through these as much as I can here. In your opinion, was the best way to build a habit, Alberto? For me, like, I think about that. Go back to Stephen Covey and the seven Habits of Highly Effective People. I like the idea of. He talks about how, like, these kind of, like, small, like, private victories precede public victories. So essentially, like, getting little wins in your life build momentum, and then as you continue to have those, it becomes easier to get bigger, more public wins. So little things like, you know, brushing your teeth when you don't want to or making your bed every morning or, you know, you work out every Monday, even though you don't want to or whatever it is. These little things that you don't want to do when you do them, whenever you do the hard shit you don't want to do. And if you do it at the start of your day, your day is almost always better because you're so amped up, because you're like, I already did this thing I didn't even want to do. So I kind of take that off everything. I just sort of like, I celebrate even the small victories, and I try and build as many of those as I can. And over time, that creates momentum for me where I then can parlay that into bigger victories and bigger habits. So even just building small habits and letting them kind of snowball onto bigger habits. Ian said, I get too obsessed with learning everything and trying to plan shit out perfectly. How do you know when you're ready to just go for it and do the damn thing? Good question. I might take a sip of water here because I'm talking straight for an hour already. Might have had water go down the wrong pipe. So if I start coughing, that'll be fun. I'm a big plan of the way I look at it and is like, it's never gonna be perfect anyway, right. And perfection is the enemy. So, like, I just sort of feel like things are fluid and that's actually part of the art of like marketing and business and entrepreneurship and everything. Like, it's adjusting. There's like the super cliche thing about being an entrepreneur is jumping out of a plane and building the parachute on the way down. But I really believe that that's true. And so for me, when I look at it like, I'm never gonna get it right anyway. So the sooner I launch it, the faster I'm gonna be able to start tweaking it and modifying it and make it right. So that's pretty much my approach every single time for that. Sorry. I don't know. She's like the worst tantrum she's had. I know she's a two year old, so I'm not really apologizing for her, but yeah, okay. Elizabeth asked me, how do you overcome that guilt regarding money? For me, I grew up in a religious anti money, anti materialism family and struggle with self sabotage when I hit certain income. Elizabeth, I would go back to what I said previously. And again, I'm keeping the questions up in the order they came. So I know there's new questions down below and I haven't gone to those yet, but I would look at Elizabeth like the way of, like, first of all, I mean, like, do we want to let that upbringing define you and what your family believed? And were those beliefs, do they serve you or do they do a disservice? Right? And then I would also tie it back to again, what are you going to do with money when it comes to you, right? Are you going to go be a hedonist, Satan worshiper and do a bunch of drugs and be an evil person? Realistically, are you going to help people? Are you going to donate to charity? Are you going to be able to provide a better foundation for your family, whatever it may be? So if we focus on it, think about that, and then you kind of take it and you look at like, okay, well, what serves me more feeling like, you know, money's the root of all evil, and if I have it, you know, and feeling that way, not being able to help a whole lot of people, or not believing that having it and being able to help a ton of people. So that's where I think, like, you know, that's how you, for me at least, you kind of get past that. Hang up. Robert asked, do you notice it at a point you stopped caring about it, what everyone else thought about you? If so, was that a big positive? Yeah, totally. Honestly? Yeah, huge one. I remember talking to a friend who was. I was like, I guess in my mid-20s, and he was in his early 40s at the time. And he was like, the only difference between me at your age, me now is that I just care way less about what people think. And I didn't fully appreciate it, but now I do, because, like, when you stop caring about what other people think about you, it's incredibly freeing. And again, what you just tend to find is, like, people are drawn to authenticity, but when you really think about it, when we all know those people who are, like, outspoken, fun, and really authentic, we're always drawn to those people. We're never drawn to the people who are phony. Right? And so why would it be any different for you? So for me, it's been really empowering. Okay, let's see. Andy, my boss's mom just died of cancer. Any advice for him to stay positive and move forward? Andy? The best advice I would give is just, like, knowing that, first of all, everybody grieves in their own way. I think that's really important. That was the best advice I got when my dad died, was like, you don't feel like you have to be a certain way. Like, you know, you may cry, you know, a ton. You may be Depressed for two months, you may just be totally, like, happy and seem like, kind of weirdly unaffected. Like, whatever happens, like, that's your own grieving process. Everyone's process is different. So I think knowing that is really helpful because it helps you to accept that is the case. Like, when my dad died, I cried a little bit, you know, when I saw his dead body. When I came to the room and saw his dead body and they took it out of the room, I cried a little bit at the funeral. But then like six months later, in a movie theater in Fort Lauderdale, Florida, with Laura at the end of a movie, I heard a voicemail from my mom where she referenced my dad. He was still alive. And I lost it and cried for an hour straight. Watch. Out of the movie theater, just sobbing. Got into the car in a parking garage and just cried for like 30 minutes before I could drive. Just cried, like, my eyes out. And that was the time I most cried. And like, that's okay. That's how I processed it. You know, I process it at the time I had to be there. I'd be like, the man, right? I had to be the rock for my mom and my sister. I had to be sort of like this person to lift everybody else up. And then suddenly I did. And that's when it happened. So that's some of the best advice I can give Rohi. How do we identify and overcome our limiting beliefs? That's a really good question too. I think the biggest thing is, do they serve me or do they not serve me? I think if you look at it, you have to look at almost the patterns of your behavior too. It's like, if you notice a pattern happening, if you notice an outcome you don't like happening consistently, right? Do you have a consistent, like, something that consistently happens in your life that you wish didn't happen? You're like, yeah, okay, well then, like, look what leads up to that. And you're almost always gonna find that there's this fucking pattern. I don't know why I'm cussing so much, but that there's this pattern that happens and it's gonna, like, happen again and get. So if you realize that, you say, okay, well, why is that pattern happening? And then it becomes introspective. Like, what are my, like, beliefs that are, you know, do I have beliefs that are maybe like, deep seated? Do I have to, like, you know, you have to go back into your childhood and from there you have to see a therapist? Probably, but that's the best I can do for that one Bailey asks, have I noticed any longer term self destructive cycles? The biggest one for me, Bailey would be that guys, I'm sorry I got the daughter crying, I've got the gardeners outside trying to bring as much value as I can. But this is the tough one here. It would probably be like, probably like taking on too much, thinking I can do too much at one time. Like that's, that's generally been the biggest one for me. Like every 10 years I try to do too many things and take on too many things. And that's me because one second, one second guys, my daughter's gonna go for a walk so crying is gonna be finished. Because like that, that's something I did when I was like 19, 20, 21, that music business. We tried to like do too much at once and failed. And I started trying to do that again in 2018 and realized I was overextended and I was doing a bunch of stuff mediocrely instead of doing a few things really well. So for me that's been the biggest, the biggest kind of pattern in my life Rowie that I've noticed to start to say, I mean but I'd like to think now I've learned. I think I made the mistake once when I was younger than let myself off the hook. I think it's less excusable that I made it the second time. But I'd like to think that the third time it starts to happen I'll be more self aware and I won't because I learned from it the first time. But then I kind of like I forgot after 10 years. So the goal now is to not forget after 10 years or 20 years, but to just. And who knows. And if I do that's okay and I'll just have to learn the lesson again. But I hopefully will just learn it this time. Rowie asks, do you have a morning and night ritual? Yeah, my morning ritual is pretty much like I wake up, I drink coffee right away. I wake up around between 5 and 6am really between 5 and 5:30am Normally I go downstairs, I usually get on my computer and I don't necessarily go right to emails and stuff like that. Sometimes they will. I'll clean my inbox up. I won't actually respond to a lot of emails but I'll clean it up because there's like three. There's basically three or four types of emails I get every morning. So I've got like new opt ins for my list. So it's great. Those go into folder there's like other people as autoresponders and then like marketing emails which I want to collect those go in a folder. There's junk and trash, which is great. Highlight all that. Delete it. Business receipts in a folder. Just maybe a bill came through and there's stuff I really need to respond to and that just stays in my inbox and I start. But I don't necessarily respond to everything. I guess I think almost it just gives me this feeling of order and accomplishment. And like now when I go back to actually start working, my inbox is way more manageable and I don't feel overwhelmed from there. I'll honestly just kind of do me stuff. Like I'll read either some newspapers for a couple half an hour or I'll read a book for a while and then I'll jump in and I'll basically respond to messages, do all that kind of stuff. I write my daily email around between 7 and 8 o', clock, normally send it out, then I'll jump into my deep work activity normally for the day. And that's hopefully gonna be from between about 8 to like 10:30 or 11. And that's a huge block of time where I'm getting my biggest needle mover done. This is going to the time stuff too, which you guys have asked about, right? So now. Okay, cool. I had my sort of like I eased in my day. I've responded to stuff, I've done the admin things. I've got my email out, which is a needle mover for me. And now I've usually got this chunk of time that's uninterrupted where now I can focus on my deep work and whatever's most important for me to be doing in the day, that's my day kind of thing, into my morning. The nighttime routine is really just family stuff. And after my daughter goes to bed, it's either lounging and watching Netflix or reading. Going to bed between 10 and 11 every night. I read in bed for about 20 to 30 minutes and that's really about it. There's nothing deeper than that really, besides brushing my teeth and things of that nature. Eli, how important is it to remove people from your life of toxic and limiting beliefs? It's super important, Eli. I mean, going back to what you and I. Well, going back to what I talked about at the beginning of how you're the product, the sum of the five people you spend the most time with, which is entirely true. Yeah, toxic people just bring you down and they want to bring you down and like it's tough and I get it. But every person I see who struggles has those toxic people in their life still. And all the people I see who. And not just in their life, but I mean, they're like a big part of their life. They still go see them on weekends, they hang out, they make excuses for them, all this shit, right? And everyone I know who is a really high achieving, high performer and at their happiest has cut those people from their lives. It's one of the most black and white things I've ever seen. There's certain exceptions, like with celebrities, maybe they have their old friend, but even then celebrities end up fucking shit up and getting a car crash or going to rehab. But the ones who are really the most successful have made that decision and made that action every single time. And it doesn't mean you can't like, you know, they message you, you can text them back, but you just have to cut them from your life. It's tough. I know, I get it. But it's like people want those types of people. Not everybody, but those types of people either they're, they're trying to get you to bend to their will. So either like there's like a constant power dynamic where it's like, okay, like they want you to constantly bend to their will, or you can try to get them to bend to your will. But both are exhausting, right? So how instead of having this weird like Jedi mind, like trick, like tug of war, what if you surround yourself with people who you're both just going up together. Like you're not trying to bend people to your will, you're just trying to like rise all ships up. And the other, those people all feel the same way and you're all going that way. It's way easier, way more momentum to do that than to be in this weird tug of war where you're trying to like either people are trying to manipulate you or you're trying to manipulate other people. I mean, this is a exhausting. So yeah, okay, cool. Sabif said, yeah, cool. I mentioned that I covered imposter syndrome. Connor Rohi said he asked. Any book recommendations? 7 Habits of Highly Effective People. I would read that. The Big Leap. I would really read. I've recommended this book before. It's all about your upper limit problem and how we self sabotage. Once we get to our zone of genius, we find ways to pull ourselves back out of it. I think it's an extremely important book for that reason. I really like Nassim Taleb. He's Kind of like intellectual and a little bit philosophical and at times a little pompous. But he has really good ideas. Antifragile and skin in the game would be the two that I would especially look at. Those are a few there. Michael said, dude, you're making me really dig deep into my feelings about money. My dad went to school for years and ended up becoming a school principal making 150k my mind. I don't deserve to make that much money unless I go to school for long. As long as he did. How much money do you I owe you for the session? Oh, thanks, man. Awesome. Most of the time I asked if I'm ever. She asked me this privately, but are you ever gonna create a course on starting a supplement business? Maybe. I've thought about it. I might. I want to do a course on freelancing really badly. Like a whole program on just how to like crush it as a freelancer because I think it's extremely valuable and can change. Like, I think copy is gonna change a lot. RNBC and teaching copy changes a lot of lives. And I think, you know, freelancing in general and those skills and getting clients is like one of the most life changing things I could do with opportunity to change the most lives. So I really want to do that. Jack, how much do you encourage having a great mentor to assist you with mindset and what type of conversations you have with your mentor about mindset? Yeah, I really encourage. Just comes down to like, mentors are weird because I don't know, I think mentorship is extremely important. But it's a weird dynamic because it's not like if somebody came up to me and just said, hey, can you mentor me? I'd probably say no. And it's not because I'm like a jerk. And in fact, I really want to. It's because I just don't know if I'd have the bandwidth to do it. I can mentor through my teaching, through my training, through my writing, through calls like this, but I don't know if I could have that intense personal relationship. And yet I do develop that with people. Normally it happens from a transactional standpoint in the beginning, which is kind of strange. Either people have hired me in the past to do stuff and then they kind of start mentoring me. And then I've done the same thing. I hire people and start mentoring them. Or you join a mastermind or you pay somebody for coaching or consulting, things like that. And it sounds weird because, like, well, if they're my mentor, why do I have to Pay them. But I think the reason is a lot of time because if your mentor is really someone like high level, then their time's extremely valuable. And it's sort of like you just, it's almost like you have to. And over time I think that goes away. Like there's somebody I do private coaching with who I love and he pays me. But like I've already thought about this and it basically told him as much. It was like if whenever he wants to stop paying me, like I'll still be his mentor for life now. But we had to develop that relationship. So I do. I'm not saying you have to go pay somebody tomorrow, but I think they're important. But if you can't, if you don't have a real life mentor right now, then look at like books. You know, I think books like people who their content they follow. I mean you can be mentored, you know, through reading and watching videos. There's ways to have mentors about ever, you know, interacting with them at least early on. Let's see here. Sam said, how do you think perfectionism soughts involve this fear of failure gets addressed with the switches and patterns stuff. We talked about something that needs extra attention. It definitely feels like a self sabotage tool I'm addicted to. Yeah, Sam, I would just go back and by the way guys, we'll go for another like five to ten minutes. If you need to get off, feel free to. But yeah, I want to answer as many of these as I can before my voice stops working here. But Sam, it goes back to like does this really serve me? Like what is the actual outcome, my perfectionism now? What's my fear? Right, okay. I know the outcome you're afraid of happening is what actually happens when I do this perfectionism. Does it actually serve me? Does it serve my client? Does it serve other people? Or is it actually detrimental and not helpful? And if you start kind of looking at that, when you really evaluate it and you think back through your life in those times and then you think about what's happened when you haven't been perfect. I think that that can really help you to sort of shift your mindset around it. Bailey said, what about getting 90% of the way there on projects and then dropping it because it's not going to work. What if you're one shot to meet John Carlton is in the John at a conference. Is that is in the John conference and you don't want to be that fan. Bailey, to answer your first question, I think a lot of us do that and Again, the reason why is because they're fear of failure. But I think you just have to wreck. Yeah. So you recognize it. And then I think you just have to think about, go back to the bigger picture. Like, what if I do do this? There's two. There's two sides to it. One is like, okay, was this the right thing to do? Because sometimes maybe you maybe did too many projects and it's good to abandon one. Right? So give yourself permission. Fine. It's okay. Maybe, maybe you shouldn't have done this project. Fine. But if you do think you. If you really don't have a good reason why you shouldn't have done it. Besides, I'm not good enough. I suck. It's not going to be go, well, I might fail. They think about, okay, well, what if I'm wrong? What if it does succeed? What is the outcome gonna be? And again, I never really tie it to like money. Like make a bunch of money. Like, okay, great, well, what can I do with that money, right? And so the way I'm doing, I'm looking at like, how could this change my life and other people's lives? And I'm looking at that part of it and I'm like, okay, so like, and then. And then I'm just reminding myself about how I'm just calling myself out on it. I think, I think you're a lot of it's there, Bailey. Of being like, okay, like I'm. I know what I'm doing. I see this pattern. But like, I'm like, do I want to be that person? Or should I just finish it and put it out there? And then like, if it doesn't work out, great, because that's the other thing too. Again, what's the worst case scenario? You finish it, you put it out, and you fail. Okay, then what? Well, that means you. The faster you fail, like, the faster you get to move on to something that works, right? So even you're actually being a dick to yourself. Like, you're kind of like going back to that weird fetishized, like, self torture, right? By drawing it out and waiting. Like, you're essentially just like depriving yourself of this opportunity or the chance to have all these new additional opportunities in your life. Like, you should be excited about a failure because now you can check off the list and move on to something new, fun and interesting and fascinating. So the worst thing is like that 90% thing and you drag it on and you guilt yourself and you feel crappy. That's all just like a self sabotaging. Self flagellating cycle that is going on. But if you can just recognize all that and be like, yeah, I don't want to do that. I'll just launch it. And what really happens if I fail? What happens? Really what happens? I wasted time. Okay, cool. Are you wasting time by spending the next three months kind of half doing it and half putting it off and procrastinating? Is that wasting time? Yeah. So you're gonna waste time anyway, so might as well just get it out and then it's actually way less of a waste of your time. You know, people are gonna think I'm a loser. Okay, are they? A, no. B, like, it's not how you start, it's how you finish. Every great entrepreneur, every great person has had all these failures. I can list you a thousand failures I've had, you know, dating back to childhood to like you know, yesterday. Great. You know, people don't remember that. People, people, like, in fact, people love when you talk about your failures because they can learn from them. And really, like, people don't think about your failures, they think about your victories. Right? Michael Jordan, the con, the super cliche, you know, like if you miss 99% of shots you don't take, or everyone remembers the shot he makes or what, I don't know, whatever the fuck that cliche is. But the point is, like, people tend to remember, like the great stuff, not the failures. Anyway, let's go through a couple more here. I'm gonna. The John Carlton one. I get it. I would probably just tell. I mean, I probably would do the same. I would maybe not say hi, but that's just me. So I don't know, I'm not still working on that one. Or I'd be like, hey, John, my name's Stefan, I'm a really big fan of yours. I know. Or go from the bathroom. I'm not trying to be that guy. I'd love to see if I can come see you later and say hello, but just wanted to introduce myself because I really respect you and I feel like if I didn't do this right now, I'd regret it. So hopefully you can understand, but we'll talk later. You know what I mean? I'd probably just do it that way really self deferentially. And then maybe at that point he's like, hey, it's okay, let's talk. And then you guys talk next to each other at the urinal and play swords or whatever. And it kind of goes from there. I think that would be cool. Susan. Said when I talk about imposter syndrome, I think she might have gone off. So I'm gonna skip hers because people are on. I'm seeing a lot of the chat from when sweetie was crying. Guys, I know there's more questions than we want to get to on this. We're probably gonna do a part two. Marvin has an interesting question. Have you, have you ever dealt problems with ego when you're having lots of success? You know, don't have the answer this already. You joined late? Yeah. That's cool. I love that. The flip side of the coin, I haven't personally because I think when people have a huge ego issues, it's still because they have imposter syndrome on some level. And I think they still have self worth issues and they're sort of like, you know, putting this ego out as a defense mechanism to try to like, you know, project this kind of success with folks because they're afraid of like being found out to be for who they truly are, which is a fraud. So I think if you can get really right with yourself, then you generally aren't gonna have like a crazy ego even if you're really successful. And I think there's a big difference between an ego and confidence. Right. I'm like extremely confident in the projects I undertake and the things I do and I believe they're gonna be successful and I believe everything I do is gonna be successful wholeheartedly, without a doubt. I don't think that's ego though. I think that's just like confidence and belief and I think that's extremely. They're valuable tools that get me these crazy outcomes in my life that most people in the world never get to experience or achieve agitu because of it. So those are the two ways I kind of look at that. Mafia. Ben's comment about the noise is way worse for you than it is for us. That's good to know. My daughter Miro said, you know, you mentioned you're the average of five people we're the closest to. Does that apply to people we learn from? Because I'm pretty much every day with you. Yeah, you are amiro. So hopefully, hopefully that that's a good thing. David said, have you studied Dr. Bruce Lipton and why the programming we get between birth and eight years determines who we are as adults. Unless you remove the programming, you won't change. I haven't, but I mean it makes sense to an extent that makes sense and I could argue it could even go past eight. Although I'm sure Dr. Lipton knows better than me. Totally get it. Gabrielle. Yeah, I do need Gmail filters. John. John Wynn asked, how has being a dad changed your mindset? In a really awesome way. Honestly, being a dad has changed me because, like, I've gone from. It's just a lot easier. It's really easy to not be selfish anymore because, like, now it's like, it doesn't really matter what I want, right? It's like, what I think in context of what's best for my family. And also just because of the love, the amount of love that's inside of me for my daughter. I mean, a bunch of my focus goes towards that now. Like, it's like, I don't. I don't know, man. I think this has made my heart bigger in general. And so. But I think the biggest thing is that it's no longer about you. People say that, but it's just super true. Because now, like, if I die tomorrow, you know, how do I make sure my daughter never wants to wear anything for the rest of her life? I mean, she should want. Actually, I do want her to want, but not, like, I don't want her to, you know, be devastated. And how do I. How do I. How do I do that? Oh, do I feel guilty while working? If. So have you done deal with it, John? The guilt working? Yeah. I think if you really manage your time, I mean, maybe I'll jump into a little bit of the time management stuff here, but I kind of already did. But again, the way I really look at it is, like, I take everything I've got for the week, and I sort of, like, prioritize it all. This is like, I've stole a bunch of people's systems from this, right? But, like, again, I think someone said, like, an Eisenhower box or something, there's some different things for this. But, like, is it like, you kind of label, is it urgent and important? Is it urgent but not important? Is it important but not urgent? Is it not important and not urgent? So I kind of take everything going on on my mind, brain, dump it, and, like, do all that. So the things that are urgent and important are probably gonna be the biggest, like, needle movers, right? Like, I guess important would be the biggest needle movers. So if it's urgent and important, that's how I can prioritize what my biggest needle movers are for the week. Based on that, I kind of accept, okay, like, how many can I really do? Well, how many hours is it gonna take me to do each of these urgent and important, like, things? Like, and I, it may be like a sales letter. Well, that's gonna take me, I don't know, 20 hours to write. Cause it's me. All right, and so fine. So how much does that mean? Do I need to write the whole thing this week? I do. Okay, so that means I need four hours a day. Okay. Do I have that much time? And if I don't, then I need to realign. I need to either. I might have to move some stuff that's already hard scheduled into my calendar. I may have to ask, tell the client I'm gonna need an extra couple days. I might have to figure out right from then. And there's. Plus if I have to do that and I don't have any more time than all this other stuff that is urgent and important that I think I'm gonna get to, I have to almost accept. Unless it's absolutely life or death to accept. Like, okay, I'm probably gonna get that this week then. I really wanted to, but I'm probably not. But say you don't have a sales letter. I mean, most of these urgent, important tasks are really like three or four hours, you know, maybe whatever it is. So again, maybe I can get three or four of them done. So I look at my calendar. Where do I have like kind of things that are static, like reoccurring meetings or calls or whatever that can't be moved. I always keep chunks open in my calendar, especially for me in the mornings when I do my deep work. And I can sort of take the blocks of these urgent important things and sort of plug them in throughout the day. Right. And so then I kind of. Alright, what time do I want to like end my days at? I'm going to end at 4. Okay. So based on that, I may have time from three to four to do some other stuff that's not, that's urgent but not important. But let me kind of prioritize that. What are the things I want to get done and if I get those things done, awesome. And if I don't get them done, no problem. I'm not going to guilt myself about it because it was purely optional. I was playing with house money. So if I do it that way and I sort of know the times, I put boundaries on it, right? I'm going to work from the morning until 4. I'm not going to work at night unless I want to. I'm not working on the weekends unless I want to. And I have realistic expectations of what I can actually get done then. I don't really have guilt about not working, you know, right now one of my biggest anxieties for me is not working. But it's like because I'm so active and putting myself out there and I've got the RNBC Facebook group, Justin7Talk copy, Facebook group copy accelerator. I've got my email list. Like, I like, will go away from my computer for like two hours and I come back and I have like 85 or 90 notifications. So people have tagged me on Facebook and some people have tagged me on stuff. People have commented. I've got like five messages. I've got all this stuff going on and it's a newer phenomenon for me. But even there I've had to sort of be like, I want to answer as many people as I can and if I have time, if I decide I want to spend some time on my computer at night, I'll do it. And if I can't, then they'll understand that. They don't understand, then that's just their problem. But I can't, like, you know, I can't not have any downtime or also if I. Cause if I get burned out, I do everyone a disservice, right? If I'm burned out, I'm not helpful to everybody or anybody. So that's a big part of it. And then by the way, with the time management too. The other thing is building teams and being able to delegate. Like I ruthlessly delegate. I've talked about this before, but it's true. Like people ask me for anything and I've got somebody on my team who does that. I just don't, you know, it's crucial to me. Eric, I have a thing and Eric, Eric Shine messaged me privately. I'm gonna circle back on that one though. There's a question about the difference between a unique mechanism and a usp. Eric, if you email me. I sent an email to my list about that a while ago, which you're on, but you may not have been when I sent the email. If you email me, I can forward it to you. Oh, atomic habits is good. Michael Rochen. I agree. Mark Didio said. How do you. I'm gonna do like five more questions probably. How do you maintain high energy, especially if you've been working for hours already? And do you have any sleep hacks? I honestly do. I'm pretty blessed on sleep. I wear earplugs. Like that's about it. Energy wise. It helps having more limited hours. I think that's a big part of it. But there's sometimes I get kind of tired, but I'll try and take a break. I'll try to go do something after this call. Like, for example, I have a call with Michael Rochen, who's on this call right now, that's he's in comics or at one. I'm probably asking Michael my time. I'm asking if we can do like 1:20 or 1:30 instead. And then swimming. Michael says, yes. I'm going to, like, go put my daughter down for bed and if like about 10 minutes, hang out with her upstairs and play. I'll probably take a shower, kind of like maybe have a snack, do some stuff. I'll just give myself that kind of time where I just sort of chill and let my mind reset and then I'll come back and I should be a lot fresher. So taking little breaks and then not overworking. I think we get more burned out when we overwork or if we don't delegate, if we can't build teams, we can't build systems, if we're doing a bunch of shit we don't want to do. I get it. We all do stuff we don't want to do. But if that's what your days consist of, if consistently your day is doing things you don't want to do, then it's impossible to have a lot of energy for that all the time. Right? If you're consistently doing things that you love to do, it's a lot easier to have energy. So how do you get from where you are doing things that you don't want to do to, like, what you do? I mean, what do you have? You may have to change your life entirely, or maybe you just have to eliminate a few things or make shifts. But, like, having a plan, a roadmap to get you from, you know, from here to here is really vital. Like Joe Polish talks about half versus elf, like kind of projects and businesses. Half is hard, annoying, lame, frustrating. And elf is easy, lucrative fun. Right? So his whole criteria is he only does stuff that is like elf. That's easy, lucrative, fun. And it's a cool criteria because you can look at stuff and be like, is this half was a business or an opportunity or venture, or is it elf? And how do I get to elf? Cool. Helen, I'm glad that that helped you to understand that the decision to get rid of toxic people was valuable. It was a really good decision. I'm really proud of you for doing that. Going back through here, Elizabeth said, I realized some people will criticize your failures and you eventually realize they're in the minority and they're doing that because they're toxic. Want to bring others down. You have 100%. Cool. So we're almost caught up here, which is amazing. All right, sweet. Awesome, guys. So we'll wrap up here. I obviously recorded it. I'm gonna put this up on YouTube. Thank you guys for joining me. I know I talked a lot, but I really hope that this was. I really hope this was helpful to everybody. And, you know, feel free to email me about stuff too. I can't promise that I'm gonna respond to everything. Albert Alberto is probably desktop copy coach by Clay Makepeace and Tony Flores, which actually is in the secret swipe file for rnbc. If you dig through it, you can find it. But yeah, you guys, thank you so much. Really appreciate it. And we'll definitely talk soon. So thank you guys. Sa.