Short YouTube video (short format) in which Steve D Valentine explains the 'real estate roller coaster'—a metaphor for the cyclical, high-low nature of real estate careers. Valentine describes how new agents start excited, achieve success, then often fail to maintain the routines that produced that success and experience sudden drops (financial dry spells), likening it to living "check to check." The piece is conversational and advisory rather than technical.
Chapters
They're excited. I'm going to go show houses, I want to make six figures.
I hear the phrase real estate roller coaster all the time, but really unpack it for me. What does the real estate roller coaster mean?
The real estate roller coaster is something I've lived and experienced my whole life. My parents were real estate agents. So the real estate roller coaster is you do the work and you think about the ride, right? The excitement, thinking about getting to the top, and then the fall and the going in and out of the loops. Well, it's the same thing in real estate is it's a constant roller coaster ride. You get on, you're excited, everybody gets their license, they're excited. I'm going to go show houses, I want to make six figures. And they click up, they're excited. Right. And they get some deals under their belt and they're under contract and they get to the top. They've made all the money, but they forgot to do all the things that got them to the top. Right. So then the drop comes. What happens to the drop? The pit of your stomach is, I don't have any money, I don't have any deals, and I have to get back on this damn ride again and go through the same pain. Yeah. Right.
So the real estate roller coaster is the real estate version of living check to check.
Correct.
But it's really living deal to deal. It's deal to deal with.