Steve Varsano spoke on a Corporate Jet Investor panel with Bombardier's head of international marketing and the CEO of Barcelona Enterprises about social media's impact on jet sales and the coming wave of generational wealth transfer. He later toured Otto Aerospace's showroom to discuss their futuristic aircraft development.
Chapters
Today, I was invited to speak on a panel at Corporate Jet Investor, bringing together the leaders from every corner of the business aviation world. Brokers, manufacturers, marketers, all discussing where our industry is heading. Once I arrived, I saw old friends, met new friends, and reconnected with people I haven't seen in years. When it was time for the panel, I joined Alex DeWight, our moderator and the head of international marketing at Bombardier, and the CEO of Barcelona Enterprises. We covered everything from social media's impact on jet sales to the tsunami of generational wealth transfer that's about to come. You name it, we discussed it. This was a real deep dive into the future of business aviation. Afterwards, it was more networking, of course. Then it was time to head back to the office, but I didn't go alone. The CEO of Otto Aerospace joined me to have a conversation in our showroom where we discussed the development of the futuristic Otto aircraft and further insights, conversations, and new ideas surrounding our industry. It's the kind of day that reminds me why I love what I do.