Do you understand your clients? #branddesign #onlinebusinessowners #brandstrategytips

I actually really hate the way a lot of brand designers design. And that is why I created my own way to design. And I'm not the only person who designs this way. There are other designers who do it very similarly to me, but my process is very, very specific so that I can do the absolute best work I can. First thing I do is I make sure I only work with people that I vibe with and who vibe with me. The reason I do this is the same reason why we pick friends. There are certain people through certain walks of life and certain personality styles who you. You just get them and they just get you. When I'm able to ensure that my clients have this deeper understanding with me and I have a deeper understanding with them, our communication is through the roof, which means I can understand what their business is all about, and I can understand what they're looking for and who their target audience is, and they can understand what I'm saying as well. When you understand each other and respect each other so much, it only creates a better end experience. With my brand strategy clients, we sit down for a 90 minute strategy session where we dive into every single thing that there is to know about your business. Things that most of the time my clients are like, wow, I never even thought about that. Or this is a really good question.