Hot take but if a designer give you just a logo they probably don't actually care about how your

Name: Hot take but if a designer give you just a logo they probably don't actually care about how your
Uploaded: 2025-01-23T15:26:53+00:00
Duration: 35 s
Channel: Christina Hall
Description: Christina Hall argues she will never deliver only a logo because handing a standalone logo to a client risks misuse and poor brand execution; she frames…

23 Jan 2025 · 1 min

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Christina Hall argues she will never deliver only a logo because handing a standalone logo to a client risks misuse and poor brand execution; she frames comprehensive brand design as necessary to protect the brand’s quality and her professional integrity.

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This is why I will never design just a logo. If I were to design just a logo for you and then pass it off to you and trust you to then use it properly, I will be let down. Your brand will be let down and it will look like garbage. Usually if you come to a designer to design your brand, it is because you can't do it yourself. So if I give you just a logo and then leave the rest up to you to bring your brand visually up to the same level as that singular logo, we are setting ourselves up for disaster, but more so you than anyone else, because your brand is the one that will suffer. As a designer, my integrity is everything, and I will not damage my integrity by contributing to the downfall of your brand. That is why I will not design a logo by itself.