How to get clients who are obsessed with you #branding #onlinebrand #marketingtips

The reason you're seeing your competitors with obsessed clients is because they're doing their stuff and you're not. This is my GLOW Method approach. It's everything I teach inside my brand membership and it breaks everything down into four sectors. This is my approach to brand because it makes sense to me, because I have a background in user experience and I'm just approaching it in the same way I did when I was in ux. Implementing this approach is everything I do with my clients and myself, and it works. The first thing you need is brand purpose and this is grasping. This is part of the GLOW Method. G L O W. You are grasping what your brand is all about. Who are you serving? What are they struggling with? Why do you want to help them with that? Why are you the best, et cetera, et cetera. And how are you going to do it differently than literally everyone else? Once you have a handle on that, you can go down to the layout phase or your brand visuals. This is also planning, but you are planning your logo, colors, typefaces, design style so that you can emit everything here in a subliminal way. The next is your experience or how you orchestrate your brand marketing, advertising, website, customer experience, packaging, everything.