Tim Frey explains how to revive a stalling offer: run a limited beta post asking for five people to achieve a specific result, promote it across social platforms to create urgency, then repackage the same program with different names and audiences. He alternates a 28-day weight-loss program between women and men to keep demand fresh.
This honestly still baffles me that this still works. But the beta post offer, essentially it's hey, I'm looking for five people to get X result in the next X amount of time. Then you'll go through features, benefits, who it's for. The key with this is literally just a poster everywhere. So Facebook, Instagram, LinkedIn, get as many eyeballs on this thing as possible. You want to create urgency. You can also repackage stuff you've already been doing. The way I used to run this at my gym, I would say, hey, I'm running a 28 day program for women that want to lose 5 kilos. And then the next month was like, hey, I'm running a 28 day program for men that want to lose 5 kilos. It was always just the same kind of stuff, but it was just, just repackaged and repurposed and there was a different name on it.
