A short conversational clip (Tim Frey and another speaker) arguing that direct messages (DMs) are an underused channel for selling when used correctly. The speakers emphasize approaching DMs naturally and non-pushy, and offer concrete openers such as “How did you hear about me?” or casual street-style salutations to start conversations.
I was thinking, people don't want to hear from me in the DMs. That's like their private sanctuary for their friends. But DMs work. You don't work. Okay? That's the issue here, is you don't know the actual strategy on how to pull this off.
One of the ways that is really natural and really easy to start a conversation is, how did you hear about me? Or how did you find this page? Super low key, super chill, really easy for them to reply to. Doesn't feel salsy, doesn't feel pushy, doesn't feel spammy. Okay, so start a conversation that is genuinely like, hello, if I just met you in the street, I'd say, hey, how are you going? What are you doing here? That would be a really natural way of starting a conversation. Okay.
