Tim Frey and a guest discuss a sales experiment: calling leads within the first minute of downloading an asset boosted conversions dramatically. Calling just 2-3 leads per day this way generated $500,000 in sales. Speed matters more than volume.
$500,000 return on investment.
Within the first minute after the lead came in.
Two to three calls per day.
If you call someone within the first hour of them downloading your thing, you're going to make that sale. I can guarantee with DMs, you might spend three or four days messaging people and have no sales calls booked.
There was a specific example they implemented someone just to call the leads as soon as they came in within the first minute. And they were only doing two to three calls a day and they made 500k return on investment. All they did was call the lead as soon as it came in. That was it.
