A short YouTube monologue (Jan 1, 2025) by Tim Frey reflecting on how he would restart the year: he would prioritize giving—providing a lot of free value—rather than chasing monetization and social-media growth tactics. The speaker frames this as a return to an original, identity-defining approach ("we are givers") and regrets having been distracted by low-ticket offers and social-media "games."
What would you prioritize, more or less if you could restart the year? I would prioritize giving. It's so interesting because when I first started all the businesses I've started, giving was always the thing that was the number one priority for me. And in the last 12 months, I don't know, I think I just started listening to a lot of people that were like, you know, you should get them to pay for things and low ticket and all this nonsense. And I'm like, that's just not who we are. We are givers. We always have been. I should have just stayed doing what I always have done, which is just tons of value for free. Because whether or not you sign up to work with us doesn't matter. We just want to help people. I was so caught up trying to play silly social media games instead of focusing on just giving to people.
