This content was created by Tim Frey. This content was uploaded by Tim Frey. This is a YouTube video titled "What to do in a low motivation period in business" created on April 12, 2024, discussing the importance of following a structured approach during sales calls to maintain control and rapport.
Follow the damn structure. Do not allow yourself to freak out on call. The number one reason why following the structure is so important is because if you don't, what is going to happen is you are at some point going to be like, oh, my God, fuck, where am I up to? What am I supposed to say next? In your head? That's going to break rapport? Because you're going to start going, let me just check. You do this thing where you look like you don't know what you're doing, because you don't know what you're doing. And that's no good for your sales call. You are supposed to be in control. You are supposed to be cool, calm, collected. And so following a structure, having a structure in front of you is the most powerful thing.
