A short YouTube discussion (multiple speakers) contrasting traditional websites with marketing funnels. Speakers argue websites act like brochures with low conversion (~2–3%), while purpose-built funnels guide users through steps and report much higher conversion rates (claimed 15–40%), making funnels better for driving purchases and revenue.
Questions this video answers
About 2–3%.
Approximately 15–40%.
The difference between a funnel and a website, I'll.
Break it down like this.
A website is a brochure.
It's got this menu of options, right? It's like literally there's like a menu.
Look at all these things, look at all these articles, look at all these podcasts, look at all these different tabs that they have.
Websites, like, here's a bunch of stuff. Good luck. And there's.
So much information and they can't really find exactly what they need.
For their journey. Like, websites just have really crappy conversion rates. And the average conversion rate is like 2 to 3%.
You can't live off of that.
A website that's competently number one for your mother.
But if you want.
To do money, show me money.
It's with funnel.
It'S still a website, but instead of like having this menu of choices, they're either gonna click the button to do what you want them to do, the next step, or they're gonna leave. Oh, I'm kind of interested. I'm gonna go a little more and I'm gonna go a little bit more.
Fewer people take the next action. And out of the bottom, those are the people who become your die hard fans. And it's called a funnel because it's bigger at the top than it is at the bottom.
It's like a map.
You follow from.
Point A to point B.
They make people feel like there's an intentional careful process where they're connected, they're guided.
Our funnels consistently convert anywhere from 15 to 40%.
You can't pay your bills by website views, right? You have to pay your bills through purchases. And websites don't make purchases. Websites, I think they're a waste of money.
Funnel, show me your money website. Hey, mama, look at my website.