Miles Clifford, who runs Russell Brunson's live events, explains how Funnel Hacking Live uses a "burning the boats" tactic: buying a ticket forces attendees to commit fully, making them show up ready to change. He started at ClickFunnels restocking fridges and handling trash before building the company's entire event operation.
Tony talks about it like burning the boats. I think buying your ticket to Funnel Hacking Live is lighting that torch to start burning the boats because once you get to Funnel Hacking Live, Russell and Todd are gonna convince you to burn that boat.
He's been at every major Russell Brunson event for nearly a decade and you've probably never even heard his name. Today, Miles Clifford steps out from behind the curtain and explains exactly what he engineers into a room to make sure people walk out different than they walked in. The second they saw that you were from ClickFunnels or whatever, it's like, when you guys bring back Funnel Hacking Live?
Like, we all heard that enough where it's like, there's a void in this industry that is missing and that's Funnel Hacking Live.
He took a pay cut to join ClickFunnels and spent his first months restocking the fridge and taking out the trash. Today, he runs every live event Russell Brunson puts on.
So I was figuring all this stuff on the back end with Grant's team. I remember they had a meeting about the actual event. Russell was asking questions and no one could answer the questions. And so then they called me in and I was able to answer every single question. And he's like, oh, okay, well, when do you land? I was like, oh, I'm actually not going to Vegas.
Miles, welcome to ClickFunnels Radio.
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