Shawn Osborne, founder of Thinking Big Coaching, went from homeless at 15 to taking a company public by 30. He explains how subconscious triggers and early associations drive behavior and can cost entrepreneurs millions. His six-step framework rewires limiting beliefs through "acting as if" you're already successful, and he stresses that for creators, "the money is in the list."
Everything we do as human beings is based on triggers and associations.
Today's guest went from homeless at 15 to taking a company public at the age of 30, and then spent years trying to figure out how he actually did it. He's the founder of Thinking Big Coaching, author of his upcoming Y.O.S. book, Your Operating System. Today, he's breaking down the exact 6-step framework that rewired his belief in what he was actually capable of building.
And the reason that you shouldn't fake it till you make it, but act as If you are already successful and why the money is in the list. Shawn dives into how mindset is everything in this episode.
Everything is a trigger for you, right? Every color you see, every picture, the stuff behind me. How do you change the association that when you're triggered with something that you run a different program? And the problem that most of us have is those programs are put into us by the age of 7. Today's guest is Shawn Osborne.
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