Stop guessing on prices. Use split testing to compare different price points and find what maximizes both conversion rate and revenue. Intelligems lets you run these experiments in real time, like testing $29.99 against $34.99 to see which actually makes more money.
Stop making gut decisions that are killing your store's revenue. Here's a simple thing that you can do that will eliminate headache and make you more money. We call it price testing. Think of it as a revolving split test on the price of your product to find the optimal balance between conversion rates and revenue generated. One of the best ways to do this is by using a tool called Intelligems. This allows you to test and see different customer reactions to different prices in real time. For example, testing a product at $29.99 versus $34.99. And reveal which price point maximizes your revenue, either by selling more units and thus increasing your revenue, or by achieving a higher profit margin on lower sales. We found that by regularly testing and adjusting, you can boost both conversion rates and profit margin at the same time, which, if you're like me, is music to your ears. Like and follow for more e-com content.
