Stop sending ads straight to your website. Instead, use a funnel with a free incentive like a discount code to capture emails. Mas Fajitas in San Antonio built their list this way and can now track exactly what their ads earn.
Chapters
Stop sending traffic to your website. Here's why you need a funnel. I'm actually gonna walk you through here some of the funnels that we've built for our customers. This company's called Mas Fajitas. They've got a really large restaurant down in San Antonio, Texas. You can see here that we're trying to get them to join their community, opt in, build their email list to be able to get a free gift. The gift that they're gonna receive is gonna be a discount for a free dessert or for a, you know, discount code, something special that we can really build a list from and track tangible return on our ad spend as it relates to this promotion. My biggest recommendation is you guys need a dedicated process, a funnel that you can send traffic to, that it can be measured and it can be tweaked, and you guys can really control that.