Vince Reed argues you need to show up where your buyers already are. YouTube alone gets over a billion videos viewed daily with 500 hours uploaded every minute. If your audience is there, your business should be too.
And as you can see there, YouTube, over a billion videos viewed every single day, 500 hours of videos uploaded. There's a lot of people there. And what does this actually mean to you? This means the most important thing of it all, that your leads and buyers are already searching online. They're already watching videos, they're already visiting the websites that essentially your clients are where you just need to be in front of them. And that's your goal. Your goal is to simply be in front of them.
