My 8-Figure Business Idea Never Saw The Light of Day - The DM Clips

Vince Reed describes developing a digital marketing training program targeted at real estate agents and loan officers after learning a high-performing lead-generation system. He and a partner built training content, purchased the domain "online real estate secrets," and used Kajabi to host materials with plans to launch. At the moment of launch he felt ethically conflicted about abandoning his earlier supporters (those who had believed in his prior app project) and chose not to launch the program.
Questions this video answers
Kajabi
"online real estate secrets"
Chapters
So now I'm back home and it's time to get to work. I have downloaded into my brain a true proven system that I witnessed with my own eyes print a quarter of a million dollars before lunch. So now it was time to execute. So, you know, I started to think back. I said to myself, who can I serve? You know, what's a market that I can create a system, help them with their business and create a model very similar to what my buddy was doing. And time and time again, I kept coming back to the real estate industry. Now for those of you who you know, the first episode, you know, I got my start in digital marketing when my real estate career pretty much got shut down. You know, bank stopped lending. That led me to go on to the Internet and find new ways to make money. And I thought to myself, you know, had I known the skills that I now know in terms of lead generation and marketing back when I was in real estate, how much easier would it have been for me to grow my business? So I remember I went on to GoDaddy and I started to, you know, check on different domains. And I remember I purchased online real estate secrets and, you know, my right hand man came over and I was telling him about what I had learned, you know, in the hotel room in terms of the system. And he was blown away. And I said, we're gonna create a similar system, but we're gonna do it. We're gonna target real estate agents and loan officers and we're gonna teach them, you know, the power of digital marketing and lead generation. So we got to work. I mapped out all of the things that I needed to do to execute this system. I started to make all of the material, I started to create all of the training. And, you know, we had to figure out how we were gonna, you know, house all of this content. And I remember there was this company that just had, you know, got started and now it's funny, they're like a massive company. It was Kajabi. I think we were one of the first people to test it out. So we created a Kajabi account and we started loading our training in there. And we were gonna sell this program and start teaching real estate agents, you know, everything. I mean, we turned everything off. I said, we need to have extreme focus. Okay? We are going to literally work out and build this company. So we would come in and we would plan it out. I remember we had a whiteboard. We mapped out every single training, how we were going to take people through the process, how we were going to get to where we too could start generating, you know, multiple six figures a day. And we would make training, we would talk, we would strategize, and it was cool. Where I was at, it was this apartment building and it had like a rooftop pool. So we would work out, we would go up to the rooftop pool and we would, you know, dive in, have fun for a few hours, and then we would come back and work. And that was our, our process for months. And finally it was time to launch. I was excited. You know, it was cool because this was one point in my life, you know, it wasn't going to be a business that I was creating that was dependent on anything else that could, you know, stop me. For example, when I was doing real estate, bank stopped lending. Business went under. We're launching this massive app company. Apple doesn't like me. App company went under. Now with my information, you know, I was able to offer it and when people purchased, the money went right into my bank account. And it had high margins. And that was exciting. I remember myself and my right hand man were so excited for this launch. You know, I kind of got quiet. I'm watching all these other marketers absolutely just destroying it online and I want to get back into the game. I'm like, man, this has been crazy, but I know people are going to love it. I go to sleep that night and I'm like, bothered by something. I don't know why I'm bothered. I mean, you would think someone that knows that they're in a position to make the kind of money that I was position to make in a market that had no idea about the things that I could teach them. I'd be excited, but I wasn't excited. I was bothered. I felt bad about what I was going to do. And I remember I sat up and I was like, why are you feeling this way? Why are you bothered? And it just kept coming to me. The same kind of answer kept coming to my head. And it was basically, you can't leave these people behind. And I'm like, what people? I'm talking to myself. The market, the digital marketers, the people in the home business space, the entrepreneurs, the people that believed in you. When you launched this app company, that app company, it didn't do all the things that you expected to do. Granted, it was out of my control. It's still a situation where these people believed in you. They were going to use this to help them generate leads that was supposed to change their life and their business. How are you going to just flip on them and go start teaching real estate agents, because that's where your core started. How are you going to flip and go to a place that you've never served? At that moment, I just said to myself, I can't do it. I'm not going to launch this company.









