A short YouTube #shorts by Vince Reed giving one actionable lead-generation tip: match your ad copy and landing page messaging to mirror what is in the prospect's mind (e.g., if the ad promises "generate 100 leads per day," the landing page should repeat that language). The goal is lower cost per lead and higher conversion.
So tip number one, if you want to make sure you're generating leads at the lowest cost possible with the greatest return, you need to make sure that you always capture what's going on inside your prospect's mind. So what does that mean? That means that if you're gonna run an ad. So, for example, in this case, if I'm running an ad and I'm gonna say, let me show you how to generate 100 leads per day, when they click on the actual button to go to the page, the page needs to say the exact same thing. So the page should say something like how to generate 100 leads a day or something like that. So you always want to capture what's going on inside your prospect's mind.
